Marketing Operations Director

Posted 20 Days Ago
Be an Early Applicant
Bloomington, MN
In-Office
148K-197K Annually
Senior level
Logistics • Other
The Role
The Marketing Operations Director develops global marketing strategies, inspires teams, fosters collaboration, and drives operational excellence in alignment with business objectives.
Summary Generated by Built In

Donaldson is committed to solving the world’s most complex filtration challenges. Together, we make cool things. As an established technology and innovation leader, we are continuously evolving to meet the filtration needs of our changing world. Join a culture of collaboration and innovation that matters and a chance to learn, effect change, and make meaningful contributions at work and in communities.

 

Our Mobile Solutions OE business unit partners with OEMs worldwide to deliver high-performance filtration and solve the world’s most complex filtration challenges. The Marketing Operations Director plays a critical role within our Mobile Solutions OE organization. The focus of this role falls into three key areas: strategy & leadership, cross-functional collaboration and operational excellence. Qualified candidates must be able to work a hybrid schedule at our Bloomington, MN office.

Role Responsibilities:

Strategy & Leadership

  • Develop and execute a comprehensive global marketing strategy aligned with Mobile Solutions OE growth and revenue objectives.

  • Inspire, coach, and scale a high-performing, globally dispersed team, fostering a culture of accountability, agility, and continuous improvement.

  • Provide vision and guidance for demand generation, lead management, and campaign execution.

  • Champion a culture of innovation, agility, and data-driven decision-making.

  • Embed value selling principles into marketing strategies to articulate Donaldson’s unique value proposition, enabling sales teams to compete on value

  • Leverage customer and market insights to ensure messaging, campaigns, and tools clearly address customer needs and deliver measurable business outcomes.

Cross-Functional Collaboration

  • Align with sales, product management, engineering, and marketing COE to ensure alignment of marketing programs with business goals and product roadmaps.

  • Lead go-to-market planning for account-based marketing, new product launches, and strategic growth programs.

  • Partner with Revenue Operations to create sales tools, playbooks, and content that drive value-based conversations across the sales cycle.

  • Collaborate with commercial teams to translate feedback into actionable marketing programs that improve satisfaction, retention, and loyalty.

  • Work closely with regional leaders to tailor global strategies to local market needs while maintaining brand and message consistency.

  • Serve as the primary marketing operations liaison to corporate brand, external vendor agencies, and marketing technology teams for systems integration and process alignment.

Operational Excellence

  • Establish standardized processes for campaign development, execution, and measurement across regions.

  • Integrate customer success stories and case studies into campaigns to demonstrate real-world value and outcomes.

  • Own and optimize global marketing performance reporting to track ROMI and KPIs across the funnel, from MQLs, campaign ROI to pipeline contribution and conversion.

Minimum Qualifications:

  • Bachelor’s degree in marketing, business, or related field.

  • 8+ years of experience in marketing or product marketing.

  • 5+ years of management experience, ideally managing global teams.

Preferred Qualifications:

  • Graduate degree or MBA preferred
  • Prior experience in B2B OEM markets, complex buying cycles, and channel strategies.
  • Expertise in competitive positioning, portfolio differentiation, and market share growth strategies.
  • Proficiency in defining and launching Global Marketing plan (Digital Campaigns, Trade Shows, Dealer/Partner Events, Product Launches, etc.)
  • Proficiency in CRM platforms, Adobe Analytics, Marketo, ABM strategy and market intelligence tools
  • Excellent stakeholder management and cross-functional collaboration skills.
  • Ability to balance strategic vision with hands-on execution
  • Strong budget management and resource allocation capabilities.

Travel: Up to 10%

Relocation: This position is not eligible for relocation assistance.

Annual Salary Range: $148,300 – $196,600. 

Actual salaries will vary based on several factors including, but not limited to applicable work experience, training, education, performance.

In addition to the base salary, this position is eligible for:

  • Annual incentive plan based on performance and company growth.
  • Long-Term Incentive (LTI) Plan

Employee benefits are part of the competitive total rewards package that Donaldson Company, Inc. provides to you. Our comprehensive benefits program includes health benefits, retirement plan (401k), paid time away, paid leaves (including paid parental leave) and more.

Immigration Sponsorship Not Available:

  • Applicants for this position must be currently and legally authorized to work in the United States without the need for current or future sponsorship (e.g., H-1B, J-1, F-1, CPT, OPT, etc.).
  • Donaldson will not offer immigration sponsorship or assume sponsorship of an employment visa for this position.
  • International relocation or remote work arrangements outside of the U.S. will not be considered.

Keywords: Marketing, Marketing Operations, Product Marketing, commercial, global, strategic

#LI-Hybrid

Equal Opportunity Employer, including Disability and Veterans

Employment opportunities for positions in the United States may require use of information which is subject to the export control regulations of the United States. Hiring decisions for such positions are required by law to be made in compliance with these regulations. Applicants for employment opportunities in other countries must be able to meet the comparable export control requirements of that country and of the United States.

Donaldson Company has been made aware that there are several recruiting scams that are targeting job seekers.  These scams have attempted to solicit money for job applications and/or collect confidential information, Donaldson will never solicit money during the application or recruiting process.  Donaldson only accepts online applications through our Careers | Donaldson Company, Inc. website and any communication from a Donaldson recruiter would be sent using a donaldson.com email address.  If you have any questions about the legitimacy of an employment opportunity, please reach out to [email protected] to verify that the communication is from Donaldson.

Our policy is to provide equal employment opportunities to all qualified persons without regard to race, gender, color, disability, national origin, age, religion, union affiliation, sexual orientation, veteran status, citizenship, gender identity and/or expression, or other status protected by law.

Top Skills

Adobe Analytics
Crm Platforms
Marketo
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The Company
HQ: Bloomington, MN
14,000 Employees
Year Founded: 1915

What We Do

Donaldson Company helps solve some of the world's most complex filtration and contamination control challenges, and is one of the largest global providers of unique filtration technologies and high-quality filters and parts. Our filtration technologies and products are used every day, in a variety of industries and environments, including aerospace, agriculture, construction, food and beverage, manufacturing, mining, power generation, transportation and many more. Key to our success, our 14,000 employees support customers at sales, manufacturing and distribution centers from over 140 locations on six continents.

The filtration market continues to grow. Customers'​ needs for filtration solutions continue to evolve. And the opportunities for our products and our people continue to expand.

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