As part of the demand generation team, you will support the East Regional Marketing team drive pipeline through highly visible portfolio of regional marketing programs and events. A successful candidate will have knowledge of integrated regional marketing programs and know how to align to corporate goals. The role will require proven ability to work with vendors and internal constituents through virtual/in-person events, email, direct mail, and must have the ability to effectively work collaboratively and cross-functionally. You’ll be responsible for executing regional based programs, assisting in the coordination of those lead generating activities.   

DUTIES AND RESPONSIBILITIES:   

• Execute virtual tradeshows and events including managing logistics, staffing, and lead follow-up.
• Support Regional Marketing Managers with campaign operations including internal SFDC campaign creation, coordination within event project management tools and Splash registration page creation and management  
• Manage program-related lead list prep, cleanup and uploads. 
• Ensure leads generated from campaigns are loaded and routed correctly to sales.
• Work closely with Sales and Regional Marketing Managers on pre-event and campaign prep as well as post-campaign follow up with Sales Development Representatives.
• Help with the research and development of events, sponsorships, face to face marketing platforms that align to corporate goals.
• Support Regional Marketing Managers via communication of upcoming campaigns, and garner feedback for future optimization.
• Maintain communication to Okta partners in regards to joint-regional programs, the partner portal and market development funds.
• Help manage Okta’s fulfillment house and promotional item purchases. 

QUALIFICATIONS:

• 1+ years of marketing experience
• Experience with marketing automation & CRM platforms a plus (preferably with Marketo and Salesforce)
• Experience in executing integrated, ROI-driven marketing and lead generation programs a plus.
• Strong analytical abilities. You love working with data, analyzing outcomes, and scoping out key insights to establish continuous optimization.
• Proficiency in Google Sheet, Google Docs and Presentations
• Ability to thrive in a dynamic, fast-paced, environment where you may have to wear multiple hats.
• Exceptional communication skills, both written and verbal
• Organization and time management skills, rigor, attention to details
• Team Player/Collaborative/Great Attitude

Okta is an Equal Opportunity Employer.

Okta is rethinking the traditional work environment, providing our employees with the flexibility to be their most creative and successful versions of themselves, no matter where they are located.  We enable a flexible approach to work, meaning for roles where it makes sense, you can work from the office, or from home, regardless of where you live.  Okta invests in the best technologies and provides flexible benefits and collaborative work environments/experiences, empowering employees to work productively in a setting that best and uniquely suits their needs.  Find your place at Okta https://www.okta.com/company/careers/. 

By submitting an application, you agree to the retention of your personal data for consideration for a future position at Okta.  More details about Okta’s privacy practices can be found at: https://www.okta.com/privacy-policy.