This role is responsible for executing on the account and office-level vision and priorities within the organization.
The main output of this role is to own Marketing Science deliverables across a broad range of initiatives.
Career development is typically provided by Marketing Science Leads, but may be adapted depending on the account or office location.
The nature of the role is that of a learner, expected to develop an intermediate understanding of Marketing Science while owning project contributions for client-facing deliverables.
Core ResponsibilitiesAnalytical & Technical Expertise2-3 years of demonstrated experience with at least two of the following areas:
Testing and optimization
Statistics
Data visualization
Tagging
Reporting
Ability to communicate complex analysis clearly and effectively in an easy-to-understand manner.
Ability to communicate effectively with day-to-day clients.
Ability to compose client communications with clear grammar and structure.
Ability to support colleagues in selling analytics work.
Ability to manage multiple deliverables simultaneously and transition efficiently between them.
Ability to present low to mid-complexity projects confidently to internal stakeholders.
Understanding of the following concepts (as relevant to the role):
Main forms of digital marketing and how they differ
How traditional advertising is planned and executed
Different types of media channels
Principles of Search Engine Marketing (SEM)
How CRM activities are planned and executed
How market research can enhance analytics work
Curiosity
Critical thinking
Proficient understanding of:
Adobe Analytics
Google Analytics
Media tools
Basic ability to navigate technical or analytical challenges.
Intermediate knowledge and working experience with agency technology platforms.
Solve well-defined analytical problems with guidance.
Work closely with and mentor Associate Analysts.
Assist in the ideation, development, and execution of measurement strategies and frameworks.
What We Offer:
- Maternity and parental leave extra days
- Competitive benefits packages
- Vacation, compassionate leave, sick days, and flex days
- Access to online services for families and new parents
- Diversity and Inclusion Board with 12 affinity groups
- Internal learning and development programs
- Enterprise-wide employee discounts
- And more…
Critical Mass is an equal opportunity employer.
Critical Mass uses artificial intelligence in our recruitment process to enhance job postings, filter keywords during the review of prospective candidates, and, in some cases, transcribe interviews with our recruiters. Human review remains central to the process, and all hiring decisions are ultimately made by our team.
The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs criticalmass.com, omc.com and us.greenhouse-mail.io. We will not use apps such as Facebook Messenger, WhatsApp, or Google Hangouts for communicating with you. We will never ask you to send us money, technology, or anything else to work for our company. If you believe you are the victim of a scam, please review your local government consumer protections guidance and reach out to them directly.
If U.S. based: https://www.consumer.ftc.gov/articles/job-scams#avoid
If Canada based: https://www.canada.ca/en/services/finance/consumer-affairs.html
If U.K. based: https://www.gov.uk/consumer-protection-rights
If Costa Rica based: https://www.consumo.go.cr/educacion_consumidor/consejos_practicos.aspx
Top Skills
What We Do
We’re Critical Mass. We are 2,000 inspired humans across 14 offices, setting the right path—not just the next one—for our clients, their customers, and our own colleagues. We work with the best, Apple, Adobe, BMW, Nike, Diageo, Airbnb, BNY and many more, to power connected ecosystems that make brands stand out by driving performance with data, technology, AI, creative and media. We’re a global marketing agency founded in Canada, but digital is our home. If you know us, then you know we’re a special place that attracts big talent and tiny egos. We’re driven, uncompromising and we live our values. We’re Critical Mass, but our friends call us CM. Learn more at criticalmass.com.
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