Marketing Strategist - Europe

Cirrus Aircraft is the recognized global leader in personal aviation and the maker of the best-selling SR Series piston aircraft and the Vision Jet™, the world’s first single engine Personal Jet and recipient of the 2017 Robert J. Collier Trophy. Founded in 1984, the company has redefined performance, comfort and safety in aviation with innovations like the Cirrus Airframe Parachute System® (CAPS®) – the first FAA-certified whole-airframe parachute safety system included as standard equipment on an aircraft. To date, worldwide flight time on Cirrus aircraft has passed nine million hours and over 170 people have returned home safely to their families as a result of the inclusion of CAPS® as a standard feature on all Cirrus aircraft. The company has three locations in the United States, located in Duluth, Minnesota, Grand Forks, North Dakota and Knoxville, Tennessee. Find out more at www.cirrusaircraft.com

Duties and Responsibilities/Essential Functions

• Directly supports all aspects of Cirrus marketing efforts in Europe
• Directly supports marketing events within Europe, the United Kingdom and the United States
  • Participation in aviation communities (AOPA/COPA Europe, pilot clubs, etc.).
  • Manage event evaluation and post-event reporting to improve performance.
• Equips the European sales team with sales materials and marketing collateral
• Coordinates with marketing and sales teams to execute individual tasks of a marketing plan
• Analyzes marketing data to help shape upcoming marketing strategies
• Researches opportunities for future lifestyle and co-branded events
• Ability to travel within Europe and occasionally to the United States

Qualifications

To perform this job successfully, an individual must be able to perform each essential function satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.

• Bachelor’s degree in Marketing, Communications, or related field
• Two years of proven experience in a marketing role, preferably with luxury goods or products
• Previous experience with General Aviation – especially in Europe – is desired; pilot experience is preferred
• Excellent written and verbal communication skills are required, additional photography/video skills are preferred
• Fluency in English is required (Spoken, Written and Reading), fluency in additional European languages is preferred (French and German).
• Conversant in current email and digital marketing strategies
• Demonstrated use of social media to increase brand awareness and engagement is preferred
• Solid computer skills well-organized and detail oriented
• Adobe Creative Suite skills are preferred
• Ability to effectively manage competing work demands and multiple concurrent projects
• Experience with CRM tools (Salesforce or similar).
• Experience managing agency relationships.
• Comfort working in a global organization, balancing global strategy with regional needs.
• Up to 50% travel on average but could be 75% with seasonal demands.

Competencies

To perform the job successfully, an individual should demonstrate the following competencies: 

• Drives Results: Consistently achieves results, even under tough circumstances.
• Ensures Accountability: Holds self and others accountable to meet commitments.
• Manages Complexity: Makes sense of complex, high quantity, and sometimes, contradictory information to effectively solve problems.
• Builds Networks: Effectively builds formal and informal relationship networks inside and outside the organization.
• Situational Adaptability: Adapts approach and demeanor in real time to match shifting demands of different situations.

Our Benefits

• 401(k) Plan: Dollar-for-dollar match up to 5% after 90 days, with 100% vesting after one year of employment.
• Employer-Paid Coverages: Group term life, short- and long-term disability insurance.
• Comprehensive Health Coverage: Medical, vision, dental, with additional dependent coverage options.
• Free Health Tracking: With rewards for meeting health goals.
• Generous PTO: 100 + hours accrued within the first year.
• Employee Referral Bonus: For referring talented candidates.
• Career Development: Tuition reimbursement and professional growth opportunities.
• Exclusive Discounts: Access to partner and marketplace discounts.
• Community & Engagement: Company and employee clubs at various locations.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this position.  Duties, responsibilities and activities may change at any time with or without notice.  Work beyond 40 hours per week may be required. 

Cirrus is dedicated to a drug free work environment promoting equal employment opportunity. Qualified applicants will receive consideration for employment without regard to race, sex, national origin, color, age, disability, religion, pregnancy, veteran status, marital and family status, sexual orientation, receipt of public assistance, genetic information or any other characteristic protected by applicable law.