The Role
The Marketing Operations Coordinator will manage technical execution of campaigns, including QA, content uploads, and troubleshooting. This role offers learning in marketing operations and engagement strategies using Braze.
Summary Generated by Built In
ABOUT US
At Vida, we help people get better- and we're helping the healthcare system get better, too.
Vida is a virtual, personalized obesity care provider that uses evidence-based treatment to help patients manage obesity and related conditions like diabetes, high blood pressure, anxiety and depression. Vida's team of Obesity Medicine-Certified Physicians, Registered Dietitians, Expert Coaches and Licensed Therapists takes a whole-person approach to care, helping people lose weight, reduce stress and improve their overall health.
By combining advanced technology with top-notch healthcare providers, Vida is breaking down the barriers that have historically kept people from getting the best care. It's trusted by Fortune 100 companies, major national payers and large providers to enable their employees to live their healthiest lives.
**Vida is authorized to do business in many, but not all, states. If you are not located in or able to work from a state where Vida is registered, you will not be eligible for employment. Please speak with your recruiter to learn more about where Vida is registered.
Vida is hiring a Marketing Operations Coordinator to support the technical execution of Braze lifecycle campaigns. You’ll work closely with the Lifecycle Marketing Manager to deliver high-quality, member-facing communications that improve retention and engagement. Your work will focus on QA, asset coordination, documentation and assisting with campaign setup. This is an ideal role for someone looking to build technical experience in marketing operations and lifecycle marketing. You’ll gain hands-on exposure to a leading engagement platform (Braze), learn best practices in QA and testing and support impactful campaigns that help members lead healthier lives.
Responsibilities:
- Conduct QA for all lifecycle campaigns across channels (email, SMS, push) including copy, segmentation, logic and links.
- Assist with campaign setup, content uploads, scheduling and deployment coordination.
- Maintain QA checklists and process documentation to ensure consistent, scalable delivery.
- Flag campaign issues and collaborate with stakeholders to resolve blockers.
- Support A/B test configuration, tagging and reporting validation.
- Participate in team meetings, trainings and onboarding to build platform fluency in Braze.
- Braze documentation, process updates and reporting.
Qualifications:
- 2+ years of experience in digital marketing, marketing ops, QA or campaign support.
- Detail-oriented mindset with strong process discipline.
- Strong written communication and comfort with documentation tools.
- Basic understanding of marketing automation or CRM tools.
- Eagerness to learn new tools, contribute to team improvement and grow in marketing operations.
- Strong communication skills.
- Interest/passion in healthcare, CRM or process optimizations.
- Experience with Google Slides, Google Sheets and Excel.
- Prior Braze experience highly preferred.
Vida is proud to be an Equal Employment Opportunity and Affirmative Action employer.
Diversity is more than a commitment at Vida—it is the foundation of what we do. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, religion, gender, gender identity or expression, sexual orientation, marital status, national origin, genetics, disability, age, or Veteran status. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.
We seek to recruit, develop and retain the most talented people from a diverse candidate pool. We don’t just accept differences — we celebrate them, we support them, and we thrive on them for the benefit of our employees, our platform and those we serve. Vida is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures.
We do not accept unsolicited assistance from any headhunters or recruitment firms for any of our job openings. All resumes or profiles submitted by search firms to any employee at Vida in any form without a valid, signed search agreement in place for the specific position will be deemed the sole property of Vida. No fee will be paid in the event the candidate is hired by Vida as a result of the unsolicited referral.
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Top Skills
Braze
Excel
Google Sheets
Google Slides
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The Company
What We Do
Vida is a virtual care company that combines a human-centric approach with technology to address chronic and co-occurring physical and behavioral health conditions. We provide personalized chronic condition management combined with health coaching and therapy through a mobile and online platform that supports individuals in managing and significantly improving conditions such as diabetes, hypertension, obesity, depression, anxiety, etc. Our platform integrates deeply individual expert care with machine learning and remote monitoring to deliver lasting behavior change, health outcomes and cost savings. Vida is in the business of enabling self-insured employers, health plans and providers to take better care of their employees and members. We are trusted by Fortune 1000 companies, major national payers, and large providers to activate, engage, and empower their employees to live their healthiest lives. Based in San Francisco, CA, Vida is backed by investors including Khosla Ventures, StartX, Aspect Ventures, Canvas, Workday, and Nokia.
