Marketing Manager

Posted Yesterday
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Atlanta, GA
In-Office
Mid level
Logistics • Real Estate
The Role
The Marketing Manager will develop and implement marketing strategies, manage events and sponsorships, and analyze digital marketing performance to enhance brand presence and broker relationships.
Summary Generated by Built In

Link Logistics Real Estate (“Link”) is a leading operator of warehouses and business parks, specializing in last-mile logistics real estate. Established by Blackstone in 2019, the company connects consumption, technology, and the supply chain across its portfolio, which spans half a billion square feet. We leverage our scale, proprietary data and insights, and foundational focus on sustainability to drive success for our customers’ businesses and deliver value for our stakeholders. We put our people, customers, and communities first and find ways to make a conscious, positive impact where we live and work. Every day, we work to reinvent and lead our industry forward by thinking bigger and challenging the status quo.

The Marketing Manager is responsible for developing and executing integrated marketing strategies to support the Central leasing teams, strengthen broker relationships, and elevate brand presence across the sub-region. This role provides end-to-end ownership of property marketing, events, sponsorships, and digital campaigns, ensuring alignment with regional priorities while tailoring initiatives to the unique needs of the local market. The ideal candidate is a proactive, relationship-driven marketer with a digital-first mindset and strong project management skills. 

RESPONSIBILITIES:

Property Marketing 

  • Support the development and execution of marketing strategies for properties within the sub-region, from creative collateral to digital advertising campaigns. 

  • Partner closely with leasing teams to deliver tailored marketing solutions that drive engagement and deal activity. 

  • Ensure consistent application of brand standards across all property-level materials. 

  • Collaborate with the Corporate Communications team to implement national marketing initiatives. 

  • Assumes additional responsibilities and performs special projects as needed or directed. 

Events & Sponsorships 

  • Plan, manage, and execute internal and external events that enhance relationships and visibility. 

  • Oversee sub-region sponsorships and industry partnerships, ensuring strong ROI and alignment with business goals. 

  • Leverage digital platforms to extend reach and maximize impact of events and sponsorships. 

Broker & Stakeholder Engagement 

  • Serve as the primary marketing point of contact for brokers and internal teams within the sub-region. 

  • Build and maintain strong relationships to ensure marketing efforts are aligned with business development objectives. 

  • Provide market insights to inform strategy and competitive positioning. 

Digital & Analytics 

  • Execute all marketing initiatives with a digital-first approach, optimizing campaigns across web, social, and paid channels. 

  • Track, analyze, and report on performance metrics to continuously improve effectiveness and efficiency. 

  • Share best practices and collaborate with other sub-regions to ensure consistency and innovation. 

QUALIFICATIONS:

  • Bachelor's degree in related field – Marketing or Communications 

  • 3-5+ years of Marketing experience required 

  • Prior Commercial Real Estate, private equity, or related marketing experience is a plus 

  • Ability to process data and generate reports 

  • Ability to create, compose, edit, and present materials 

  • Expert level MS Office suite with advanced PowerPoint, Word and Excel skills 

  • Previous graphic design and photography experience necessary  

  • Proficient knowledge of Adobe Creative Suite 

  • Must demonstrate exceptional written and verbal communication skills 

  • Possess excellent people skills and build positive working relationships, both one-on-one and in a team setting, with employees at all levels 

  • Must have the ability to multitask and prioritize workload effectively while using expert time-management skills 

EEO Statement

The Company is an equal opportunity employer. In accordance with applicable law, we prohibit discrimination against any applicant, employee, or other covered person based on any legally recognized basis, including, but not limited to: veteran status, uniformed servicemember status, race, color, caste, immigration status, religion, religious creed (including religious dress and grooming practices), sex, gender, gender expression, gender identity, marital status, sexual orientation, pregnancy (including childbirth, lactation or related medical conditions), age, national origin or ancestry, citizenship, physical or mental disability, genetic information (including testing and characteristics), protected leave status, domestic violence victim status, or any other consideration protected by federal, state or local law. We are committed to providing reasonable accommodations, if you need an accommodation to complete the application process, please email [email protected].

Top Skills

Adobe Creative Suite
Ms Office Suite
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The Company
Baltimore, MD
1,308 Employees
Year Founded: 2019

What We Do

Link Logistics is a leading operator of last-mile logistics real estate. As of March 31, 2024, Link Logistics serves approximately 10,000 customers and owns, has interests in, manages or has under development logistics facilities that will represent a total of 533 million square feet across key U.S. distribution markets. Established by Blackstone in 2019, Link Logistics has the scale, footprint and proprietary insights, as well as a focus on sustainability, to drive value for our customers and stakeholders

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