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Northwestern Mutual
Start-Up Vibes with The Stability of an Established Company.
Milwaukee, WI

Sr. Manager, Marketing Technology at Northwestern Mutual (Milwaukee, WI)

| Milwaukee, WI | Hybrid
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At Northwestern Mutual, we are strong, innovative and growing. We invest in our people. We care and make a positive difference.
At Northwestern Mutual, we believe relationships are built on trust. That our lives and our work matter. These beliefs launched our company over 160 years ago. Today, they're just a few of the reasons why people choose to build careers at Northwestern Mutual.
We're strong and growing. In a company with such a long and storied history, this may be the most exciting and important time to be a part of Northwestern Mutual. We're strong, innovative and growing.
We invest in our people. We provide opportunities for employees to grow themselves, their career and in turn, our business.
We care. We make a positive difference in our communities. Nationally, thousands have benefitted from our support of research and programs to fight childhood cancer. Each year, our Foundation, employees and financial representatives donate time, talent and financial support to causes they're passionate about.
Job Profile Summary:
The Sr. Manager, Marketing Technology will be responsible for the improvement and development of our Field Martech stack, a platform which optimizes the prospecting capability of our 8,000 financial advisors. These capabilities allow Northwestern Mutual Advisors to market their businesses in their local market, to build awareness and drive leads. This individual will join a team responsible for the success of these capabilities (either an in-house solution or a vendor-hosted tool) along with driving requirements of new tools and improvements to existing tools, such as web, social, and events. This individual will be a trusted partner and work cross-functionally across the organization building positive relationships with Marketing, Product, and Engineering to advance core projects and initiatives.
Primary Responsibilities & Duties:
  • Help define what the future field MarTech roadmap needs to be by interviewing partners and integrating into the enterprise roadmap.
  • Maintain and evolve our field marketing technologies, inclusive of field websites hosted internally and externally, field social, event management capabilities, as well as other digital marketing tools.
  • Capture technical requirements and deliver requirements to our implementation teams, develop user stories, define testing criteria, and partner with business team members on UAT testing.
  • Build and manage relationships with internal partners to support the use and promotion of our marketing tools and lead multiple vendor partnerships.
  • Monitor, review, and recommend marketing technology stacks for enhanced field engagement and track overall field usage.
  • Work across marketing, product, and engineering to develop a best-in-class MarTech stack, technical strategy and field MarTech roadmap. Evaluate and align the marketing technology stack to the sales funnel and identify gaps and redundancies.
  • Stay ahead of technology trends and industry best practices, have a growth mindset to educate yourself, and influence others to seek best-in-class solutions to solve business challenges.
  • Partner with other business and technology strategists to develop use cases to define business needs and find opportunities for improvement or increased adoption.
  • Partner with enterprise stakeholders including legal, privacy, internal business and technology strategists who drive our Field MarTech relationships and third-party marketing and advertising agencies.

Qualifications, knowledge, skills and/or abilities:
  • A Bachelor's degree in business, marketing, technology, or related field.
  • Minimum of 6 years' experience supporting or implementing marketing technology solutions.
  • A strong understanding of business-to-consumer marketing practices, digital marketing, and customer online experience.
  • Knowledge of web and mobile technologies and familiarity with how the digital ecosystem is evolving.
  • Knowledge or experience with any of the following a plus: social media platforms (Sprinklr, Hearsay Social), event management platforms (cVent), web analytics (google analytics, Abobe), SEO, Local Listings Management, website CRM systems, or front-end web development languages (html, javascript, css).
  • Outstanding communicator and comfortable interacting with a diverse group of technical and non-technical people.
  • Organized with ability to handle multiple projects with limited supervision.
  • Excellent attention to detail.
  • Demonstrated ability to solve complex problems using in-depth analysis and best practices to develop new perspectives on existing solutions or create new, inventive and enduring solutions.

Great pay package, 401K, Company sponsored retirement plan, Educational assistance, Performance based incentive pay, Medical, dental and vision insurance, Parental leave, Caregiver time off....and more
Grow your career with a best-in-class company that puts our client's interests at the center of all we do. Get started now!
W e are an equal opportunity/affirmative action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity or expression, sexual orientation, national origin, disability, age or status as a protected veteran, or any other characteristic protected by law.
If you work or would be working in Colorado or outside of a Corporate location, please click here for information pertaining to compensation and benefits.
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What are Northwestern Mutual Perks + Benefits

Northwestern Mutual Benefits Overview

Whether providing education assistance, competitive health benefits or time off for community service, Northwestern Mutual is committed to supporting employees so they can live their best lives. 

Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Team based strategic planning
Group brainstorming sessions
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Mental Health Benefits
Retirement & Stock Options Benefits
Northwestern Mutual offers a pension plan for employees.
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Adoption Assistance
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Free Daily Meals
Professional Development Benefits
Tuition Reimbursement
Diversity Program
Cross functional training encouraged
Promote from within
Mentorship program

An Insider's view of Northwestern Mutual

What’s the vibe like in the office?

We’re not afraid to explore or experiment. Everyone has a voice. You can really make an impact—especially with a fresh perspective.

Kedasha Kerr

Software Engineer

How do you collaborate with other teams in the company?

NM has always been known for it’s culture. To this day, I have still not received a “no”, when asking a colleague for a lunch or coffee meeting. Networking was an invaluable part of my internship experience that allowed me to determine where I wanted to go within the Cyber Security domain.

Chester LeBron

Senior Cybersecurity Engineer

How does the company support your career growth?

I started as an intern and worked my way up. Northwestern Mutual made it so easy to network and learn, then they empowered me to go out and achieve.

Chris Coleman

Regional Financial Consultant

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