Marketing Manager

Reposted 2 Days Ago
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Frisco, TX
In-Office
Senior level
Information Technology • Mobile
Boingo Wireless simplifies complex wireless challenges to connect people, business and things.
The Role
Manage lead generation, content development, email campaigns, and partner communications. Support B2B sales with strategic marketing in telecom.
Summary Generated by Built In

Marketing Manager 

Boingo is looking for a strategic and driven B2B Marketing Manager to join our award-winning marketing team.  

You’ll lead content creation, email campaigns, advertising, and event marketing in support of our Sales and Account Management teams, helping drive lead generation across Boingo’s key verticals—including airports and military/government. You will also track success and report on ROI. 

This is a role for someone who sees the big picture but never misses the details. You’ll bring precision, creativity, and a growth mindset to every campaign, helping Boingo stay ahead in a fast-moving industry. 

 What You’ll Do 

  • Become a subject matter expert on Boingo’s products and services, and how our solutions solve real-world challenges for venues. 
  • Develop marketing collateral, presentations, blog posts, and social media content that support Sales and Account Management and resonates with our audiences. 
  • Drive marketing strategy for industry events (virtual and in-person) including sponsorships, booth experiences, customer activations, lead generation, and post-event reporting. 
  • Plan, write, and optimize email campaigns using Pardot, including audience segmentation, scheduling, and performance tracking. 
  • Track KPIs, ROI and budgets across campaigns and events. 
  • Conduct market research to inform strategy and keep Boingo ahead of the curve. 

 Is This You? 

  • 5+ years of B2B marketing experience, ideally in tech or telecom.  
  • Strong storyteller with excellent written and verbal communication skills.  
  • Proven experience driving lead generation through events, advertising, email campaigns and more. 
  • Comfortable using AI (including Copilot) to improve speed, creativity, and insight.  
  • Data-driven, organized, and able to manage multiple projects and deadlines.  
  • Collaborative, customer-focused, and confident in cross-functional environments.  
  • Proficient in Microsoft Office, Copilot (or similar), and Salesforce Marketing Cloud or Account Engagement (Pardot).  
  • Bachelor’s degree in Marketing, Communications, Business, or a related field. 

Meet Boingo 

Boingo Wireless, Inc. simplifies complex wireless challenges to connect people, businesses, and things at iconic venues around the world. Nearly 25 years ago, we launched as a scrappy Wi-Fi startup. Today, Boingo is the global leader in indoor cellular (DAS) networks, powering connectivity where it matters most. 

Boingo networks serve 130+ major airports and transportation hubs, 100+ U.S. military bases, 70+ sports and entertainment venues, and a growing footprint across hospitals, convention centers, commercial real estate, hotels, and more. Our HQ is located in beautiful Frisco, TX – just a three-minute walk to The Star, home of the Dallas Cowboys.

We don’t just build networks – we build the future of wireless. Our team is driven by innovation, collaboration, and a shared mission to make connectivity seamless, secure, and accessible. If you’re passionate about solving big problems and shaping how the world connects, Boingo is the place for you. 

And One More Thing… 

Our team is creative, collaborative, and on the leading edge of technology. There is no doubt the “secret sauce” to Boingo’s success is our incredible team and culture. We take pride in having fun and building awesome products. It’s no wonder Boingo’s been named a “Best Place to Work” 8 times (and counting)!  

We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, gender, gender identity, sexual orientation, age, disability or veteran status.  

 #LI-Hybrid 

Top Skills

Excel
MS Office
Outlook
PowerPoint
Salesforce Marketing Cloud
Word
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The Company
HQ: Los Angeles, CA
350 Employees
Year Founded: 2001

What We Do

Boingo Wireless simplifies complex wireless challenges to connect people, business and things. Our award-winning team designs, builds and manages converged, neutral host public and private networks at major venues around the world. We lead the way delivering industry firsts and growing a vast footprint of innovative networks that securely power connectivity in airports, transit stations, stadiums, military bases, hospitals, commercial properties and enterprises worldwide.

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