Marketing Manager

Posted 8 Days Ago
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Sydney, New South Wales
In-Office
Mid level
Edtech • Software
The Role
As a Marketing Manager, you will lead multi-channel campaigns, develop content, manage marketing automation, and analyze campaign performance to drive brand awareness and lead generation.
Summary Generated by Built In
  • Join Australia's leading EdTech company
  • Drive acquisition through multi-channel campaigns
  • Hybrid, full-time, permanent position

Why Join Us?

Do you want to shape the future of education? At ClickView, we're on a mission to empower teachers and captivate students through the power of video. We’re committed to creating engaging learning experiences that inspire and improve outcomes for students of all ages and backgrounds around the world.

Join our passionate team dedicated to transforming education, and be part of something that’s more than just a job for us - it's a mission we truly believe in. We're committed to helping you develop your skills, explore new areas, and really shine in your career. At ClickView, your thoughts and creativity aren't just welcome, they're celebrated!

Ready to discover your potential with us?

The Role:

We’re looking for a dynamic Marketing Manager who’s passionate about making an impact in education. In this role, you’ll lead campaigns, events, and initiatives that grow ClickView’s brand, while helping teachers and students discover the power of video learning.

You’ll own the full marketing lifecycle - from concept to execution to optimisation - using creativity, data driven decision making, and market insights to deliver campaigns that resonate and perform. By partnering closely with Sales and collaborating to align marketing activity, you’ll play a pivotal role in generating leads, strengthening our brand presence, and supporting ClickView’s mission to transform education.

Responsibilities:

Campaign Strategy & Execution

  • Own campaigns end-to-end from planning and execution through to optimisation and reporting
  • Design and deliver multi-channel campaigns (email, social, and digital) that drive lead generation and brand awareness across Australia
  • Build and manage email campaigns in Braze, including automated workflows to nurture leads and support customer engagement
  • Plan and execute webinars, events, and education conferences as part of the regional marketing strategy
  • Develop and deliver co-marketing initiatives with partners to expand reach, strengthen positioning, and support joint lead generation goals

Content & Messaging

  • Develop compelling content and ensure messaging consistency across email, LinkedIn, website, and other channels
  • Write engaging copy tailored to target audiences, aligning with brand positioning and thought leadership responsibilities
  • Collaborate with design to create visual assets that support digital storytelling and campaign delivery

Analytics & Optimisation

  • Track, analyse, and report on campaign performance, lead generation, and ROI
  • Conduct competitor and market research to inform campaign positioning and differentiation
  • Use insights to refine strategies, ensuring campaigns are data-driven and outcomes-focused

Requirements:

  • 3–5 years’ experience in a marketing role, with proven success in lead generation, campaign management, and events
  • Strong creative and copywriting skills, with experience developing content that supports digital storytelling, thought leadership, and consistent brand messaging across channels
  • Hands-on experience with marketing automation platforms (Braze experience highly regarded)
  • Familiarity with Salesforce or an equivalent CRM, with experience collaborating closely with sales teams to drive pipeline
  • Proficiency in managing digital campaigns across LinkedIn and email; basic HTML skills for email template editing advantageous
  • Strong analytical skills, with the ability to interpret data, conduct market research, run A/B tests, and translate insights into action
  • Exceptionally detail-oriented, organised, and adept at managing multiple projects simultaneously
  • Experience in the education or edtech sector, and/or knowledge of AU and/or UK education markets, is a plus

Benefits:

  • Extra paid wellbeing and volunteering leave - to care for yourself and others 🚴
  • Flexible working hours and arrangements - to accommodate for different working preferences and personal situations 🏠
  • 100 days working from anywhere - work remotely from a different location for up to 100 calendar days per year 🌎
  • Employee discounts - we offer all employee’s access to a wide range of discounts to support their wellbeing, physical, and financial health 💰
  • Learning and development budgets - Access to LinkedIn Learning, along with professional opportunities made available to all our teams, so you can continue growing to be the best you 🥇
  • Wellbeing policy - with access to EAP and wellbeing apps, we put your mental health and wellbeing at the forefront of what we do 💆‍♂️
  • Generous parental leave policy - we offer an additional 16 week’s full pay 🚼
  • Regular social events and conferences - We celebrate the hard work of our team with regular catered social events, conferences across all offices, amazing harbour front office views, and free snacks daily 🥂

Top Skills

Braze
HTML
Salesforce
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The Company
HQ: Pyrmont, NSW
130 Employees
Year Founded: 2003

What We Do

ClickView empowers teachers to discover quality videos to engage and better understand their students. Our team is driven by a shared passion: we believe video has the unique ability to engage, inspire, and improve learning outcomes for students of all ages and learning needs.

ClickView is home to high-quality videos for every learning level and subject. With ClickView, teachers:

- Find the perfect video, for any class, in seconds.
- Boost engagement with interactive video.
- Personalize learning with data-driven insights.

ClickView was founded in Australia where it is used by 9 in 10 secondary students and 1 in 2 primary students. Having now expanded to the US and the UK, ClickView is revolutionizing how teachers use video to reach every student - one classroom at a time.

Discover why ClickView is the leading video solution for schools: clickview.net

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