Marketing Specialist
Do you want to be part of Husqvarna Groups exciting journey?
How do we create optimal value for our customers? How do we drive strong brand & marketing execution? How do we secure our brand experience in every interaction?
Husqvarna is now hiring a Marketing Specialist with focus on Trade and Digital Marketing, to help us build our industry’s tomorrow. This marketing role includes a broad variation of tasks including both digital marketing and non-digital activities and thus we seek an enthusiastic marketeer who would be happy to handle a varied multi-marketing role. You would need to dig in, take-on and solve a broad variation of marketing activities in this role. No day would be the same as the previous day!
About the position:
As a member of Lithuania Sales & Marketing organization you will work hand in hand with Marketing manager and local sales team to plan and execute annual marketing plan.
You ensure that the correct brand message is communicated in all marketing touchpoints by implementing the Group brand guidelines.
In this role you will be responsible for trade and digital marketing with focus on delivering value to our three important customer groups: dealers, end-customers and professionals.
In your role, you need to be happy supporting initiatives and handling day to day tasks such as the consumer and dealer web portals, dealer marketing or incoming dealer marketing support requests, collaboration with external agencies, executing fairs and events. You need to be happy to work individually in solving tasks and reaching goals but also to work in a broader sales team setting, where every person has assigned tasks to reach a common goal.
Tasks:
- Trade Marketing
- Collaboration with Sales teams in creation, scheduling and fulfilling of tactical conversion driving media executions and dealer marketing plans
- Dealer communication
- Support training of dealers in both offline and online marketing execution
- Digital Marketing
- Secure websites updates as per set launch timings from the central digital team – in our CMS tool Sitecore.
- Translate and/or proofread any centrally produced PR, digital, creative and channel material.
- Fairs & events
- Plan and manage industry trade fairs, events and other customer facing activities in close cooperation with Central Channel & Event Marketing
- Social media and PR
- Collaborate with local SoMe agency and coordinate execution of annual Social media plan (organic part)
- Collaborate with local PR agency and coordinate execution of global PR projects
- Print productions
- Communication with external graphical designer and adaptation of global POS material, catalogues and other marketing assets. Taking care of print and distribution to the dealer stores.
Requirements:
- BSc or MSc, preferably in Marketing, or equivalent degree in other field complemented with relevant work experience.
- A minimum of 1-2 years of working experience within Marketing related field.
- Ideally experienced in working both with web and social media channels
- Ability to work in a complex and international environment.
- Fluency in Lithuanian in writing and speech is a requirement
- Proficiency in English is required.
About you:
You are a driven, hands-on, self-motivated marketeer who is keen to develop and grow in in an international business environment. The best workdays for you are filled with a variation of tasks, some smaller and some bigger, but always with opportunity to contribute with value and new ideas.
Last date to apply:
01 February 2025
Top Skills
What We Do
Husqvarna Group is a global leading producer of outdoor power products for forest, park and garden care. Sustainability is integrated into our business. Creating a strong company fit for the future demands the ingenuity and courage of our people, forward-thinking leadership in our organization and the insights of our strategic partners.
Working at our company means being part of our long and proud history. More than 330 years of innovation has shaped the company and contributed to the passion that drives our employees and the company forward. The Group has grown and now includes 14,400 employees in 40 countries and our products are sold in 100 countries under brands such as Husqvarna, Gardena, Flymo and Orbit Irrigation. The range includes robotic lawnmowers, chainsaws, trimmers, riding lawnmowers and garden irrigation.
With our passion for innovation we continue to shape great experiences!
Do you want to be part of Husqvarna Group and pursue a challenging career in an international environment? Read about our job openings and trainee programs here: husqvarnagroup.com/career