Marketing Operations Specialist

Posted Yesterday
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Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, MYS
In-Office
Mid level
Fintech • Payments • Software • Financial Services
The Role
Manage commercial and operational communications campaigns from planning through delivery. Collaborate with stakeholders, review and create content, build campaigns, and analyze post-mailing metrics including bounce, click, and delivery rates. Support digital marketing channels such as Swift.com while managing multiple campaigns and stakeholders. The role requires strong English communication skills, organization, analytical ability, and proficiency with Microsoft Office, Drupal, and Salesforce Marketing Cloud.
Summary Generated by Built In

ABOUT US

We’re the world’s leading provider of secure financial messaging services, headquartered in Belgium. We are the way the world moves value – across borders, through cities and overseas. No other organisation can address the scale, precision, pace and trust that this demands, and we’re proud to support the global economy. 

We’re unique too. We were established to find a better way for the global financial community to move value – a reliable, safe and secure approach that the community can trust, completely. We’re always striving to be better and are constantly evolving in an ever-changing landscape, without undermining that trust. Five decades on, our vibrant community reflects the complexity and diversity of the financial ecosystem. We innovate diligently, test exhaustively, then implement fast. In a connected and exciting era, our mission has never been more relevant. Swift now has a presence in 200+ countries and legal territories to serve a community of more than 12,000 banks and financial institutions.   

Join our dynamic team of communications professionals!
What you will do

  • Take responsibility for creating and managing commercial and operational communications campaigns.
  • Work closely with internal stakeholders to understand their objectives and communication needs.
  • Ensure all communications are well written by carefully reviewing them.
  • Build and send communications campaigns.
  • Create post-mailing analytics and analyse key metrics such as bounce rate, click rate, and delivery rate to measure campaign effectiveness.
  • Support the team with content creation and the management of digital marketing channels, such as Swift.com.

Who you are

  • A seasoned communications professional with at least three years’ experience in a multicultural environment.
  • Ideally, possess a Bachelor’s degree in Communications, Journalism, Marketing, Public Relations, or related field.

Skills and qualities

Hard skills

  • Excellent verbal and written communication skills in English.
  • Proficient in Microsoft Office (especially Excel) and in communications platforms, including content management systems (Drupal, Salesforce Marketing Cloud).

Soft Skills

  • A can-do attitude. You embrace challenges and focus on solutions rather than obstacles.
  • Lifelong learning. You’re keen to keep expanding your skillset.
  • Master organiser. You plan carefully and manage multiple campaigns and stakeholders at the same time.
  • Highly driven, with a strong work ethic.
  • People person. You build strong relationships with colleagues at all levels.
  • Proactive problem solver. You anticipate challenges and take pre-emptive actions to mitigate them.
  • Result oriented. You set clear, measurable objectives and prioritize tasks strategically to achieve those goals.
  • Thrives under pressure. You maintain composure and deliver high-quality work even when deadlines are tight.

What we offer

We give you the freedom to be yourself. We are creating an environment of unique individuals – like you – with different perspectives on the financial industry and the world. A diverse and inclusive environment in which everyone’s voice counts and where you can reach your full potential.

We are committed to an inclusive and accessible recruitment process. If you require a reasonable accommodation related to accessibility during your application or interview, please contact [email protected] or indicate this in your application.

Please note that this mailbox is not monitored for general recruitment enquiries and should only be used for accessibility or accommodation-related requests (for example related to vision, hearing or neurodiversity).

All requests are confidential and will not affect your candidacy.

Don’t meet every single requirement? At Swift, we are dedicated to building a workplace where people can bring their full selves and ideas to the team, so if you are excited about this role, we encourage you to apply even if you do not meet every single qualification.

Skills Required

  • At least three years of experience as a communications professional in a multicultural environment
  • Excellent verbal and written communication skills in English
  • Proficiency in Microsoft Office, especially Excel
  • Proficiency with communications platforms and content management systems, including Drupal and Salesforce Marketing Cloud
  • Bachelor's degree in Communications, Journalism, Marketing, Public Relations, or a related field
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The Company
HQ: La Hulpe
4,765 Employees
Year Founded: 1973

What We Do

SWIFT is a global member-owned cooperative and the world’s leading provider of secure financial messaging services. We provide our community with a platform for messaging and standards for communicating, and we offer products and services to facilitate access and integration, identification, analysis and regulatory compliance. Our messaging platform, products and services connect more than 11,000 banking and securities organisations, market infrastructures and corporate customers in more than 200 countries and territories. SWIFT also brings the financial community together – at global, regional and local levels – to shape market practice, define standards and debate issues of mutual interest or concern. For more information, visit www.swift.com or follow us on Twitter: @swiftcommunity

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