Marketing Program Manager

Posted 22 Days Ago
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Mountain View, CA
212K-225K Annually
Mid level
Artificial Intelligence • Robotics
The Role
The Marketing Program Manager at Intrinsic will scope and launch go-to-market marketing programs, collaborate with cross-functional teams, manage global marketing programs, and engage customers through various channels to enhance the company's mission in industrial robotics.
Summary Generated by Built In

Intrinsic is Alphabet’s bet aiming to reimagine the potential of industrial robotics. Our team believes that advances in AI, perception and simulation will redefine what’s possible for industrial robotics in the near future – with software and data at the core. 

Our mission is to make industrial robotics intelligent, accessible, and usable for millions more businesses, entrepreneurs, and developers. We are a dynamic team of engineers, roboticists, designers, and technologists who are passionate about unlocking the creative and economic potential of industrial robotics.

Role

We are seeking a creative, energetic, and self-driven marketing program manager to scope and launch go-to-market (GTM) marketing programs in the enterprise automation space. This role requires a strong foundation in enterprise marketing, with expert-level project and campaign management skills. As a versatile marketer with high creative standards, you will create the content, campaigns, and programs that engage our customers.

As Intrinsic enters the market, this role is crucial in reaching our target audiences through scalable marketing and sales-enablement programs. From videography and customer case study creation to webinars, event, and trade show management, this role focuses on efficiently engaging our highest-potential customers in ways that leave a lasting impression.

How your work moves the mission forward

  • Lead the development and management of global marketing programs across commercial go-to-market (GTM) channels, driving contributions toward our mission
  • Collaborate with sales, engineering, and product teams to ensure alignment with company goals
  • Build and nurture strategic relationships with agencies and vendors to enhance scale and capacity, furthering our impact and reach

Skills you will need to be successful

  • Experienced program manager, skilled at taking projects from concept to execution across various marketing disciplines and channels
  • Led project management roles for trade shows, events, or exhibitions, including prominent industry events
  • 3+ years of managerial experience, with a strong interest in growing and leading a team
  • Successfully led marketing campaigns by managing large creative agency engagements end to end
  • Comfortable with technical concepts, with the ability to go deep when needed (technical education a plus)
  • Hands-on experience with a broad set of contemporary acquisition, lead management, and CRM tools

Skills that will differentiate your candidacy

  • Extensive trade show experience
  • Startup experience within a tech company
  • Worked in a smaller, emerging team within a larger organization
  • Robotics experience, ideally industrial; consumer robotics experience is also beneficial
  • Direct experience in a sales role and working closely with a sales pipeline


The US base salary range for this full-time position is between $212,000 - $225,250 + bonus + equity + benefits. Your recruiter will share more about the specific salary range for your targeted location during the hiring process.

At Intrinsic, we don't just accept difference - we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products and our community. We are proud to be an equal opportunity workplace and an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

If you have a disability or special need that requires accommodation, please contact us at: [email protected].

The Company
HQ: Mountain View, CA
190 Employees
On-site Workplace
Year Founded: 2021

What We Do

Intrinsic is a robotics software and AI company at Alphabet. Our mission is to make industrial robotics accessible and usable for millions more businesses, entrepreneurs, and developers. We are a multidisciplinary team of engineers, roboticists, designers, and technologists who are passionate about unlocking the creative and economic potential of industrial robotics.

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