The Role
Drive brand awareness and customer acquisition by prospecting new clients, planning and executing marketing campaigns, collaborating with sales, analyzing market data and research, and optimizing strategies to grow market presence.
Summary Generated by Built In
Summary:
The Marketing Officer plays a vital role in driving brand awareness, customer acquisition, and market expansion. This position is responsible for identifying new business opportunities, developing and executing targeted marketing campaigns, and leveraging data-driven insights to optimize marketing strategies. By collaborating closely with the sales team and analyzing market trends, the specialist ensures the company’s products remain competitive and visible in a dynamic marketplace. This role is essential to achieving sustainable growth and strengthening the company’s market position.
Responsibilities:
- Proactively prospect and engage new customers to expand the client base
- Plan, develop, and implement effective marketing campaigns and promotional activities
- Collaborate with the sales team to enhance product visibility and market presence
- Analyze marketing data, generate forecasts, and conduct market research to inform strategic decisions
- Perform additional duties as assigned to support overall marketing and business objectives
Skills Required
- Prospect and engage new customers to expand the client base
- Plan, develop, and implement marketing campaigns and promotional activities
- Collaborate with sales team to enhance product visibility and market presence
- Analyze marketing data, generate forecasts, and conduct market research
- Perform additional duties as assigned to support marketing and business objectives
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The Company
What We Do
Jobberman is Nigeria's leading career development and recruitment solutions company, focusing on connecting qualified job seekers with verified employers. Headquartered in Lagos, Nigeria, the company operates as an online job marketplace and career portal. It provides comprehensive online career development support, training services, and personalized HR solutions designed to empower job seekers and assist employers in finding the right talent.
