Marketing Manager

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Job Title: Marketing Manager – Product Certification Middle East
Location:  Saudi Arabia -Hybrid (40h a week Full- time position, working Sunday to Thursday)

About BSI:

In BSI, our ambition is to be recognized and valued globally as a best-in-class company; a client-driven, efficiently-run, growing business. BSI has come a long way since being founded in 1901.

Today, we’re a global business services organization, respected world over for the development of standards; assessment of management systems; testing and certification of products and services; providing software solutions; and the delivery of training courses.

We’re currently seeking a Marketing Manager who will be responsible for driving the growth of the sales pipeline through quality lead generation activities. This role will focus on fostering close professional relationships with commercial colleagues, representing Regulatory Services marketing within the Middle East region, and ensuring the successful execution of both traditional and digital marketing strategies.

Key Results Areas and Principal Accountabilities:

• Lead the development and execution of the local annual marketing strategy and plan, aligning with the global strategy and focusing on key growth areas in territory.

• Collaborate with global and regional teams to share local insights, ensuring global campaigns are adapted, optimized and deployed for specific market needs.

• Produce and manage local marketing activities such as events, workshops, webinars, and seminars, in collaboration with regional industry associations to effectively reach target audiences.

• Integrate digital marketing strategies including PPC, SEO, and paid social media campaigns to drive engagement and lead generation, leading to opportunities, sales and revenue.

• Occasional travel is required for core meetings and events (up to 30%).

Candidate Specification:

• 5 years’ experience planning and executing successful integrated marketing campaigns.

• Bachelor’s degree in marketing or related discipline.

• Excellent level of written and spoken English and Arabic language.

• End to end event management experience, with demonstrable examples of event selection, planning and follow up with positive impact/ ROI.

• Experience with marketing automation tools, creating emails and landing pages.

• Industry experience within Product Certification relating to Building Materials and Fire is highly advantageous.

What we offer:

• Competitive salary

• Health insurance coverage for employees and their dependents, if applicable

• Life insurance is provided for employees

• 22 days of paid annual leave

Applications are open from August 10 to August 13. Please submit your CV in English by August 13, 2025.

Company: BSI Group Saudi Arabia Limited.

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About Us

BSI is a business improvement and standards company and for over a century BSI has been recognized for having a positive impact on organizations and society, building trust and enhancing lives.
 
Today BSI partners with more than 77,500 clients in 195 countries and engages with a 15,000 strong global community of experts, industry and consumer groups, organizations and governments.
Utilizing its extensive expertise in key industry sectors - including automotive, aerospace, built environment, food and retail, and healthcare - BSI delivers on its purpose by helping its clients fulfil theirs.
Living by our core values of Client-Centricity, Agility, and Collaboration, BSI provides organizations with the confidence to grow by partnering with them to tackle society’s critical issues – from climate change to building trust in digital transformation and everything in between - to accelerate progress towards a better society and a sustainable world.

BSI is an Equal Opportunity Employer dedicated to fostering a diverse and inclusive workplace.