Marketing Specialist

Reposted 9 Days Ago
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Hiring Remotely in Bangkok, Phra Nakhon, Bangkok, THA
Remote
Entry level
Information Technology • Software
The Role
The Marketing Specialist plans and executes online-to-offline events and digital activations, engages with online communities, and utilizes data analytics for campaign optimization.
Summary Generated by Built In

Become a part of Thailand’s no.1 Digital Service Provider, Who strives to provide best services that help people fulfil their dreams.

We are looking for potential candidates who are eager to learn and grow to join our young talent team.

Job Posting Location

Bangkok

Job Summary

We are looking for a dynamic O2O Marketing Specialist to bridge the gap between digital and
physical experiences, driving impactful online-to-offline activations. This role requires a digitalsavvy professional with a strong background in On ground activation, Project Management,
digital-led events, community engagement with success measurement. The ideal candidate
should be highly active in offline to online platforms, understand what drives traffic,
engagement, and be able to translate that into real-world success

Job Description

• Plan and execute events, activations and digital activations that seamlessly transition into offline experiences. • Develop engaging digital campaigns under offline activation condition that drive awareness and participation in on-ground events

• Work closely with cross-functional teams to align online and offline strategies

• Actively engage with online communities, influencers, and key audiences to build brand visibility

• Utilize data analytics to measure success, optimize campaigns, and drive continuous improvement

• Collaborate with event organizers, media partners, and content creators to enhance audience engagement.

• Ensure a seamless consumer journey from digital touchpoints to physical events. • Stay updated on digital trends, social media behaviors, and emerging technologies to enhance O2O activations.

Recruiter

Patcharin Vanichapornkul (พัชรินทร์ วณิชอาภรณ์กุล)

Skills Required

  • Strong background in project management
  • Experience in community engagement
  • Ability to utilize data analytics to measure success
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The Company
HQ: Phayathai, Bangkok
4,005 Employees
Year Founded: 1990

What We Do

Advanced Info Service Public Company Limited (AIS) is the 5G Digital Service Provider with the most spectra to provide service, totalling 1420MHz . The company has the most subscribers in Thailand, counting over 45.7 million in September 2022. AIS is ready to power Thailand with 5G technology which currently covers 77 provinces through 3 core businesses: mobile phones, high-speed home broadband through AIS Fibre, and Digital Services in 5 aspects of video, the Cloud, digital payments, the Internet of Things (IoT) and services provided jointly with partners. The company is also expanding into AIS eSports and AIS Insurance Service. All of this is to proceed with the vision of becoming a Cognitive Tech-Co, to support a robust digital infrastructure for the country, boost the industrial sector’s competitive potential and upgrade quality of life for all Thais.

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