Marketing Spirits – New Brands Trainee

Reposted 9 Hours Ago
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Zola Predosa, Bologna, ITA
Hybrid
Entry level
Food • Manufacturing
The Role
Trainee supporting new spirits brands through market and competitor analysis, managing POP materials and promotions, coordinating with Sales/Marketing/Demand teams, monitoring Ho.Re.Ca. and GDO sales, evaluating campaigns, collecting customer feedback, and managing commercial partner relationships.
Summary Generated by Built In

Gruppo Montenegro is an international company with an Italian heart, operating in the Spirits and Food industry. We produce and commercialise premium products with strong brand equity and significant cultural relevance, such as Amaro Montenegro, Vecchia Romagna, Select aperitivo, Bonomelli infusions, Infrè decaf tea, Cuore functional food, Cannamela spices, Polenta Valsugana, Catari Instant Pizza, to mention a few.

Iconic symbols of Made in Italy, complemented by premium international brands such as Pampero, the rum that has long been an emblem of the indomitable spirit of Venezuela.

The current portfolio best represents the constant pursuit of excellence rooted in respect for tradition, with a strong focus on product quality and innovation — values that define Gruppo Montenegro.
Learn more at: https://www.gruppomontenegro.com/.

At Gruppo Montenegro, we foster a dynamic and informal environment where collaboration and growth come together.

For our Zola Predosa site, we are looking for a young professional to join our team as Marketing Spirits – New Brands Trainee.

In the role of New Brands Trainee, you will be responsible for:

Responsibilities:
  • Analyse data and insights to identify industry, consumer, and market trends.

  • Develop and manage point-of-purchase (POP) materials.

  • Collaborate with Sales, Marketing, and Demand teams to share stock availability and key information.

  • Monitor and plan sales activities across direct sales channels (Ho.Re.Ca.).

  • Collect and analyse customer feedback.

  • Evaluate promotions and in-store activities.

  • Manage relationships with commercial partners.

  • Analyse sales performance across distribution channels (GDO).

  • Evaluate the effectiveness of advertising campaigns.

  • Conduct market research.

  • Analyse competitor activities.

Qualifications & Skills:
  • Postgraduate course in Beverage, Spirits, and Luxury Brand Management

  • Strong knowledge of emerging and latest digital media trends

  • General understanding of the Ho.Re.Ca. channel

  • Fluent in Italian and English

  • Proficient in Excel

Core Competencies:
  • Analytical and problem-solving skills

  • Strategic thinking

  • Planning skills

  • Attention to detail

  • Creative vision

What we offer:
  • A dynamic and collaborative environment that values your ideas and promotes innovation

  • An internal Academy with a wide range of e-learning modules and in-person training sessions to support your professional development

  • Spaces to socialise, take breaks, and enjoy our premium products

  • Free access to the company canteen

  • Smart working up to 32 hours per month

If you would like to learn more about the benefits related to working life at Gruppo Montenegro, click here.

Gruppo Montenegro is committed to equality and inclusion to drive our business results and create a better future every day for all our employees, consumers, partners, and communities. We believe that an inclusive culture enables us to achieve our growth ambitions and promote inclusion throughout the organisation.

Skills Required

  • Postgraduate course in Beverage, Spirits, and Luxury Brand Management
  • Strong knowledge of emerging and latest digital media trends
  • General understanding of the Ho.Re.Ca. channel
  • Fluent in Italian and English
  • Proficient in Excel
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The Company
504 Employees
Year Founded: 1885

What We Do

Gruppo Montenegro is an Italian food and spirits group founded in 1885 that produces, markets and distributes premium beverage and food brands (including Amaro Montenegro and Vecchia Romagna). Headquartered near Bologna, the company operates production sites across Italy and sells in over 70 countries, emphasizing product quality, tradition and sustainability while promoting Italian culinary culture worldwide.

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