Marketing Specialist

Posted Yesterday
Be an Early Applicant
Woodbridge, NJ, USA
In-Office
80K-100K Annually
Senior level
Healthtech
The Role
Lead proposal and pursuit efforts, craft persuasive proposals and presentations, manage digital assets and project marketing (Cosential/OpenAsset/Salesforce), produce visual storytelling and collateral, coordinate photo/video and case studies, and collaborate with pursuit teams and senior leadership to execute marketing campaigns.
Summary Generated by Built In


Position Title: 
Marketing Specialist
Type
Full-time
Location:
Woodbridge, NJ
Reporting To
Marketing Manager
Function/Department
Marketing
Salary Range
$80,000-$100,000 “Salary to be determined based on skills, education, and/or experience of the applicant.”
Position Description
Structure Tone, part of the STO Building Group, is seeking a proactive, creative, and highly organized Marketing Specialist to join our New Jersey marketing team. This role is ideal for an emerging marketing professional who thrives in a fast‑paced, deadline‑driven environment and is energized by collaborating closely with technical teams and senior leadership.
You will lead the development of best‑in‑class proposals, presentations, and marketing materials that showcase our projects, people, and capabilities. The ideal candidate brings fresh ideas, exceptional attention to detail, and an understanding of architecture, engineering, construction, and/or real estate industry with a desire to learn more about our field.
Key Responsibilities
Lead Strategic Pursuits & Proposal Development

  • Manage and coordinate all aspects of pursuit efforts—from RFP/Q through final submission.
  • Work with pursuit teams to craft high‑quality, persuasive content and ensure timely delivery of drafts and final packages.
  • Partner closely with the pursuits manager and executive leadership to gather accurate background information and insights.
  • Develop customized proposal layouts and creative visual approaches that elevate our submissions. 

Develop High‑Impact Presentations & Visual Storytelling

  • Prepare compelling presentations and interview materials, including animated slides and digital collateral.
  • Lead presentation coaching and provide constructive feedback to pursuit team. 

Support Project Lifecycle Marketing

  • Track awarded projects to generate marketing content and document progress.
  • Develop case studies, coordinate photo/video, write project descriptions, and identify story opportunities to highlight across platforms. 

Digital Asset & Data Management

  • Maintain accurate project data using Cosential, OpenAsset, Salesforce, and other information management systems.
  • Assist with planning and executing internal and external marketing campaigns. 

Minimum Requirements

  • Bachelor’s degree in marketing, communications, architecture, or a related field.
  • At least 5+ years of experience developing and managing proposals within the industry.
  • Must complete an InDesign skills test. 
  • Excellent written and verbal communication skills with the ability to adapt to various communication styles.
  • Ability to work both collaboratively and independently, with a strong sense of ownership and accountability.
  • Proven ability to build effective working relationships with senior leadership and cross‑functional teams. 
  • Proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop, Lightroom); web‑based tools; and Microsoft Office.

 

Preferred Qualifications

  • Familiarity with photography and basic video production.
  • Demonstrated knowledge of marketing and business development best practices.

 

What We’re Looking For
We’re looking for a motivated, strategic thinker with exceptional attention to detail, strong problem‑solving skills, and a calm, organized approach to high‑pressure deadlines. You should be enthusiastic about elevating our brand, telling compelling project stories, and contributing to a team culture built on collaboration and excellence. This role is an excellent fit for professionals currently or previously working as: 

  • Proposal Specialist

  • Pursuit Coordinator

  • Pursuit Marketing Coordinator 

 

This role requires an in‑person presence in our Woodbridge office. 
Benefits : The Company offers the following benefits for this position, subject to applicable eligibility requirements: [Medical Insurance] [Dental Insurance] [Vision Insurance] [Health Savings Account] [Healthcare Flexible Spending Account] [Dependent Care Flexible Spending Account] [401(k) retirement plan with employer match] [Life & AD&D Insurance] [Long-term Disability Insurance] [Short-term Disability Insurance] [Critical Illness Insurance] [Accident Insurance] [Hospital Indemnity Insurance] [Home & Auto Insurance] [Family Support] [Pre-tax Paid Parking/Public Transportation] [Paid time off: 2 Weeks for Non-Exempt and Three Weeks for Exempt] [Time Away Benefits] [8 Paid Holidays] [Group Legal] [Employee Stock Purchase Plan] [Identity Theft Protection] [Group Legal] [Pet Insurance] [Employee Assistance Program]
Disclaimer: The salary, other compensation, and benefits information is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, subject to applicable law.



