Marketing Technology Manager

Posted 6 Days Ago
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New York, NY
Senior level
Fitness • Healthtech • Telehealth
Noom is a rapidly growing health technology company helping people live healthier lives for good.
The Role
The Marketing Technology Manager at Noom will optimize marketing campaigns through data analytics, MarTech integrations, and performance tracking. Responsibilities include managing data integrations, preparing marketing data, presenting insights to stakeholders, collaborating with engineering for SDK implementations, and designing A/B testing frameworks to enhance campaign performance.
Summary Generated by Built In

Noom is a digital healthcare company that connects people to content, coaching, community, and clinicians to build healthy habits and promote better living. We’re a mission-driven, high-growth organization that’s powered by science, technology, and world-class talent. 

Our Marketing team is seeking a Marketing Technology Manager to help in the optimization of Noom's marketing campaigns through precise data analytics, MarTech integrations, and performance tracking. As a bridge between our Marketing, Data, and Engineering teams, you’ll help drive maximum ROI for our campaigns by providing meaningful insights and implementing strategies to keep Noom ahead of industry trends.


What You’ll Be Doing

  • Manage data integrations across key platforms, including tag/pixel setups, MMP integrations, and CRM systems
  • Clean and prepare marketing data to ensure accuracy and readiness for analysis. Create and maintain data tables and dashboards to support real-time marketing insights.
  • Present findings and actionable recommendations to key stakeholders, ensuring data-driven decision-making across marketing teams.
  • Partner with engineering on SDK implementations, ensure privacy compliance, and optimize backend systems for performance marketing campaigns
  • Own and enhance marketing reporting and dashboards, focusing on digital marketing KPIs, such as conversion rate, CACs, LTV/CAC ratios. 
  • Collaborate with marketers and cross-functional teams to develop new metrics, insights, and reports that drive business impact
  • Translate business needs into technical project requirements and ensure seamless execution
  • Design and implement A/B testing frameworks to measure the impact of marketing initiatives and optimize performance.


What We’re Looking For

  • Minimum of a Bachelor's degree in Statistics, Mathematics, Economics, Computer Science, or another related STEM degree field
  • 6 to 8 years of experience as a marketing technology analyst
  • Strong expertise using SQL to extract, clean, and transform data in large, complex, nested, databases
  • Expertise working with R, Python, or other statistical software
  • Proficiency with data visualization tools for data analysis, insight synthesis and presentation
  • Strong ability to translate technical details into digestible summaries for a non-technical audience
  • Excellent written and verbal communication skills with meticulous attention to detail

What Makes This Job Amazing

  • You’ll be helping millions of people lead healthier lives every day
  • You’ll experience huge learning & professional growth opportunities. Noom believes in supporting you; we’ll cover the cost of books, courses, conferences… you name it!
  • You’ll become part of our transparent, high-performing, and close-knit team
  • We guarantee you will learn a tremendous amount in a short time. For those who value and excel in transparent, high-intensity, and high-impact environments, there is significant opportunity for advancement.


Base Salary

  • The US base salary range for this full-time position is $160,000 - $216,000.
    • The range displayed on each job posting is based on Noom’s estimate as of the date of publication and reflects the minimum and maximum target for the position across all US locations. The actual placement of the candidate within the range is based on factors including but not limited to relevant experience, assessment of functional skills and behavioral competencies, and scope. This range is not inclusive of any discretionary bonus or equity package. 


Other Elements of the Rewards Package

  • Noom currently offers a comprehensive and generous total rewards package. This package generally includes discretionary performance-based bonus, stock awards, healthcare & retirement benefits, paid holidays, paid time off, disability benefits and various wellness programs, etc.


Location

  • Remote location(s): 100% Remote is ok (US-only)


More About Noom

At Noom, we believe that the individual is the greatest force for good, not just in their health but in unlocking their fullest potential. We apply the same principles inside Noom. Across our dynamic organization, we empower our teams to execute on big ideas and we start and end each day with responsibility to make the world a healthier place. Fortune, Inc., Glassdoor, and Crain’s have all named Noom a Best Place to Work including being named on Fortune’s lists for Best Workplaces in New York, Best Workplaces in Technology, Best Workplaces for Women, and Best Workplaces for Millennials

Noom is proud to be an Equal Opportunity Employer, and all applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, caste, national origin, physical or mental disability, protected veteran status, age, or any other characteristic protected by applicable law. Noom is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities. To request reasonable accommodation, please email [email protected].

To help protect against potential hiring scams, please be aware that all email communications from the Noom Talent team and/or hiring managers will come only from an @noom.com email address. Our assessment process includes multiple phone and/or video interview rounds, and we will never ask you for personal payment, require you to purchase equipment, or extend a job offer without the completion of this interview process. If you are unsure about the validity of a Noom job posting on another website, we strongly encourage you to instead apply directly through our website.

Top Skills

Python
R
SQL
The Company
HQ: New York , NY
1,800 Employees
On-site Workplace
Year Founded: 2008

What We Do

Noom is the world's leading behavior change company, disrupting the weight loss and healthcare industries. By combining the power of artificial intelligence, mobile tech, and psychology with the empathy of over 3,000 health coaches, Noom helps people live healthier lives by changing their long-term habits.

Why Work With Us

Noom is rooted in values—and above all values you. A Guild of Well-Being, daily lunch by our on-site chef (when we're in the office), weekly yoga sessions, and monthly team bonding events are just some of the perks. Every Noom employee has the opportunity to chart their own course towards success and plays a key role in accomplishing our mission.

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