Marketing & Events Coordinator (Entry-Level)

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San Jose, CA
In-Office
Edtech
The Role

Location: San Jose, CA

Work Schedule: PART TIME, 25 hours/week

Compensation: $20 – $26 per hour (based on experience)



About Us

Better Me is a fast-growing U.S.-based learning center dedicated to delivering personalized math learning experiences to students. By combining adaptive technology with caring human support, we make learning joyful, effective, and accessible for families in diverse communities.


Role Summary

We are seeking an entry-level Marketing & Events Coordinator to support both online and offline marketing initiatives. This role is ideal for recent graduates or those looking to gain experience in digital marketing and event coordination. You’ll assist with email campaigns, simple promotional planning, tracking results, and supporting local in-person events.


Key Responsibilities
  • Email Campaigns & Promotions
    • Draft, schedule, and track email campaigns such as newsletters, event promotions, and parent communications.
    • Assist with simple promotional planning and keep campaign records organized.

  • Digital Marketing Support
    • Create basic visuals (posts, banners, flyers) using Canva or similar tools.
    • Support social media content and community platforms (e.g., Xiaohongshu, PeachJar, Yelp/Google).

  • Event Marketing Support
    • Help promote local events online and assist with logistics during in-person events.
    • Capture event photos/content for marketing use.

  • Data Tracking & Reporting
    • Track basic campaign performance metrics (email open rates, event sign-ups, attendance).
    • Support simple reporting for the marketing team.

  • Collaboration
    • Work with the Marketing Director and operations team to align campaigns with center activities.
    • Coordinate with other departments to support marketing timelines.
  • Other Duties as Assigned
    • Support additional tasks or projects assigned by the Marketing Director/Manager as needed.


Qualifications

Required:

  • Interest in marketing and events (no advanced experience needed).
  • Strong communication and organizational skills.
  • Basic knowledge of social media platforms.

 

Preferred (nice to have):

  • Familiarity with Canva, Mailchimp, or similar tools.
  • Internship or school project experience in marketing or event planning.
  • Interest in education or community-based organizations.

Why Join Better Me?
  • Gain hands-on experience in both digital and event marketing.
  • Work on simple, structured projects with guidance and mentorship.
  • Be part of a mission-driven education team helping kids succeed.
  • Flexible schedule and supportive work environment.
  • Clear Growth Path: As Better Me is rapidly expanding, you’ll have the opportunity to grow into a Marketing Specialist or Manager role as you gain more skills and experience.

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The Company
HQ: San Jose, CA
29 Employees
Year Founded: 2019

What We Do

AL Education Group (NYSE: TAL) is an education technology (Ed-Tech) company that operates based on smart education that provides an open platform for quality education and extra-curricular learning. It serves public education, powers private education and explores new education models for the future on a global scale. Our mission is Advancing Education Through Science and Technology. Currently there are more than 4 million students per week on TAL’s online and offline education platforms.

Think Academy (www.TheThinkAcademy.com), a 100% owned subsidiary of TAL Education Group, is recently established to provide K-9 extra-curricular learning services through technology in the US. Offering accelerated learning in math, Think Academy fosters the children’s ability to think critically, strengthens their logic skills, and helps them fulfill their goals through innovative teaching techniques. Currently Think Academy is located in San Jose, California, offering various K-9 Math and Chinese live online courses across the nation.

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