Marketing Specialist / Manager, Refractory Producers

Reposted 25 Days Ago
Be an Early Applicant
2 Locations
In-Office
Senior level
Other • Retail
The Role
Develop and execute integrated marketing and communications strategies for Refractory China. Design multi-channel campaigns, manage e-commerce and live-stream initiatives, gather market and customer insights, coordinate with sales, lead tradeshow planning and brand assets, source and produce promotional gifts, use data to optimize events, and provide on-site sales support.
Summary Generated by Built In
The CompanyImerys is the world’s leading supplier of mineral-based specialty solutions for the industry with €3.4 billion in revenue and 12,300 employees in 40 countries in 2025. The Group offers high value-added and functional solutions to a wide range of industries and fast-growing markets such as solutions for the energy transition and sustainable construction, as well as natural solutions for consumer goods. Imerys draws on its understanding of applications, technological knowledge, and expertise in material science to deliver solutions which contribute essential properties to customers’ products and their performance. As part of its commitment to responsible development, Imerys promotes environmentally friendly products and processes in addition to supporting its customers in their decarbonization efforts.Imerys is listed on Euronext Paris (France) with the ticker symbol NK.PA.

The PositionMarketing Specialist / Manager, Refractory Producers

Job Summary

Key Tasks & responsiblities:

  •  Develop and execute an integrated marketing and communications strategy for Refractory China that aligns with global standards while resonating with local customers, ensuring all campaigns reflect the organisation’s values.

  • Design and implement multi-channel campaigns that maximise profitable growth, 

  • Stay informed about market trends, customers’ insights, and emerging opportunities to incorporate into forward-thinking marketing strategies that keep our business ahead. 

  • Collect industry & customers’information, and regularly interact with the sales team

  • Take lead in preparation for key exhibitions in China;  Execute on brand assets for tradeshows including posters, booth design, presentations and tradeshow items, promotional items and media;  Help the sales team with staffing and on-site support for events in China

  • Use data-driven insights to optimize event strategies, improve outcomes, and achieve marketing tool targets

  • Responsible for the end-to-end process of gift selection and production according to the Group guideline,  including researching, sourcing, and coordinating with suppliers to ensure high-quality, cost-effective and brand-aligned gifts.

  • Integrate e-commerce into our existing sales infrastructure so as to expand the business 

Requirements:

  • Bachelor’s Degree in marketing, communications or related field or equivalent experience

  • Minimum 5 + years experienced in a similar role

  • Solid experience in e-commence process and Live Stream

  • Strong project management skills with the ability to manage multi tasks.

  • Excellent communication and interpersonal skills

  • Ability to work in a team

  • Self-motivated and is able to work pro-actively & autonomously

  • Creative problem-solving skills with attention to detail.

  • Proficient in English 

  • Ability to use common IT tools

  • Willingness to travel as required. 

Position TypeFull time

and

Permanent

Only technical issues will be monitored through the below inbox:

recruiting.support@ imerys.com
PLEASE DO NOT SUBMIT RESUMES OR APPLICATIONS TO THIS EMAIL, AS THEY WILL NOT BE REVIEWED. 
To ensure fairness and legal compliance in our recruitment processes, only applications received through the online application process will be considered. 

IMERYS is an Affirmative Action and Equal Opportunity Employer and it is our policy to not discriminate against any employee or applicant for employment because of race, color, religion, sex, national origin, age, marital status, sexual orientation, gender identity, genetic information, disability, veteran status, or any other status protected by federal, state or local laws.

Skills Required

  • Bachelor's degree in marketing, communications or related field or equivalent experience
  • Minimum 5+ years experience in a similar role
  • Solid experience in e-commerce process and live stream
  • Strong project management skills with ability to manage multiple tasks
  • Excellent communication and interpersonal skills
  • Ability to work in a team
  • Self-motivated and able to work proactively and autonomously
  • Creative problem-solving skills with attention to detail
  • Proficient in English
  • Ability to use common IT tools
  • Willingness to travel as required
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The Company
HQ: Paris
10,001 Employees
Year Founded: 1880

What We Do

We are a world leader in mineral-based specialties, offering high value-added solutions to many different industries, ranging from process manufacturing to consumer goods. Our value-added solutions are formulated to meet the technical specifications of each customer and contribute to the performance of a multitude of products in three categories: 1. Functional additives - added to the mineral formulation of customers’ products. 2. Mineral components - essential constituents in the formulation of customers’ products. 3. Process enablers - used in customers’ manufacturing processes, but not present in the end product. These serve many industries such as construction materials, mobile energy, steelmaking, agri-food, automotive, and cosmetics.

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