Marketing Specialist

At Prospa, we exist to unleash the potential of small business. We are building the future of small business and simplifying cashflow by building a leading platform that helps customers make payments, fund growth and reduce admin. Join us!

As a Marketing Specialist, you will play a key role in developing and executing marketing campaigns that engage customers and support business growth. You’ll work across digital channels, leverage marketing technology, and collaborate with various teams to deliver impactful communications and optimize customer experiences.

• Plan, create, and execute marketing campaigns across multiple channels (e.g., email, social media, website, SMS).
• Design and optimize customer journeys to enhance engagement and drive product or service adoption.
• Utilize marketing automation and CRM tools to segment audiences, personalize communications, and automate workflows.
• Analyze campaign performance and customer data to identify opportunities for improvement.
• Collaborate with cross-functional teams, including Sales, Product, and Customer Service, to align marketing activities with business objectives.
• Stay current with marketing trends and best practices, sharing insights and recommendations with the team.
• Support the development of creative content and messaging for various marketing initiatives.

• Experience in marketing, with a focus on CRM, digital marketing, or marketing automation.
• Experience with marketing automation platforms and CRM systems (e.g., Braze, Segment, Salesforce, or similar).
• Strong analytical and technical skills; ability to interpret data and optimize campaigns.
• Excellent written and verbal communication skills.
• Strong project management and execution skills; ability to manage multiple projects simultaneously.
• Experience collaborating with cross-functional teams in a fast-paced environment.
• Passion for delivering exceptional customer experiences and driving business growth.

As a busy grow getter, our benefits are here to help you be unstoppable in your mission. Whether it's a lofty career goal, investing in your family, saving the planet or simply feeling fulfilled:

• Growth: There's something for everyone including learning days, a learning allowance, leadership programs, CliftonStrengths workshops, digital learning, and biannual companywide learning weeks.
• Wellbeing: Think fitness initiatives, seasonal programs (including flu shots, massages, skin checks, wellness classes), additional "Me Days" and access to holistic EAP coaching.
• Lifestyle: Find your fit with flexible working options, top notch office facilities and diverse remote/ travel work options. You can also purchase additional leave and take up to 18 weeks paid parental leave.
• Impact: Join a business that cares and is recertified as carbon neutral. And you can tap into volunteer days, our partnership with Kiva and join a range of employee resource groups.

We're proud to be a certified Great Place to Work and recognised as a Best Workplace for Women, Best Workplace in Technology, and Best Workplace in Australia. We embrace diversity in people and ideas, fostering a collaborative, inclusive, and respectful environment where we celebrate who you naturally are.

Don't just take our word for it, check out Prospa’s culture code to see it for yourself.