About the Opportunity
JOB SUMMARY:
The Marketing Specialist is part of the Global Campus Marketing team within Enrollment Management at Northeastern University, reporting to the Assistant Director, Performance and Marketing. This role supports the execution of marketing initiatives across select campuses and network-wide priorities, with a focus on email and event communications and content for digital channels. Working closely with internal enrollment marketing stakeholders, the Marketing Specialist plays a key role in developing high-quality, conversion-focused content across email, web, social, and paid campaigns. This role is well-suited for a detail-oriented marketer with strong writing skills and the ability to effectively manage priorities within different geographic markets.
MINIMUM QUALIFICATIONS:
Bachelor's degree required in Business, Communications, Marketing, or a related field
2–4 years of experience in marketing, communications, or a content-focused role
Strong writing, editing, and proofreading skills, with a keen eye for detail and the ability to produce and format marketing communications and collateral in alignment with brand standards
Hands-on experience supporting digital campaigns, including organic and paid initiatives across web, email, and social channels
Self-starter who is collaborative and adaptable, able to think independently, anticipate challenges, and work effectively across teams and stakeholders in different geographic markets
Proficiency with marketing tools and systems, as well as project management platforms such as WordPress, Asana, Mailchimp, and social media tools
RESPONSIBILITIES INCLUDE:
Develop and manage marketing materials across channels, including drafting, editing, and proofreading content for web, email, and social media, ensuring clarity, accuracy, and brand consistency; support event marketing execution by creating copy for registration pages, invitations, and reminders for specific campuses and network-wide initiatives
Support organic social media content development, drafting posts, coordinating creative needs, and ensuring messaging aligns across assigned campuses and network-wide priorities
Collaborate with internal teams and external vendors to manage design requests and develop marketing collateral, including one-pagers, presentations, and other supporting materials
Assist with paid digital campaigns and targeted initiatives across select campuses and broader network-wide projects, ensuring timely and accurate execution
Maintain and update website content for assigned campuses, including enrollment-focused pages and event listings
Develop blog and content briefs for copywriters, ensuring alignment with program goals and conversion objectives
Position Type
TemporaryAdditional Information
Northeastern University considers factors such as candidate work experience, education and skills when extending an offer.
Northeastern has a comprehensive benefits package for benefit eligible employees. This includes medical, vision, dental, paid time off, tuition assistance, wellness & life, retirement- as well as commuting & transportation. Visit https://hr.northeastern.edu/benefits/ for more information.
All qualified applicants are encouraged to apply and will receive consideration for employment without regard to race, religion, color, national origin, age, sex, sexual orientation, disability status, or any other characteristic protected by applicable law.
This job is for a current or anticipated job vacancy.
Pay Rate:
28.85Skills Required
- Bachelor's degree in Business, Communications, Marketing, or related field
- 2-4 years of experience in marketing, communications, or content-focused role
- Strong writing, editing, and proofreading skills with attention to brand standards
- Hands-on experience supporting digital campaigns (organic and paid) across web, email, and social
- Proficiency with marketing tools and project management platforms (WordPress, Asana, Mailchimp, social media tools)
- Ability to manage priorities across different geographic markets; collaborative and adaptable self-starter
Northeastern University Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Northeastern University and has not been reviewed or approved by Northeastern University.
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Leave & Time Off Breadth — Paid time off is described as extensive, including 22–26 vacation days, 12 sick days, 13 holidays, and paid parental leave for birth/adoption. Additional paid leave is also outlined, including up to 26 weeks of paid medical leave and up to 12 weeks of paid family leave for eligible employees.
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Retirement Support — Retirement support is positioned as a standout, with an employer contribution described as 10% when an employee contributes 5%, alongside immediate vesting once eligible. This is presented as unusually generous relative to typical employer retirement offerings.
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Parental & Family Support — Family-oriented benefits are emphasized through tuition assistance for employees and dependents and access to backup childcare and family-care resources. Tuition remission/discount structures are highlighted as a major value driver, especially for employees with children and for long-tenured staff.
Northeastern University Insights
What We Do
Founded in 1898, Northeastern is a global research university with a distinctive, experience-driven approach to education and discovery. The university is a leader in experiential learning, powered by the world’s most far-reaching cooperative education program. We integrate classroom study with opportunities for professional work, research, service, and global learning in more than 100 countries. The same spirit of collaboration guides a use-inspired research enterprise focused on solving global challenges in health, security, and sustainability. Northeastern offers a comprehensive array of undergraduate and graduate programs leading to degrees through the doctorate in nine colleges and schools, and select graduate programs at campuses in Boston, Charlotte, N.C., San Francisco Bay Area, Seattle, and Toronto. Campuses in Burlington, MA, and Nahant, MA, are home to research institutes for homeland security and coastal sustainability, respectively
