Marketing Operations Coordinator

Posted 8 Days Ago
Be an Early Applicant
Urbandale, IA, USA
In-Office
Junior
Marketing Tech
The Role
Coordinate and execute advisor and employee communications, email campaigns, webinars, and marketing assets. Manage content gathering, production schedules, marketing platforms (email/FM G, webinar tools), audience lists, and reporting. Support events, promotional fulfillment, internal meeting logistics, and continuous process improvements while partnering with business leaders and Wealth Marketing to deliver timely, brand-aligned communications.
Summary Generated by Built In

The Marketing Operations Coordinator supports the execution of marketing initiatives across Integrity Wealth by coordinating advisor and employee communications, marketing campaigns, webinars, digital content, and operational workflows. This role serves as a key partner to business leaders and the Wealth Marketing team, ensuring marketing initiatives are delivered accurately, efficiently and on schedule.
The ideal candidate has 2-3 years of marketing experience, is a strong communicator and writer, enjoys managing multiple projects, and is passionate about improving processes while delivering an exceptional advisor experience.
Primary Responsibilities:

  • Coordinate the planning, development, and execution of advisor and employee communications, including newsletters, email campaigns, webinars, announcements, and recurring marketing initiatives.

  • Partner with business leaders and subject matter experts to gather content, manage deadlines, and ensure timely delivery of communications.

  • Draft marketing communications and content for review, ensuring messaging is clear, engaging, and aligned with brand standards.

  • Manage communication calendars, production schedules of corresponding marketing assets including digital, print, video, etc.

  • Coordinate webinar logistics, including scheduling, registration, communications, recording, and post-event follow-up.

  • Maintain and update advisor-facing marketing platforms, including the Wealth Advisor Resource Center and other digital content repositories.

  • Maintain marketing technology platforms including email marketing (FMG) and webinar tools, while maintaining audience lists and distribution groups.

  • Monitor communication performance and prepare recurring reports and insights to support continuous improvement.

  • Maintain marketing assets, templates, collateral, presentation materials, and digital resource libraries to ensure information remains current and accessible for our wealth business units.

  • Coordinate with the Events team to source and manage promotional items, branded merchandise, printed materials, and fulfillment for meetings, events, and marketing initiatives.

  • Support internal meetings and marketing programs by preparing agendas, coordinating logistics, documenting action items, and tracking follow-up activities.

  • Assist with the development and execution of advisor engagement initiatives, employee communications, recognition programs, and special marketing projects.

  • Proactively identify opportunities to improve marketing processes, communication workflows and operational efficiency.

  • Build collaborative relationships across Wealth business units and serve as a trusted partner in supporting marketing initiatives.

About Integrity

Integrity is one of the nation’s leading independent distributors of life, health and wealth insurance products. With a strong insurtech focus, we embrace a broad and innovative approach to serving agents and clients alike. Integrity is driven by a singular purpose: to help people protect their life, health and wealth so they can prepare for the good days ahead.

Integrity offers you the opportunity to start a career in a family-like environment that is rewarding and cutting edge. Why? Because we put our people first! At Integrity, you can start a new career path at company you’ll love, and we’ll love you back. We’re proud of the work we do and the culture we’ve built, where we celebrate your hard work and support you daily. Joining us means being part of a hyper-growth company with tons of professional opportunities for you to accelerate your career. Integrity offers our people a competitive compensation package, including benefits that make work more fun and give you and your family peace of mind. 

Headquartered in Dallas, Texas, Integrity is committed to meeting Americans wherever they are — in person, over the phone or online. Integrity’s employees support hundreds of thousands of independent agents who serve the needs of millions of clients nationwide. For more information, visit Integrity.com.

Integrity, LLC is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, national origin, disability, veteran status, or any other characteristic protected by federal, state, or local law. In addition, Integrity, LLC will provide reasonable accommodations for qualified individuals with disabilities.

Skills Required

  • 2-3 years of marketing experience
  • Strong written and verbal communication and writing skills
  • Experience managing multiple projects, deadlines, and production schedules
  • Experience with email marketing platforms (FMG) and marketing technology
  • Experience with webinar platforms and webinar logistics (scheduling, registration, recordings)
  • Experience maintaining digital content repositories and marketing assets
  • Ability to prepare recurring reports, monitor communication performance, and provide insights
  • Collaborative relationship-building and stakeholder partnership skills
  • Interest in process improvement and operational efficiency
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The Company
HQ: Dallas, TX
170 Employees

What We Do

Integrity Marketing Group provides product design, proven marketing systems, and profitability into today’s top selling products.

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