Fortinet

Marketing Operations

Reposted 19 Hours Ago

Be an Early Applicant

Lima, PER

In-Office

Mid level

Security • Software • Cybersecurity

The Role

Build and maintain marketing data foundations, dashboards, and KPIs across Salesforce and BI tools. Analyze leads, contacts, and campaign performance, forecast spend and ROI, deliver actionable insights to optimize channel mix and ABM strategies, and manage data integrations and tracking for marketing campaigns.

Summary Generated by Built In

As a Marketing Data & Insights Analyst you will join our Marketing Operations team. This role is critical in building excellent data foundations, creating dashboards, and delivering actionable insights that drive marketing performance and ROI. The ideal candidate is highly analytical, detail-oriented, and passionate about leveraging data to influence strategic decisions.

Skills & Qualifications

Experience managing databases, systems, tools, and integrations.
Outstanding orientation towards data, analytics, and insights to drive business decisions.
Ability to understand marketing and business outcomes and build minimum viable solutions quickly.
Essential experience with Salesforce.com, Power BI, Tableau, SQL.
Knowledge of data integration, standardization, and orchestration platforms. Advanced Excel skills, including experience with XL Connector.
Familiarity with web analytics and reporting tools is a plus.
Flexible and adaptable to work on varied projects and prioritize effectively.
Self-starter with a positive attitude, Excellent work ethic, and ability to build cross functional relationships.
Proven ability to analyze data, identify root causes, and develop actionable solutions to business problems.
Bachelor’s degree in Marketing, Data Science, Business Analytics or related.
Job Duties and responsibilities
• Produce dashboards and KPIs to measure campaign effectiveness from top-of-funnel through pipeline and opportunities.
• Build dashboards and scorecards in Salesforce and BI tools (Power BI, Tableau) to consolidate results across platforms.
• Forecast marketing spend, revenue impact, and ROI using Salesforce data combined with different source analytics. • Deliver actionable insights to influence marketing channel mix, strategy, and budget allocation. Ensure Salesforce campaign and lead source data accuracy and enforce proper tracking across all campaigns.
• Build and maintain lead and contact data foundations to enable marketing campaign orchestration and automation.
• Analyze leads, contacts, and accounts to optimize marketing campaign performance.
• Develop insights and frameworks to support Account-Based Marketing (ABM) strategies for enterprise accounts.
• Integrate new applications and tools to enhance marketing insights and campaign optimization. Manage data alignment and routing between Field Marketing, Channel Marketing, and Business Development teams.
• Develop standardized methodologies for performance measurement across platforms.
• Contribute analyses that support marketing plans and business performance metrics

About Us

Fortinet (NASDAQ: FTNT) secures the largest enterprise, service provider, and government organizations around the world. Fortinet empowers its customers with intelligent, seamless protection across the expanding attack surface and the power to take on ever-increasing performance requirements of the borderless network - today and into the future. Only the Fortinet Security Fabric architecture can deliver security without compromise to address the most critical security challenges, whether in networked, application, cloud or mobile environments. Fortinet ranks number one in the most security appliances shipped worldwide and more than 500,000 customers trust Fortinet to protect their businesses.

We are committed to providing reasonable accommodations for all qualified individuals with disabilities. If you require assistance or accommodation due to a disability, please contact us at [email protected].

Fortinet is an equal opportunity employer. We value diversity in our company, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, military/veteran status or any other applicable legally protected characteristics in the location in which the candidate is applying.

Skills Required

Experience managing databases, systems, tools, and integrations.
Outstanding orientation towards data, analytics, and insights to drive business decisions.
Ability to understand marketing and business outcomes and build minimum viable solutions quickly.
Essential experience with Salesforce.com, Power BI, Tableau, SQL.
Advanced Excel skills, including experience with XL Connector.
Knowledge of data integration, standardization, and orchestration platforms.
Familiarity with web analytics and reporting tools.
Bachelor's degree in Marketing, Data Science, Business Analytics or related.
Self-starter with strong cross-functional collaboration and communication skills.

Fortinet Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Fortinet and has not been reviewed or approved by Fortinet.

Affordable Benefits — Medical coverage includes a no-premium HDHP option with HSA funding alongside PPO/HMO choices, reducing employee costs at enrollment. Eligibility starts on the date of hire and includes company-paid life and disability coverage.
Wellbeing & Lifestyle Benefits — Mental-health access through Modern Health and an EAP offers therapy, coaching, and counseling resources. Lifestyle extras such as legal assistance, commuter benefits, pet-insurance discounts, and subsidized meals and snacks enhance everyday support.
Strong & Reliable Incentives — Compensation packages include annual bonuses, sales commissions, and stock awards. Earnings potential can be strong in sales when quotas are realistic and attainment is high.