The Company

Cover Genius is a Series D insurtech that protects the global customers of the world’s largest digital companies including Booking Holdings, owner of Priceline, Kayak and Booking.com, Intuit, Hopper, Skyscanner, Ryanair, Turkish Airlines, Descartes ShipRush, Zip and SeatGeek. We’re also available at Amazon, Flipkart, eBay, Wayfair and SE Asia’s largest company, Shopee. Our partners integrate with XCover, our award-winning insurance distribution platform, to embed protection for millions of customers worldwide each year. 

Our team and products have been recognised with dozens of awards including by the Financial Times who ranked Cover Genius as the #1 fastest growing company in APAC in 2020. Our diverse team across 20+ countries and many language groups commits itself to diverse cultural programs, in particular “CG Gives” which makes social entrepreneurs out of us all and funds development initiatives in global communities.

Our People are

Bold, Authentic, Purposeful and Inspired

Our People are not

Perfect, Traditional, Complacent or Cautious

About the role

The Events Marketing Specialist is responsible for assisting the APAC Marketing team with the execution of the regional marketing strategy to deliver successful outcomes across multiple marketing pillars, with a prime focus on events marketing deliverables, while helping out with communications, social media, email marketing, merchandise and more to achieve company goals and objectives.

What your working week will involve

• Assistance in the execution of the various elements of the APAC B2B Events Marketing strategy 
• Monitor and further research the APAC events roadmap across multiple verticals
• Coordinate (including ordering and tracking) event inventory such as collateral, giveaways, booth design and set-up, etc.
• Provide logistics support for Cover Genius events attendees
• Coordinate and prepare plans and logistics for major tradeshows and conferences, such as the management of events SOPs for the different types of sponsorship levels (attend-only, sponsoring, or speaking only).
• Build out marketing automation assets for events, including but not limited to, email templates, landing page templates, email content, graphics, and engagement campaigns
• Support event email marketing program development and execution, including segmentation, testing, and deployment, and continually evaluate these for improvements
• Measure, analyze and create reporting on event email campaigns
• Manage event marketing tasks utilizing project management systems, including but not limited to, event content brief submissions, event calendar management, social media, etc.
• Interact and communicate with third-party vendors including external agencies, publications, events programmers, etc. 
• Measure and report upon the ROI of events based on key KPIs

What the ideal profile looks like

• A Bachelor's degree in communications, marketing, humanities and other relevant area
• 2-3 years experience in events marketing, or a relevant job discipline
• Experience managing major tradeshows and conferences across the APAC region
• Basic knowledge of marketing, CRM management, preferably HubSpot and SendGrid
• Excellent communication and written skills
• Tech-savvy with a growth mind-set Detail oriented and organized

Why Cover Genius?

Cover Genius not only cares about being the best in our industry, we care about our team. We’re a business that understands life can be fluid and so we flex to ensure we provide the environment to suit that. What does that mean?

• Flexible Work Environment - we are outcome focussed and understand that for our people to perform at their best flexibility is critical. Soon after the declaration of the COVID-19 global pandemic the entire CG team was granted an extra 15 days of Wellness Leave to take throughout 2020. 

• Employee Stock Options - we want our people to share in our success, we reward them with ownership for their contribution in creating a world-class company.

• Work with like-minded people who are passionate about both the work we're doing and giving back. Our CG Gives programs enables us to all become philanthropists through our peer recognition and rewards system.

• Social Initiatives - pictures speak a thousand words!

Sound interesting? If you think you have the best composition of the above, send us your resume and let's chat!

* We care about the health and safety of our people. This means that we require our employees to be fully vaccinated against COVID-19 if they are not subject to an exemption. Please let us know if you have any questions or need accommodations based on your individual circumstances.

* Cover Genius promotes diversity and inclusivity. We don't tolerate discrimination, demeaning treatment of anyone, or harassment due to race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or any other legally protected status.