The Role
The Mid-Level Product Marketing Manager will develop and execute product marketing strategies, collaborate with teams, create marketing assets, and analyze market trends to enhance customer engagement and sales.
Summary Generated by Built In
1. General
- Job Title: Mid-Level Product Marketing Manager (Contract)
- Type: Contract
- Level: Mid-Level
- Workplace: Remote
- Duration: ASAP to [End Date], with potential for extension
2. About the Job
- How would you develop and execute a comprehensive product marketing strategy that drives customer engagement and business growth?
- How do you collaborate with cross-functional teams to ensure alignment and effective execution of marketing initiatives?
- How do you stay up-to-date with market trends and competitor analysis to inform marketing strategies?
- How would you create compelling marketing assets, such as blog articles, demo videos, and webinars, to drive awareness and customer adoption?
- How do you measure the success of marketing campaigns and adjust strategies accordingly? Do such questions intrigue you?
3. Summary of the Opportunity
- Client Overview: [Brief description of the client and their industry]
- Role Summary: As a Mid-Level Product Marketing Manager, you will play a crucial role in shaping the product story and driving awareness for the value of the Microsoft platform in the cybersecurity industry. Your main objectives will include developing a compelling value proposition, creating marketing assets, collaborating with cross-functional teams, and driving sales enablement.
4. What are the Key Responsibilities?
- Partner closely with engineering to adopt a customer-obsessed mindset and stay informed about market trends.
- Develop and deliver a compelling value proposition across messaging and content.
- Create marketing assets, including demo videos, blogs, emails, content, and webinars.
- Collaborate with product marketers to unify the story of leading point solutions.
- Utilize market and competitor analysis to influence go-to-market plans.
- Work with the security GTM team to drive sales enablement and scale marketing initiatives.
- Identify broader industry themes and unify capabilities into a strong Microsoft-level story.
5. What Experience are we looking for to Drive Success?
- MUST-Have Skills and Qualifications:
- 8-10 years of experience with messaging and positioning.
- 8-10 years of experience in creating marketing assets such as blogs and general content.
- 8-10 years of experience working with product management or engineering product groups.
- Bachelor's degree or equivalent experience.
- Preferred Skills and Qualifications:
- Extensive experience in core product marketing management roles within the cybersecurity industry.
- Deep understanding of technical and competitive landscapes.
6. So, Calling all Top Performers
- Exciting Opportunity: This role presents an exciting opportunity to contribute to impactful projects and initiatives while honing your skills in product marketing and cybersecurity within a dynamic corporate environment.
- Competitive Compensation: Competitive hourly rate offered.
- Application Process: To apply for this role, please send your resume to **[email address]**, highlighting your relevant experience and qualifications. Please ensure that your application provides accurate information.
- About this Posting: This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment.
- Equal Employment Opportunity: We are committed to diversity and inclusion, and we encourage diverse candidates to apply. We do not discriminate based on race, color, religion, sex, national origin, disability, age, sexual orientation, or any other legally protected characteristics.
In conclusion, don't miss out on this exciting opportunity to join our team and make a meaningful impact! Apply today! Please feel free to drop in your resume at **[email address]**.
Skills Required
- 8-10 years of experience with messaging and positioning
- 8-10 years of experience in creating marketing assets such as blogs and general content
- 8-10 years of experience working with product management or engineering product groups
- Bachelor's degree or equivalent experience
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The Company
What We Do
IFG is a global professional services firm providing customized human capital solutions, specializing in staffing, recruiting, and consulting services. They focus on finance, accounting, technology, and executive search roles, serving various industries.
