Marketing Specialist

Posted Yesterday
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Ramat Gan, ISR
In-Office
Mid level
Food
The Role
Lead in-app marketing and content operations: plan and schedule in-app content, set up technical campaigns and offers, analyze performance to optimize initiatives, coordinate with agencies and support teams, and support cross-functional launch projects.
Summary Generated by Built In
About Wolt

At Wolt, we create technology that brings joy, simplicity and earnings to the neighborhoods of the world. In 2014 we started with delivery of restaurant food. Now we’re building the delivery of (almost) everything and you’ll find us in over 500 cities in 30 countries around the world. In 2022 we joined forces with DoorDash and together we keep on dreaming big and expanding across the globe.
Working at Wolt isn’t always easy, but it’s definitely exciting. Here you’ll learn more, build more, and ship more than in most other companies. You’ll be challenged a lot, but also have a lot of fun on the way. So, if you’re a self-starter with drive and entrepreneurial spirit, this could be the ride of your life.

We are looking for a highly motivated, detail-oriented, and analytical individual to join our team and lead our in-app marketing and content operations. In this role, you will be the heartbeat of our in-app campaigns - from planning and scheduling to technical execution and data analysis. If you thrive in a fast-paced environment, love problem-solving, and have an eye for the smallest details, this is the perfect place for you

Key Responsibilities

Content Scheduling & Management: Own, plan, and manage the in-app content and campaign calendar. Responsible for the actual uploading and scheduling of all materials and app notifications using our management systems

Technical Campaign Setup: Build and configure commercial campaigns, special offers, and ongoing tools within the app

Data & Performance Analysis: Monitor & analyze campaign performance, and use data driven insights to optimize future initiatives

Agency Collaboration: Work closely with our advertising agency to manage deliverables, brief creative teams, and ensure high quality visual and copy assets for the app

Ad-hoc Project Support: Support cross functional projects based on company needs (e.g., geographic expansion, localized city-specific campaigns, and special launches)

Support & Marketing Coordination: Brief the support team ahead of campaigns, provide guidelines for user inquiries, and remain highly responsive for real time troubleshooting

Job Requirements

App/e-Commerce/Retail Experience: Previous experience working within a consumer-facing app or the FMCG/Retail sectors - Mandatory

Analytical Skills: Strong numerical and analytical mindset with the ability to work with data, reports, and evaluate campaign performance metrics

Attention to Detail: Flawless execution with a "pixel-perfect" approach when uploading content and setting up complex promotions

Multi tasking & Adaptability: Ability to juggle multiple projects simultaneously, excel in a fast paced, dynamic environment, and offer high availability for real time troubleshooting

Problem-Solving & Service-Oriented: A proactive "get things done" attitude, creative problem solving skills, and excellent interpersonal skills to work effectively with various stakeholders

High proficiency in English: Reading, writing, and speaking as a significant part of the work and systems are in English

Our Commitment to Diversity and Inclusion

We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.

Skills Required

  • Previous experience working within a consumer-facing app or the FMCG/Retail sectors
  • Strong numerical and analytical mindset; ability to work with data and evaluate campaign metrics
  • Exceptional attention to detail and flawless execution when uploading content and setting up promotions
  • Ability to manage multiple projects, adapt in a fast-paced environment, and provide real-time troubleshooting
  • Proactive problem-solving and strong interpersonal skills for cross-functional collaboration
  • High proficiency in English (reading, writing, speaking)

Wolt Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Wolt and has not been reviewed or approved by Wolt.

  • Equity Value & Accessibility Corporate postings highlight equity as part of the compensation package, offering ownership potential alongside salary and benefits. Mentions of stock in certain locations indicate accessible participation beyond base pay.
  • Leave & Time Off Breadth Job materials describe generous vacation allowances and strong time‑off policies in several markets. A global parental‑leave policy with top‑ups beyond statutory levels is also cited.
  • Wellbeing & Lifestyle Benefits Materials describe wellness support such as an Employee Assistance Program, fitness or sports perks, and product credits or discounts. Country‑specific allowances and perk platforms add practical lifestyle value in some locations.

Wolt Insights

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The Company
HQ: Helsinki
8,287 Employees
Year Founded: 2014

What We Do

Wolt is a Helsinki-based technology company that provides an online platform for consumers, merchants and couriers. It connects people looking to order food and other goods with people interested in selling and delivering them. To enable this, Wolt develops a wide range of technologies from local logistics to retail software and financial solutions – as well as operating its own grocery stores under the Wolt Market brand. Wolt’s products include Wolt+ (subscription service for customers), Wolt for Work (meal benefits and office deliveries for companies), Wolt Drive (fast last-mile deliveries for merchants) and Wolt Self-Delivery (service for merchant partners with their own delivery staff). Wolt’s mission is to make cities better by empowering and growing local communities. Wolt was founded in 2014 and joined forces with DoorDash in 2022. DoorDash operates in 29 countries today, 25 of which are with the Wolt product and brand.

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