Last date to apply:
15 November 2026Building sales readiness for recurring-revenue offerings
Founded in 1689, Husqvarna combines centuries of experience with the curiosity to keep moving forward. Today, Husqvarna Construction develops equipment, diamond tools, services and digital solutions that help professionals shape tomorrow’s built environment. As we continue to strengthen our position in the light construction industry, we are accelerating our focus on the aftermarket, creating new opportunities through services, connectivity, refurbishment and circular business models that deliver value throughout the entire customer lifecycle.
Thesis work objective
This thesis will investigate how an industrial sales organization can evolve from transaction-led product sales towards recurring-revenue models. The study may cover sales capabilities, incentives, KPIs, organizational barriers, change management and tools for communicating the value of leasing, service contracts and lifecycle services.
Potential research questions
- What organizational barriers hinder the transition from product sales to recurring revenue?
- Which capabilities and tools are most important for successful selling?
- How should industrial sales organizations evolve to support service-based business models?
- Which incentives and KPIs best support recurring revenue growth?
- How can sales teams more effectively communicate the value of leasing and service solutions?
Relevant background/Preferred Master Programs
We are looking for MSc students within Industrial Engineering & Management, Organizational Development, Strategy, Business Transformation or similar. You should be interested in commercial excellence, organizational change and how strategy becomes practical behaviour in sales teams.
You will contribute to an ongoing commercial transformation that connects strategy, people, incentives and execution. Working close to decision-makers, you will develop practical recommendations that can create value beyond the thesis itself.
Thesis Level: Master (30 ECTS points)
Starting date: January 2027
Number of students: 2 students
Last application date: 15 Nov 2026
Location: Husqvarna Construction, Jonsered or Stockholm, Sweden
Contact: Jonathan Kvist, Product Manager Services
Skills Required
- Currently pursuing an MSc or equivalent master’s degree
- Background in Industrial Engineering and Management, Organizational Development, Strategy, Business Transformation, or a similar field
- Interest in commercial excellence, organizational change, and translating strategy into sales-team behavior
- Availability to start in January 2027
Husqvarna Group Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Husqvarna Group and has not been reviewed or approved by Husqvarna Group.
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Healthcare Strength — Healthcare options are broad, including multiple medical plans with HSA-eligible choices, virtual care, pharmacy programs, and surgical navigation support. Preventive care coverage and chronic-condition resources further reinforce medical support depth.
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Parental & Family Support — Paid parental leave provides extended fully paid time for primary and secondary caregivers across birth, adoption, or foster placement. This breadth positions family support as a meaningful element of the package.
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Wellbeing & Lifestyle Benefits — Well-being offerings span EAP access with mental-health tools, second-opinion services, and surgical care programs, plus optional protections and notable product discounts. These add-ons complement core coverage and support everyday needs.
Husqvarna Group Insights
What We Do
Husqvarna Group is a global leading producer of outdoor power products for forest, park and garden care. Sustainability is integrated into our business. Creating a strong company fit for the future demands the ingenuity and courage of our people, forward-thinking leadership in our organization and the insights of our strategic partners. Working at our company means being part of our long and proud history. More than 330 years of innovation has shaped the company and contributed to the passion that drives our employees and the company forward. The Group has grown and now includes 14,400 employees in 40 countries and our products are sold in 100 countries under brands such as Husqvarna, Gardena, Flymo and Orbit Irrigation. The range includes robotic lawnmowers, chainsaws, trimmers, riding lawnmowers and garden irrigation. With our passion for innovation we continue to shape great experiences! Do you want to be part of Husqvarna Group and pursue a challenging career in an international environment? Read about our job openings and trainee programs here: husqvarnagroup.com/career








