Marketing Representative, Lead

Reposted 8 Days Ago
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Fort Worth, TX, USA
In-Office
Senior level
Healthtech
The Role
The Lead Marketing Representative focuses on Medicaid and CHIP membership growth, ensuring compliance with policies, overseeing reporting, and building community relationships. Responsibilities include presentations, collaboration with management, and leading outreach efforts.
Summary Generated by Built In

Location:

Calmont Operations Building

Department:

Member Services

Shift:

First Shift (United States of America)

Standard Weekly Hours:

40

Summary:

The Lead, Marketing Representative will take a lead role in CCHP Medicaid and CHIP membership growth and retention. Ensures department compliance with HHSC Marketing policies and procedures. Oversees quality assurance of departmental reporting to meet measures. Responsible for highly sensitive levels of interaction. Demonstrates decision making and problem solving skills, including collecting and analyzing information and development of alternative courses of action. Must be a subject expert on presenting, promoting, and marketing our programs to all interested individuals, groups, community organizations, healthcare professionals, etc. Develop presentations to various target audiences. Cultivate and maintain collaborative relationships with community contacts. Collaborates and coordinates efforts with the Manager, Access & Delivery Management on tracking, reporting, and special projects as assigned. Serves as a Liaison between team, Manager, and other department managers to coordinate efforts to promote CCHP.

Additional Information:

The Lead, Marketing Representative will take a lead role in CCHP Medicaid and CHIP membership growth and retention. Ensures department compliance with HHSC Marketing policies and procedures. Oversees quality assurance of departmental reporting to meet measures. Responsible for highly sensitive levels of interaction. Demonstrates decision making and problem solving skills, including collecting and analyzing information and development of alternative courses of action. Must be a subject expert on presenting, promoting, and marketing our programs to all interested individuals, groups, community organizations, healthcare professionals, etc. Develop presentations to various target audiences. Cultivate and maintain collaborative relationships with community contacts. Collaborates and coordinates efforts with the Director, Access & Delivery Management on tracking, reporting, and special projects as assigned. Serves as a Liaison between team, Director and other department managers to coordinate efforts to promote CCHP.
Education & Experience:

  • High School or Equivalent is required. Bachelor's Degree preferred. In lieu of bachelor's degree five (5) years of directly related experience.
  • A minimum of four (4) years successful Marketing and/or Outreach experience for a health plan or community-based organization with specific experience in Medicaid/CHIP managed care marketing, public relations, outreach, event planning, social work, or other related positions.
  • Knowledge of the communities served by CCHP: Denton, Hood, Johnson, Parker, Tarrant, and Wise counties of Texas.
  • Bi-lingual (English/Spanish) Preferred No testing requirement.

Certification/Licensure:

  • Must possess a valid driver's license and have access to a reliable motor vehicle.
  • This position requires travel within the CCHP service area which is Denton, Hood, Johnson, Parker, Tarrant and Wise counties of Texas.

About Us:

Cook Children's Health Plan

Cook Children's Health Plan provides vital coverage to nearly 120,000 people in low-income families who qualify for government-sponsored programs in our six county service region.  Cook Children's Health Plan provides health coverage for CHIP, CHIP Perinatal, STAR (Medicaid) and STAR Kids Members in the Tarrant county service area. The counties we serve includes Tarrant, Johnson, Denton, Parker, Hood and Wise.

Cook Children’s is an equal opportunity employer. As such, Cook Children’s offers equal employment opportunities without regard to race, color, religion, sex, age, national origin, physical or mental disability, pregnancy, protected veteran status, genetic information, or any other protected class in accordance with applicable federal laws. These opportunities include terms, conditions and privileges of employment, including but not limited to hiring, job placement, training, compensation, discipline, advancement and termination.

Top Skills

Event Planning
Marketing
Public Relations
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The Company
HQ: Fort Worth, TX
5,001 Employees
Year Founded: 1918

What We Do

Cook Children's Health Care System embraces an inspiring Promise – to improve the health of every child in our region through the prevention and treatment of illness, disease and injury. Based in Fort Worth, Texas, we’re proud of our long and rich tradition of serving our community.

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