About UsWe build amazing spaces. With our complete range of services—from site selection analysis to design and aesthetic enhancements to sustainable construction management and building infrastructure upgrades.

The STO Building Group family of companies
—Structure Tone, Structure Tone Southwest, Pavarini Construction Co., Pavarini McGovern, LF Driscoll, Govan Brown, Ajax Building Company, BCCI Construction, Layton Construction, Abbott Construction, and RC Andersen—includes over 4,000 employees located in offices throughout the US, Canada, UK, and Ireland. We provide a complete range of construction services, from site selection analysis, design constructability review and aesthetic enhancements to interior fit-outs, new building construction, and building infrastructure upgrades and modernization. Learn more about how we partner with our clients to imagine, execute, and realize their vision at stobuildinggroup.com.

Skills Required

  • Bachelor's degree in marketing, communications, architecture, or related field
  • At least 5+ years of experience developing and managing proposals within the industry
  • Must complete an InDesign skills test
  • Excellent written and verbal communication skills
  • Ability to work both collaboratively and independently, with strong ownership and accountability
  • Proven ability to build effective working relationships with senior leadership and cross-functional teams
  • Proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop, Lightroom)
  • Proficiency with web-based tools
  • Proficiency in Microsoft Office
  • In-person presence in Woodbridge, NJ office
  • Familiarity with photography and basic video production
  • Demonstrated knowledge of marketing and business development best practices
  • Understanding of architecture, engineering, construction, and/or real estate industry (desirable)

Abbott Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Abbott and has not been reviewed or approved by Abbott.

  • Healthcare Strength Health coverage is frequently characterized as comprehensive and a standout element of the package, with medical, dental, vision, mental health support, wellness resources, and care coordination highlighted. Feedback suggests these offerings materially enhance total compensation beyond base pay.
  • Retirement Support Retirement programs feature strong 401(k)-style contributions and the Freedom 2 Save option that builds savings while employees pay down student loans. Feedback suggests these components are a core value driver of the overall package.
  • Leave & Time Off Breadth Time off provisions are portrayed as generous, encompassing vacation, holidays, and paid parental leave. Feedback suggests this breadth meaningfully boosts perceived total rewards.

Abbott Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Abbott Park, IL
97,838 Employees

What We Do

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 109,000 colleagues serve people in more than 160 countries.

Similar Jobs

UL Solutions Logo UL Solutions

Product Marketing Specialist

Automotive • Professional Services • Software • Consulting • Energy • Chemical • Renewable Energy
Remote or Hybrid
United States
15000 Employees
90K-100K Annually

Superhuman Logo Superhuman

Systems Specialist, Lifecycle Marketing

Artificial Intelligence • Information Technology • Machine Learning • Natural Language Processing • Productivity • Software • Generative AI
Remote or Hybrid
United States
1500 Employees
69K-106K Annually

UL Solutions Logo UL Solutions

Senior Marketing Specialist - Software

Automotive • Professional Services • Software • Consulting • Energy • Chemical • Renewable Energy
Hybrid
2 Locations
15000 Employees
105K-135K Annually

3M Logo 3M

Global Product Marketing Specialist

Automotive • Hardware • Other • Energy • Industrial
In-Office or Remote
8 Locations
64670 Employees
146K-178K Annually

Similar Companies Hiring

Sailor Health Thumbnail
Healthtech • Social Impact • Telehealth
New York City, NY
20 Employees
Granted Thumbnail
Artificial Intelligence • Healthtech • Insurance • Mobile • Financial Services
New York, New York
23 Employees
OneImaging Thumbnail
Healthtech
Miami, FL
62 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account