Marketing Strategist

Posted 2 Days Ago
Be an Early Applicant
Owensboro, KY
Junior
Digital Media • Marketing Tech
The Role
As a Marketing Strategist, you will identify and qualify prospects, conduct needs analyses, and create marketing strategies to secure new clients. Your role includes building client relationships, utilizing data and analytics for campaign success, cross-selling marketing solutions, and collaborating with internal teams to meet sales goals.
Summary Generated by Built In

**This position requires you to work out of our Owensboro office.**

About Townsquare Media:

Townsquare is a media, entertainment and digital marketing solutions company principally focused on small and mid-sized markets across the U.S. Our local media assets include 354 radio stations and more than 400+ local websites in 74 U.S. Markets, including local Owensboro brands WBKR 92.5FM & WOMI 99.1 FM.

About the Marketing Strategist Opportunity:

We're looking to build out a team of driven individuals to join our dynamic and competitive work environment that fosters success, training, development, and unlimited growth and earning potential. As a vital member of our sales team, your role is to bring our media solutions to the Owensboro market and beyond Your responsibilities include identifying and qualifying prospects, conducting comprehensive needs analyses, creating successful marketing strategies, new clients, and fostering long term relationships.

Responsibilities:

  • Prospect, qualify and secure new clients using our proprietary data and analytics
  • Using your influencing and relationship-building skills, you provide world class client service, research, and market analysis to create a successful campaign for our clients
  • Diversifying our clients' solutions through cross-selling a variety of marketing solutions including broadcast, digital (website design, SEO, SEM, Programmatic, Paid Search/Socia, Business Management Platforms etc.)
  • Build and maintain close working relationships with internal teams to identify upsell and cross sell opportunities
  • Working hands-on with your Director of Sales, Digital Solutions Manager, and Market President to set and exceed sales goals

Qualifications:

  • 2+ years of experience in sales (required)
  • Proven track record of achieving and exceeding sales goal
  • Demonstrated success in identifying and securing new business
  • Strong work ethic, drive, and competitiveness
  • Exceptional presentation, interpersonal, and communication skills
  • Valid driver's license, auto insurance, and vehicle (required)
  • BA/BS degree (preferred)

Benefits:

  • Competitive base salary with UNCAPPED commission plan
  • 3 weeks PTO
  • 9 paid holidays (including 2 personal/floating holidays)
  • Volunteer Time Off
  • Health, Dental, and Vision Insurance
  • Pet Insurance
  • 401(K) Retirement Plan with Company Match
  • Employee Stock Purchase Plan
  • Company-provided laptop
  • Comprehensive training and growth opportunities
  • Unlimited growth potential in a dynamic work environment

About Us

Townsquare is a community-focused digital media, digital marketing solutions, and radio company focused outside the Top 50 markets in the U.S. Our assets include Townsquare Interactive, a digital marketing services subscription business providing websites, search engine optimization, social platforms, and online reputation management for approximately 21,900 SMBs; Townsquare IGNITE, a proprietary digital programmatic advertising technology with an in-house demand and data management platform; and Townsquare Media, our portfolio of 357 local terrestrial radio stations in 74 cities with corresponding local news and entertainment websites and apps including legendary brands such as WYRK.comWJON.com, and NJ101.5.com, along with a network of national music brands including XXLmag.comTasteofCountry.comUltimateClassicRock.com, and Loudwire.com.

TOWNSQUARE MEDIA BROADCASTING, LLC MAINTAINS A DRUG-FREE WORKPLACE AND IS AN EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER. APPLICANTS MUST BE ELIGIBLE TO WORK IN THE U.S.

Townsquare Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Townsquare Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Townsquare Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Townsquare Media's employees to perform their job duties may result in discipline up to and including discharge.


Top Skills

Sem
Seo
The Company
Purchase, NY
1,981 Employees
On-site Workplace
Year Founded: 2010

What We Do

Townsquare Media Group is a communities-focused media and entertainment company.
Townsquare Media Group creates and distributes original and motivating media experiences that connect communities seamlessly with content they love, people they trust, products they want, and things that matter. We attract, engage, and activate audiences on a local and national basis through our unique mix of market-leading marquee entertainment properties.
Our local business owns and operates 312 radio stations, over 326 companion websites, an e-commerce business (SeizeTheDeal.com), and approximately 500 annual live events in 66 small and medium-sized markets across the country. Our national business owns and operates leading music and entertainment-focused digital properties including TasteofCountry.com, Loudwire.com, PopCrush.com and ScreenCrush.com, several leading multi-day music festivals, including Mountain Jam and the Taste of Country Music Festival; a digital advertising portfolio which reaches over 60 million unique visitors monthly; and a marketing services business which provides a turnkey web presence for small and medium-sized businesses.

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