Field Marketing Manager - Italy at Zscaler

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Company Description

Zscaler (NASDAQ: ZS) accelerates digital transformation so that customers can be more agile, efficient, resilient, and secure. The Zscaler Zero Trust Exchange is the company’s cloud-native platform that protects thousands of customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location. 

With more than 10 years of experience developing, operating, and scaling the cloud, Zscaler serves thousands of enterprise customers around the world, including 450 of the Forbes Global 2000 organizations. In addition to protecting customers from damaging threats, such as ransomware and data exfiltration, it helps them slash costs, reduce complexity, and improve the user experience by eliminating stacks of latency-creating gateway appliances. 

Zscaler was founded in 2007 with a mission to make the cloud a safe place to do business and a more enjoyable experience for enterprise users. Zscaler’s purpose-built security platform puts a company’s defenses and controls where the connections occur—the internet—so that every connection is fast and secure, no matter how or where users connect or where their applications and workloads reside.

Job Description

An opportunity to join us in a newly created position aligning marketing strategy with our sales organisation. You'll be responsible for the strategic growth of the Italian business, raising awareness, educating the market, building pipeline and growing customer advocacy in the region.

Your commercial mindset alongside your deep understanding of the local market will enable you to take our comprehensive, multi-channel marketing campaigns to market. Your success will have a direct impact and will be highly visible. 

You’ll enjoy analysis and deriving business insights from data to make smart decisions. We operate in a fast-paced, goal-oriented environment, so your outstanding communication skills will be required!

Responsibilities:

  • Align corporate goals and local priorities to agree quarterly regional marketing objectives
  • Drive marketing strategy (entire marketing mix including Account Based Marketing) and implementation to deliver pipeline coverage for sales organisation, in collaboration with other marketing teams such as product marketing and demand generation
  • Understand the customer landscape, use cases and success stories. Build relationships and create loyalty with customer-centricity, innovative experiences and peer networking opportunities
  • Promote advocacy with case studies, speaking opportunities, PR and social media 
  • Feed regional news, market information, developments and findings back to product marketing, program owners, content developers and sales enablement to maintain relevancy of future products and programs
  • Collaborate internally and with approved agencies for content localization and to ensure brand and editorial guidelines are adhered to for quality and consistency 
  • Make informed recommendations to the business and lead change to take advantage of opportunities, overcome challenges and deliver return on investments
  • Research, select and negotiate external vendor services. Managing external partners and agencies as extended team, setting the same high standards for planning, execution and deliverables
  • Manage the regional budget

Qualifications

 Ideally, you’ll have:

  • Bachelor’s degree or equivalent experience
  • Directly relevant, hands-on marketing experience with a demonstrated ability to drive and execute successful integrated marketing programs.
  • Experience in a business to business technology environment
  • Strong interpersonal, leadership, organisational, presentation and problem solving skills
  • Native Italian speaker
  • Business fluency in English

Additional Information

#LI-GD1 

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Why Zscaler?
People who excel at Zscaler are smart, motivated and share our values. Ask yourself: Do you want to team with the best talent in the industry? Do you want to work on disruptive technology? Do you thrive in a fluid work environment? Do you appreciate a company culture that enables individual and group success and celebrates achievement? If you said yes, we’d love to talk to you about joining our award-winning team. 
Additional information about Zscaler (NASDAQ: ZS ) is available at https://www.zscaler.com. 

Zscaler is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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Technology we use

  • Engineering
  • Sales & Marketing
    • C#Languages
    • C++Languages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • PipedriveCRM
    • MarketoLead Gen

An Insider's view of Zscaler

What are some social events your company does?

Here at Zscaler, we know how to have fun! Many of us participate in events ranging from celebrating cultural events, Intern Expos, Family Fun Day, International Women's day, to organizational off-sites.

We are able to find ways to celebrate anything from annual Employee Work Anniversaries to being recognized as a Great Place to Work company!

Valerie

Talent Ops Specialist

What kinds of technical challenges do you and your team face?

One challenge my team faces is staying ahead in the ever-changing tech landscape. We’re tackling this by building a library of widgets, or carefully designed, reusable pieces of code, so we can keep our tech stack dynamic. The goal is to be able to plug these widgets into any of our products, reducing redundancy and keeping things loosely coupled.

Bettina

Software Engineer

What are Zscaler Perks + Benefits

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Intracompany committees
Open door policy
Team owned deliverables
Team based strategic planning
Open office floor plan
Diversity
Unconscious bias training
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental Benefits
Vision Benefits
Health Insurance Benefits
Pet Insurance
Onsite Gym
Retirement & Stock Options Benefits
401(K)
Company Equity
Employee Stock Purchase Plan
Vacation & Time Off Benefits
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Lunch and learns
Promote from within

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