ActiveCampaign Jobs

Marketing Strategy and Planning Manager

ActiveCampaign

Marketing Strategy and Planning Manager

Sorry, this job was removed at 06:16 p.m. (CST) on Monday, Aug 04, 2025

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Hiring Remotely in United States

Remote or Hybrid

116K-160K Annually

eCommerce • Information Technology • Marketing Tech • Software

We help small teams power big businesses.

The Role

We are looking for a strategic, detail-oriented Strategy and Planning Manager to join our Marketing Strategy & Planning team. As the Strategy and Planning Manager, you will work closely with the Director of Marketing Strategy & Planning to implement and maintain the operational frameworks and planning processes that drive marketing success. You'll be responsible for executing marketing operating rhythms, coordinating cross-functional programs, and ensuring accountability across marketing initiatives.

This role will work closely with senior marketing leaders to build, optimize, and manage the marketing operating model. In this role you will lead integrated planning cycles, standardize and govern marketing artifacts and communications . It’s a unique opportunity to help shape how Marketing plans, operates, and drives business impact.

What your day to day could consist of:

Help design and optimize core operating rhythms to drive alignment, accountability, and performance
Manage key marketing programs end-to-end, ensuring clear objectives, milestones, and accountability
Foster cross-functional collaboration across Marketing teams
Lead preparation for Marketing Leadership Team meetings, offsites, and strategic sessions
Manage documentation and knowledge management for marketing strategy and planning
Establish & train teams with best practices for pitching, briefing, and planning
Ensure consistent communication of priorities and progress across teams
Support tracking or marketing investment and reconciliation with budget owners.
Identify and analyze resource needs and allocation across marketing initiatives to optimize team effectiveness
Support performance reporting and share of progress against quarterly and annual marketing plans

What is needed:

5–8 years of experience in strategic planning, agency production management, marketing operations, and/or program/project management in a B2B SaaS or tech environment
Experience with go-to-market strategy, planning cycles, and performance management
Strong communicator and collaborator who can influence at all levels and across functions
Exceptional organizational and project management skills with strong attention to detail
Ability to navigate ambiguity, prioritize effectively, and drive outcomes in fast-moving environments
Proficiency with tools like Confluence, Asana, Tableau, Smartsheet, or similar for planning and reporting
A proactive, curious mindset with a passion for enabling performance and driving clarity
Experience with budget management/tracking
Analytical skills for performance reporting
Change management experience

About ActiveCampaign:

ActiveCampaign is an AI-first, end-to-end marketing platform for people at the heart of the action. It empowers teams to automate their campaigns with AI agents that imagine, activate, and validate–freeing them from step-by-step workflows and unlocking limitless ways to orchestrate their marketing.

With AI, goal-based automation, and 950+ app integrations, agencies, marketers, and owners can build cross-channel campaigns in minutes–fine-tuned with billions of data points to drive real results for their unique business.

ActiveCampaign is the trusted choice to help businesses unlock a new world of boundless opportunities–where ideas become impact and potential turns into real results.

As a global multicultural company, we are proud of our inclusive culture which embraces diverse voices, backgrounds, and perspectives. We don’t just celebrate our differences, we believe our diversity is what empowers our innovation and success. You can find out more about our DEI initiatives here.

Perks and benefits:

ActiveCampaign is an employee-first culture. We take care of our employees at work and outside of work. You can see more of the details here, but some of our most popular benefits include:

-Comprehensive health and wellness benefits that includes a High Deductible Health Plan (HDHP) fully covered by ActiveCampaign, complimentary access to telehealth and tele-mental health resources, and a complimentary membership to Calm

-Open paid time off

-Generous 401(k) matching program with immediate vesting

-Quarterly Path Perks with options for commuter and lunch benefits (for those reporting to a Hub), or a remote home office stipend

-Access to professional development resources through LinkedIn Learning

-After five years of service, you’ll be eligible for a four-week paid sabbatical leave and a sabbatical leave bonus

ActiveCampaign is an equal opportunity employer. We recruit, hire, pay, grow and promote no matter of gender, race, color, sexual orientation, religion, age, protected veteran status, physical and mental abilities, or any other identities protected by law.

Our Employee Resource Groups (ERGs) strive to foster a diverse inclusive environment by supporting each other, building a strong sense of belonging, and creating opportunities for mentorship and professional growth for their members.

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The Company

HQ: Chicago, IL

850 Employees

Year Founded: 2003

What We Do

ActiveCampaign helps small teams power big businesses with the must-have platform for intelligent marketing automation. Customers from over 170 countries depend on ActiveCampaign’s mix of pre-built automations and integrations (including Facebook, Google, WordPress, Salesforce, Shopify, and Square) to power personalized marketing, transactional emails, and one-to-one CRM interactions throughout the customer lifecycle. ActiveCampaign holds the highest customer satisfaction rating among Marketing Automation, E-Commerce Personalization, Landing Page Builders, and CRM solutions on G2.com and is one of only a handful of software solutions with over 10,000 positive reviews. ActiveCampaign has also been named the Top Rated Email Marketing Software on TrustRadius. Learn more and start your free trial at ActiveCampaign.com.

Why Work With Us

We are focused on our employees, our customers, and even our customer's customers. Ideas are valued over titles, contributions are valued over appearances, helping a co-worker is more important than outshining them. We are passionate about diversity and inclusion, believing everyone has a voice and can make a difference.