Job Level:
Technical Leadership-T1Job Description:
Marketing Specialist
Franklin, TN
Creve Coeur, MO
New York, NY
Newark, NJ
Hybrid
The ROYAL CANIN Marketing Specialist, as part of a team of business unit marketers, will help support the development and execution of annual product launches, campaign initiatives, and ongoing asset development for the Healthy Pet portfolio. This is a key supporting role with responsibilities over key projects and processes required to drive our business forward.
What are we looking for?
- Bachelor's degree, with preference in business or marketing required
- 3+ years of experience within Marketing, Shopper Marketing, or Brand Management roles.
- Strong collaboration skills
- Ability to multitask, prioritize and give direction to both internal and external stakeholders
- Excellent communication and presentation skills (oral and written)
- Strong attention to detail
- Excellent PC skills (Microsoft Excel, Word, PowerPoint, etc.)
- Ability to function as a team player in an open office environment
- Understanding of key tools like project management & regulatory review software (e.x. SmartSheet)
- Previous Project management experience nice to have
What would be your key responsibilities?
- Lead coordination of day-to-day activities between the marketing team and appropriate external agency partners that lead to the completion of projects and tasks.
- Help ensure open communication and smooth workflow between cross-functional divisions (e.g., sales, creative) including creative & regulatory approvals.
- Manage and track timelines, work streams and deliverables for tactical marketing executions.
- Ensure project management tracking is on time and up to date.
- Deliver projects on time and in full, with timely updates along the way.
- Develop Marketing Purchase Order Requisitions and Receive/Track (as applicable).
- Own creative budget and allocation of projects to agencies as appropriate, including but not limited to quote requests, briefings and relationship management.
- Create and analyze coupons, resulting in recommendations for the marketing team.
- Partner with Sales to understand field needs, resulting in creation of at-a-glance and product guide updates.
- Support marketing research, sales, supply chain/distribution, and legal in the development of product launches and marketing campaigns and initiatives, as needed.
- Write and edit copy for sales, educational and promotional tools produced by in-house creative team, as needed.
- Strong marketing (shopper, retail media) & brand management skills.
- Ability to prioritize and manage projects.
- Need to collaborate with a broad range of stakeholders (including agency), both written & verbal communication skills.
- Demonstrated ability to develop and cultivate relationships (Strong listening skills, attention to detail, persuasive, and communication skills)
- Creative thinker and problem solver with a passion for business planning and knowledge of a wide variety of promotional vehicles. (traditional in-store and digital)
- Ability to translate data into actionable insights, strong analytical skills and a passion for cats and dogs.
What can you expect from Mars?
- Work with over 130,000 with diverse and talented Associates, all guided by The Five Principles.
- Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
- Best-in-class learning and development support from day one, including access to our in-house Mars University.
- An industry competitive salary and benefits package, including company bonus.
Skills:
Action Planning, Commercial Acumen, Customer and Market Analysis, Customer-Focused, Data Collection and Analysis, Data Control, Numerical Skills, Questions Strategically, Verbal CommunicationCompetencies:
Business Insight, Communicates Effectively, Drives Results, Ensures Accountability, Manages Complexity, Plans and Aligns, Tech SavvyThe base pay range for this position at commencement of employment is expected to be between the range listed below, however, base pay offered may vary depending on multiple individualized factors, including but not limited to, market location, job-related knowledge, skills, and experience. The total compensation package for this position may also include other elements, if eligible, including variable pay, medical and dental benefits, participation in 401k plan, and paid time off benefits. Eligibility for these additional elements depend on the position offered and the employee’s work schedule (i.e., part-time schedule, store associate). Details of participation in these benefit plans will be provided if an applicant receives an offer of employment.
USD 69,926.00 - USD 96,148.00Similar Jobs
What We Do
For more than a century, Mars, Incorporated has been driven by the belief that the world we want tomorrow starts with how we do business today. This idea is at the center of who we have always been as a global, family-owned business. Today, Mars is transforming, innovating and evolving in ways that affirm our commitment to making a positive impact on the world around us.
Across our diverse and expanding portfolio of confectionery, food, and petcare products and services, we employ 133,000 dedicated Associates who are all moving in the same direction: forward. With $40 billion in annual sales, we produce some of the world’s best-loved brands including DOVE®, EXTRA®, M&M’s®, MILKY WAY®, SNICKERS®, TWIX®, ORBIT®, PEDIGREE®, ROYAL CANIN®, SKITTLES®, WHISKAS®, COCOAVIA®, and 5™; and take care of half of the world’s pets through our pet health services AniCura, Banfield Pet Hospitals™, BluePearl®, Linnaeus, Pet Partners™, and VCA™.
We know we can only be truly successful if our partners and the communities in which we operate prosper as well. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our Associates to take action every day to help create a world tomorrow in which the planet, its people and pets can thrive.
