Senior Marketing Specialist

Posted 9 Days Ago
Be an Early Applicant
Geesthacht, Schleswig-Holstein, DEU
In-Office
Senior level
Food
The Role
Develops and executes multi-channel marketing initiatives for pharmaceutical, nutraceutical, and over-the-counter products. Responsibilities include analyzing market trends, creating marketing and training materials, strengthening brand awareness, supporting product launches and sales enablement, responding to customer and commercial needs, and managing website, SEO, SEM, analytics, and marketing projects.
Summary Generated by Built In

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Our Sensient Pharmaceuticals business is located in Geesthacht, Germany. For this location, we are looking to hire a Sr. Marketing Specialist, who will develop and execute marketing initiatives that drive brand awareness, customer engagement, and ultimately revenue growth for our pharmaceutical products range. You will plan, implement and optimize multi-channel campaigns, ensuring that content is consistent and properly communicates the Sensient Pharma brand across digital and print channels.

What you’ll do: 

  • Analyse consumer trends and market developments
  • Create marketing materials for presentations / trainings for the nutraceutical and over-the-counter markets in Europe
  • Drive brand awareness and position Sensient clearly
  • Enhance our Sensient brand as an innovator, introducing new product development launches and providing the sales team with tools to grow revenue that meet customers’ needs
  • Support the commercial functions to cater for ad hoc needs concerning customer requests or projects
  • Provide analytics and insights with a focus on website management and SEO/SEM optimization

 

What you’ll bring: 

  • Bachelor in Communications, Marketing or a related field. Relevant work experience may substitute a degree
  • A minimum of 6 years of solid Marketing work experience in the nutraceutical industry, food/beverage market or consumer packaged goods
  • Strong communication skills and fluency in English; An additional major European language will be advantageous
  • Experience in managing projects from A-Z
  • Proficient with marketing-related software programs and digital platforms
  • Ability to work independently as well as in a team

 

What you'll get: 

  • An opportunity to directly impact the business growth in a strategic and transformative market moment in a global leading colour house    
  • Good salary and benefits
  • International exposure to clients and interdisciplinary teams
  • Opportunity to collaborate onsite with colleagues in a fast-paced environment with strategic clients
  • Hands-on onboarding and training, designed to support long-term success and development opportunities

 

#LI-AB1

#on-site

 

About Sensient Germany:

Sensient Colors is a global leader in food coloring and specialty ingredients, delivering both natural and synthetic color systems for many of the world’s most recognized products. Sensient Pharmaceutical is your single source for color, flavor, coating and excipient solutions that define and protect world-leading brands .sensientfoodcolors.com

Our European business is located near Hamburg, Germany, and plays a critical role in supporting our customers across the region: Sensient Pharma - Sensient Pharma

Equal Opportunity Employer

For more information, visit our website at http://www.sensient.com


Skills Required

  • Bachelor's degree in Communications, Marketing, or a related field; relevant work experience may substitute
  • Extensive marketing experience, ideally in nutraceuticals, food and beverage, or consumer packaged goods
  • Fluency in English
  • Strong communication skills
  • Experience managing projects from start to finish
  • Proficiency with marketing software programs and digital platforms
  • Ability to work independently and collaboratively
  • Additional major European language

Sensient Technologies Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Sensient Technologies and has not been reviewed or approved by Sensient Technologies.

  • Fair & Transparent Compensation — Fair pay is frequently highlighted as aligning well with job responsibilities, and base compensation is often framed as competitive for the industry. The overall package is commonly characterized as good when considering pay together with benefits.
  • Healthcare Strength — Medical, dental, vision, and life insurance are consistently described as comprehensive, with day-one eligibility and strong employer premium cost-sharing noted for U.S. salaried employees. Low premiums are repeatedly emphasized as a differentiator in the health offering.
  • Retirement Support — Retirement support is reinforced by a 401(k) match with immediate vesting and the presence of additional retirement vehicles such as an ESOP, with certain locations also referencing pension arrangements. This stack is presented as a meaningful component of total rewards beyond base salary.

Sensient Technologies Insights

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The Company
HQ: Milwaukee, WI
3,065 Employees

What We Do

We Bring Life to Products. Our name communicates what we do: Enhance SENSory experiences through specialized ingredIENTs, delivered through proprietary TECHNOLOGIES. Sensient Technologies Corporation is a leading global manufacturer and marketer of colors, flavors, essential oils and extracts. Sensient employs advanced technologies at facilities around the world to develop specialty food and beverage systems, cosmetic and pharmaceutical systems, colors, natural ingredients, and extracts. The Company’s customers include major international manufacturers representing most of the world’s best-known brands. Sensient has some 75 operational sites in 35 countries and customers in more than 150 countries worldwide. Learn more about how Sensient can help you discover your next color, flavor and specialty solutions at www.sensient.com

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