Marketing (MarCom) Communication Specialist

Reposted 8 Hours Ago
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Chelmsford, MA, USA
In-Office
70K-94K Annually
Mid level
Robotics • Semiconductor • Automation
The Role
The Marketing Communications Specialist develops and executes B2B marketing communications to enhance branding, support demand generation, and improve customer engagement, collaborating across various teams to deliver consistent messaging.
Summary Generated by Built In

Brooks is a leading provider of automation solutions with over 40 years of experience in the semiconductor industry, offering precision robotics, integrated automation systems, and contamination control solutions that empower chip manufacturers worldwide. Our product portfolio includes a range of automation solutions, including robots, vacuum systems, and atmospheric robots for semiconductor manufacturing (www.brooks.com).  

Are you looking for a place where you can be part of a transformation? Join us at Brooks Automation and be a part of a dynamic organization that is shaping the future of technology.

Marketing (MarCom) Communication Specialist

Job Description

The Marketing Communications Specialist develops and executes integrated B2B marketing communications that strengthen brand awareness, support demand generation, and improve customer engagement. This role partners with marketing, sales, product, and external vendors to deliver clear, consistent messaging across digital and print channels.

Key Responsibilities

  • Develop customer-facing assets such as brochures, one-pagers, case studies, blog posts, landing pages, presentations, datasheets, LinkedIn posts and internal communications to support multi-channel marketing communications campaigns aligned to business goals.

  • Create content calendars; write, edit, and proofread marketing copy that adheres to brand voice and style guidelines.

  • Coordinate with designers, agencies, freelancers, and printers to produce high-quality deliverables on time and within budget.

  • Support product launches by developing messaging, go-to-market collateral, and cross-functional communication plans.

  • Maintain brand consistency across channels; manage and organize approved templates and core messaging documents.

  • Assist with website content updates and basic SEO best practices (keyword alignment, metadata, on-page copy).

  • Partner with product management to develop enablement materials and ensure field feedback is incorporated.

  • Track performance of internal and external company websites using analytics and reporting (email metrics, web traffic, campaign KPIs); summarize insights and recommend optimizations.

  • Marketing operations tasks as assigned (contact lists, approvals, asset archiving, vendor PO/invoicing coordination).

Required Qualifications

  • Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field (or equivalent practical experience).

  • 4+ years of experience in marketing communications, content marketing, or a related role.

  • Strong writing, editing, and proofreading skills with an ability to adapt tone for both internal and external audiences.

  • Experience coordinating projects with multiple stakeholders and managing deadlines.

  • Working knowledge of common marketing channels and tactics (email, web, social, events).

  • Intermediate experience in graphic design, publication layout and basic photo & video editing.

  • Proficiency with Microsoft Office (Word, PowerPoint, Excel) and collaboration tools (Teams/SharePoint or similar).

  • Preferred Experience: Wordpress, Google Analytics, Smartsheet, Adobe Creative Suite.

Compensation

Base Salary Range: $69,569.48 USD to $94,123.41 USD

Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.

This position is also eligible for an annual discretionary bonus.

Benefits

At Brooks, we offer the following benefits for this position, subject to applicable eligibility requirements:

  • Medical, Dental, Vision and Disability Insurance

  • 401(k) Plan

  • Exempt employees are provided company paid holidays and Flexible Vacation to enjoy personal time off and incidental sickness.

Have a question about our benefits and compensation package? Your recruiter can share more with you during the hiring process.

Work Location & Flexibility
At Brooks, we aim to foster a collaborative and engaging environment while offering flexibility where possible. Work arrangements may include a mix of in-office and remote work, depending on the nature of the role and business needs. Specific expectations will be shared during the interview process.

Brooks is committed to fostering a diverse and inclusive workplace and proudly serves as an equal-opportunity employer. We welcome all qualified applicants regardless of race, color, religion, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other legally protected characteristics.

Diversity enhances our innovative capabilities and strengthens our ability to serve our customers and communities effectively. At Brooks Automation, we celebrate the unique experiences and perspectives each individual brings, believing they are essential to our collective success. Join us in building a workplace where every team member is valued and can thrive.

For applicants with disabilities requiring accommodations, don't hesitate to get in touch with [email protected] or call +1 (978) 262-2400 to discuss your needs.

Review EEO Law & EEO Statement.

Brooks Automation participates in E-Verify® to confirm eligibility for employment in the United States. For more details, visit www.dhs.gov/E-Verify. E-Verify® is a registered trademark of the U.S. Department of Homeland Security.

Skills Required

  • Bachelor's degree in Marketing, Communications, Journalism, English, or a related field
  • 4+ years of experience in marketing communications, content marketing, or a related role
  • Strong writing, editing, and proofreading skills
  • Experience coordinating projects with multiple stakeholders and managing deadlines
  • Working knowledge of common marketing channels and tactics
  • Intermediate experience in graphic design, publication layout, and basic photo & video editing
  • Proficiency with Microsoft Office and collaboration tools
  • Preferred Experience: Wordpress, Google Analytics, Smartsheet, Adobe Creative Suite

Brooks Automation Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Brooks Automation and has not been reviewed or approved by Brooks Automation.

  • Fair & Transparent Compensation Pay is generally characterized as industry-average to slightly above, aligning with market expectations in many roles. Compensation is often framed as fair for experience, with stronger competitiveness appearing in specialized technical tracks and certain high-cost locations.
  • Healthcare Strength Health coverage is described as comprehensive, supported by life and disability insurance as part of the core package. The overall health offering is positioned as comparable to peers and frequently treated as a baseline strength.
  • Leave & Time Off Breadth Time-off is presented as generous, with flexible or unlimited PTO reported for many roles and a holiday shutdown period. In practice, usage appears workable for many teams, though norms can be manager- and workload-dependent.

Brooks Automation Insights

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The Company
HQ: Chelmsford, MA
1,477 Employees
Year Founded: 1978

What We Do

Brooks is a leading provider of automation solutions. We have been a key participant in the semiconductor industry for more than 40 years providing precision robotics, integrated automation systems, and contamination control solutions enabling chip manufacturers globally. Brooks is headquartered in Chelmsford, MA, with operations in North America, Europe and Asia.

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