The Role
The Marketing Specialist will manage social media platforms, execute marketing campaigns, write marketing copy, and develop the company brand. Duties include supporting clients, planning online events, and collaborating with the marketing and research team.
Summary Generated by Built In
Our client, an international education group, is looking for a Marketing Specialist to join its New York Team. This role will be responsible for continuing to build the company brand and engaging new and existing customers via social media platforms, campaigns, and advertising etc.
Job Responsibilities
- Manage social media platforms, including planning, proofreading, execution, and reporting
- Compose marketing initiatives for online events, live streams, and blogs etc.
- Implement marketing campaigns, including campaign strategies, positioning, and market insights
- Provide service support to clients & customers and liaison with marketing and research team
- Develop company brand, advertising, company events, and promotional collateral
- Assist with website copy writing and marketing creative
Requirements
- Bachelor Degree (BA/BS) in Marketing, Communications, PR, or relevant degree
- 0-1 year of social media marketing or event planning experience preferred
- Exceptional writing skill and excellent communication skills
- Demonstrated success working in a fast-paced environment
- Deadline oriented and detail oriented
- Proficiency with web-based tools and applications
- Must be bilingual in Chinese and English
The Company
What We Do
My Job Tank provides technology-driven education solutions aiming at delivering exceptional value for students on developing their academic and career path. We leverage our international business presence, industry expertise, and commitment to diversity to support each and every student.