Marketing Operations Analyst

Posted 3 Days Ago
Hiring Remotely in Colorado, USA
Remote
Mid level
Software
The Role
The Marketing Operations Analyst will analyze and optimize the customer lifecycle, manage lead scoring, and enhance marketing efficiency using tools like HubSpot and BI software.
Summary Generated by Built In

About Kami
Kami is a thriving organisation filled to the brim with talented, creative, and passionate people! It’s hard not to love what you do when our leading digital classroom platform offers meaningful solutions to over 70 million users worldwide, empowering students and supporting teachers!


You’ll be joining at a pretty magical time. Kami’s user base is growing by the day. With over 170 team members across the world, we couldn’t be prouder of the accomplishments and milestones we’ve achieved to date. Now, this is your chance to join our team and become an integral member of Kami’s growth, while shaping your own future (and having fun doing it)!
The Opportunity

As our Marketing Operations Analyst in Revenue Operations (RevOps), you’ll be the data-driven partner aligning marketing, sales, and customer success to drive revenue. Your focus will be to measure, analyze, and optimize the  customer lifecycle, particularly in new and expansion revenue outcomes from prospects and buying intent signals identified via marketing data suite. 

You’ll utilize marketing technology, our Hubspot CRM, and enrichment tools, build dashboards to drive strategic decision making, analyze campaigns, and ensure smooth lead-to-sale handoffs to improve operational efficiency and marketing ROI. This is a hands-on, high-visibility role with direct impact on marketing and revenue outcomes in a fast-growing, international SaaS B2B environment in EdTech.


What You’ll Do

Data Analysis & Performance Reporting

  • Partner with the VP of Revenue Operations to design, implement, and evolve the RevOps data model for marketing.
  • Track marketing performance, funnel metrics, and lifecycle outcomes to connect activity to pipeline, revenue, adoption, and expansion. Ensure consistent definition and application of these key terms and metrics.
  • Build dashboards, generate insights, and provide recommendations to guide marketing programs and decision-making.
  • Conduct spotlight analysis to support strategic initiatives, such as segmentation, partnerships, and international market exploration.

Lead Management & Routing

  • Manage lead scoring, routing, and attribution models to ensure high-quality MQLs are delivered to commercial teams at the right time and stage with the right supporting data.
  • Ensure smooth lead-to-sales handoffs through clearly defined lifecycle stages, SLAs, and feedback loops between marketing, sales, and customer success.

Process Optimization

  • Drive continuous improvement of marketing and RevOps processes.
  • Identify workflow gaps and implement better processes, automation, and alignment across teams.
  • Partner with GTM leadership to define and scale repeatable operating models for multi-region growth initiatives.

Tech Stack Management

  • Configure, connect, and optimize HubSpot and marketing automation platforms.
  • Ensure clean data, scalable system configuration, and reliable integration across marketing, sales, and analytics tools.


What You’ll Bring

  • 4–8 years of experience in marketing analytics, RevOps, or growth analytics in B2B SaaS (PLG experience is a plus).
  • Experience across the full customer lifecycle: acquisition, activation, adoption, retention, and expansion.
  • Proven ability to link marketing activity to pipeline, revenue, and lifecycle outcomes.
  • Demonstrated experience in managing high-visibility projects with diverse stakeholder groups.
  • Hands-on with HubSpot, marketing automation workflows, enrichment tooling and BI tools (Hex, Looker, Tableau, Power BI).
  • Experience contributing to RevOps data models, attribution frameworks, and KPIs.
  • Comfortable partnering with senior stakeholders and translating data into clear, actionable insights.
  • Strong understanding of lead management, scoring, routing, and handoffs. Experience driving consensus, iteration and enablement around lead enrichment and routing dynamics.
  • Thrives in a fast-moving, international SaaS environment, balancing rigor with pragmatism.
  • SQL skills preferred. 
  • Clay and n8n experience preferred. 


Why Kami?
We’re building a high performance, best in class team to help capitalize on our exciting momentum, and continue scaling Kami's magic and making a difference to schools, students, and teachers. With Kami, you’ll have

  • people-first employer that is on an inspiring mission to build the future of education while changing the lives of millions
  • High calibre and diverse team ranging from successful startup veterans, to Fortune 500 and big tech professionals
  • Continuous learning and development opportunities, including subsidised course fees, certifications, conferences, and free access to Udemy and more
  • A strong mission; the satisfaction of knowing you’re not only helping modern-day superheroes, aka teachers but also helping them shape the minds of future generations all across the globe
  • Happy customers: Helping thousands of schools worldwide through the digital transformation of education for the 21st century. Just read our reviews.
  • Huge potential: Already used by 70M users in 175 countries. One of the most popular and fastest-growing EdTech platforms worldwide.

If you’re looking for a new challenge and the opportunity to impact the lives of millions, apply now!

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The Company
Auckland
141 Employees
Year Founded: 2013

What We Do

We come to work everyday to help foster a positive learning journey for everyone. Kami was developed in Aotearoa, New Zealand by four university friends who decided to make a difference. Ten years later, we’ve grown into a team of over 100 Kami-leons with a shared goal of supporting classroom heroes and leveling the playing field so that all students, no matter their age, grade, or ability, can love learning. We’re proud to have been named one of Time magazine’s most influential companies in 2022 and included in the Deloitte Fast 50 as the fastest growing company and fastest growing exporter in 2021. Our investors include leading Australian venture capitalist firm Right Click Capital, CapitalPitch, New Zealand-based Flying Kiwi Angels, New Zealand Venture Investment Fund, and notable Silicon Valley investors such as Sam Altman of Y Combinator and Scott Nolan of Founders Fund. Our Team: We believe that having a dedicated, enthusiastic, and non-hierarchical team can achieve remarkable things — we’re well on-track to proving it, too. Our company culture embraces diversity, compassion, transformation, and most importantly, fun! With these values, we're working to add a little magic to education so that teachers and students can achieve so much more together. We thrive in an encouraging environment where people can share ideas, generate solutions, and grow. Join us in building the future of education. Get in touch at [email protected], we’d love to hear from you!

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