Marketing Lead Industrial Solutions

Reposted Yesterday
Be an Early Applicant
5 Locations
In-Office or Remote
Mid level
Industrial • Manufacturing
The Role
The Marketing Specialist will develop and implement growth strategies for industrial water treatment across MEA, analyze trends, manage product launches, and collaborate with commercial teams.
Summary Generated by Built In

Solenis is a leading global producer of specialty chemicals focused on delivering sustainable solutions for water-intensive industries, including consumer, industrial, institutional, food and beverage, and pool and spa water markets. Owned by Platinum Equity, the company’s product portfolio includes a broad array of water treatment chemistries, process aids, functional additives, and cleaners and disinfectants, as well as state-of-the-art monitoring and control systems. These technologies are used by customers to improve operational efficiencies, enhance product quality, protect plant assets, minimize environmental impact, and create cleaner and safer environments.

We are seeking for the Marketing Lead Industrial Solutions responsible for all the industrial water treatment segments in MEA. The successful candidate will be responsible for the development and implementation of the regional market segment growth strategies that are aligned with the overall global growth segment strategies. The candidate will deliver actionable marketing plans, develop, expand and actively manage the innovation pipeline and new product launch.

As a Marketing Lead you will provide the vision for the industry in MEA and will be responsible for the execution of the growth strategies in the region in collaboration with the commercial, application and technical teams to help drive growth of our Industrial Water Technologies business.

Qualifications:
  • Bachelor’s and/or master’s degree in engineering, business or a related field
  • Experience in Refinery and Petrochemicals, Oil & Gas, Heavy Industry, Water Treatment
  • Experience in Sales and Marketing roles
  • Excellent command of both written and spoken English
  • Excellent spoken and written communication skills, effective internal communication, ensuring relevant information reaches key stakeholders
  • Fast autonomous learner, comfortable with technology, chemistry, and sustainability
  • Complex problem-solving and project management skills
  • Good organizational and planning skills with attention to process and detail
  • Strong business sense and analytical skills
  • Confidence in presenting ideas and driving projects
  • Results-driven with a focus on creating value for customers, passionate about customer value aligned with their values and strategy
  • Capacity to work collaboratively in a highly engaged team
  • Flexible and resilient
Duties & Responsibilities:
  • Develop regional growth strategies to deliver key business targets, namely in oil & gas, mining, municipal and refinery & petrochemicals
  • Analyze key growth trends and customer needs that drive consumption of specialty solutions in target segments
  • Analyze industry trends, competitive threats, expansion opportunities and internal performance
  • Identify new product development opportunities working with global marketing and technology teams and utilizing new product blueprinting tools
  • Collaborate with innovation teams and sales to drive market validation and launch of new products in region
  • Identify and evaluate specific application, product, and service growth opportunities in target segments
  • Provide leadership in creating differentiated customer value propositions; develop quantified value propositions and the tools to enable the commercial team to deliver that value to the customer; work with the sales force on value delivery, value selling and value documentation
  • Partner with global marketing and regional commercial teams to develop effective marketing programs to introduce new products, applications and service offerings
  • Partner with commercial team to develop business which will meet sales and profit objectives for the segment
  • Develop regional specific business cases for the introduction of new products and service offerings
  • Provide commercial team with marketing support and leadership including sales tools, training, and problem-solving capability

Ready to Make an Impact? We encourage all qualified candidates to apply, regardless of background or experience. At Solenis, we believe in the power of diverse perspectives and are committed to creating an inclusive workplace.


We understand that candidates will not meet every single desired qualification. If your experience looks a little different from what we’ve identified and you think you can bring value to the role, we’d love to learn more about you.

#LI-Hybrid

Skills Required

  • Bachelor's and/or master's degree in engineering, business or a related field
  • Experience in Refinery and Petrochemicals, Oil & Gas, Heavy Industry, Water Treatment
  • Experience in Sales and Marketing roles
  • Excellent command of both written and spoken English
  • Complex problem-solving and project management skills
  • Strong business sense and analytical skills

Solenis Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Solenis and has not been reviewed or approved by Solenis.

  • Healthcare Strength Healthcare coverage includes medical, dental and vision options, and a 90/10 plan is available in at least one location. Wellness tools and plan variety indicate competitive medical support.
  • Retirement Support Retirement programs include a 401(k) with employer match and tenure-linked contributions, alongside company-funded pension elements in some regions. These components suggest meaningful long-term savings support.
  • Wellbeing & Lifestyle Benefits Wellbeing initiatives span physical, emotional, social and financial health via a global EAP and a wellness platform with activity-based rewards. Site-specific amenities such as gyms, recreation and creche services further reinforce lifestyle support.

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The Company
Wilmington, DE
5,522 Employees
Year Founded: 1907

What We Do

Solenis is a leading global producer of specialty chemicals focused on delivering sustainable solutions for water-intensive industries, including consumer, industrial, institutional, food and beverage, and pool and spa water markets. Owned by Platinum Equity, the company’s product portfolio includes a broad array of water treatment chemistries, process aids, functional additives, and cleaners and disinfectants, as well as state-of-the-art monitoring and control systems. These technologies are used by customers to improve operational efficiencies, enhance product quality, protect plant assets, minimize environmental impact, and create cleaner and safer environments. Headquartered in Wilmington, Delaware, the company has 69 manufacturing facilities strategically located around the globe and employs a team of over 16,100 professionals in 130 countries across six continents. Solenis is a 2024 Best Managed Company Gold Standard honoree, recognized four years in a row. For additional information about Solenis, please visit www.solenis.com or follow us on social media

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