Marketing Manager

Posted 9 Days Ago
Be an Early Applicant
Republic of Korea
7+ Years Experience
Industrial
The Role
The Marketing Manager will be responsible for strategic marketing planning, insights, commercial excellence, and leading the marketing team. They will drive business planning, integrate marketing data for strategic implications, and implement customer segmentation and data-driven sales management.
Summary Generated by Built In
  • Position title : Marketing Manager

  • Employment type : Regular

  • Location : Seoul

Key responsibilities of position (Job Description)

Strategic Marketing Planning & Insights Role

  • Part of Sales Company management team. Drive and facilitate the annual business planning process and business handshake with central for Korea. Drive business plan execution by tracking action plan

  • Integrate all marketing data and its patterns to define strategic implications for the Cluster and its Sales Companies.

  • Lead and deploy marketing research or study to generate insights for market share, macroeconomics, industry dynamics, competitor intelligence and new technology/ application evaluation.

  • Facilitate MD on Sales Company growth strategy and prioritize, drive initiatives and enablers.

  • Work closely with Division Managers on new market development and association engagement.  

  • Drive the Insights & Analytics excellence area according to flow from Cluster and Global Sales Service Strategy Marketing Plan & Insights

  • Lead Sales Company marketing team & develop people competence

Commercial Excellence Role

  • Drive OneCRM & leads management process implementation in NEA(North East Asia(Korea / Japan / China / Taiwan)/China

  • Develop tools and dashboard to enhance data-driven sales management.

  • Implement customer segmentation and "4 way to market" model in NEA

  • Identifying clear customer-related data patterns and combining it for creating business impact

  • Implementing a coherent Voice of the Customer program, e.g. customer experience survey, and work with business team on customer insights and improvement actions

Requirements / Qualification

  • Bachelor's degree in marketing, Strategic Marketing, Business, Commercial Excellence, or related fields, MBA is preferred.

  • 10+ years of experience in marketing roles, especially marketing insight & analytics, commercial excellence and digital marketing in the manufacturing industries.

  • Strong stakeholder management skills and project management skills, with the ability to inspire and motivate cross-functional teams to achieve common goals.

  • Strong leadership, and skillful people management, multi-culture awareness

  • Interpersonal skills with the ability to articulate a compelling vision, build consensus, and influence key stakeholders at all levels of the organization.

  • Excellent communication in both Korean and English.

Every day, we get opportunities to make a positive impact – on our colleagues, partners, customers and society. Together, we’re pioneering the solutions of the future and unlocking the full potential of precious resources. Trusted to act on initiative, we challenge conventional thinking to develop world-leading technologies that inspire progress in vital areas, including energy, food, water and shipping.
As we push forward, the innovative, open spirit that fuels our 140-year-old start-up culture and rapid growth also drives our personal growth. So, as we shape a more resourceful, less wasteful world, we build our careers too.

The Company
HQ: Lund
13,646 Employees
On-site Workplace
Year Founded: 1883

What We Do

Pioneering positive impact!

Our pioneering 140-year-old start-up culture is built on the idea that partnership is the key to solving complex problems and unlocking the full potential of resources. So we collaborate closely with our partners, customers, and thought leaders to create game-changing solutions that challenge conventional thinking on quality, efficiency, and innovation. United by a shared commitment to creating positive impact we’re reshaping vital industries, like energy, food, water, and shipping, to optimize efficiency, reduce emissions, and increase yields. Together, we’re building business success, elevating the quality of life across society, and driving progress towards a more sustainable world.

Alfa Laval is a leading global provider of first-rate heat transfer, separation, fluid handling products separation, and fluid handling products. With these as its base, Alfa Laval aims to help enhance the productivity and competitiveness of its customers in various industries throughout the world. We define their challenges and deliver sustainable products and solutions that meet their requirements – in energy, the environment, food, and the marine industry.

Alfa Laval today has customers in some 100 countries, employs more than 21,300 people, and annual sales were SEK 63.6 billion (5.5 BEUR) in 2023. The company is listed on Nasdaq Stockholm. Alfa Laval contributes to 15 of the 17 UN Sustainable Development Goals. Our solutions make a difference in daily life. You can learn more on our website about how our products work, and how they are used in industries worldwide.

We welcome your engagement, comments and questions - our guidelines and moderation policy for Alfa Laval channels on social media can be found here: https://www.alfalaval.com/legal/community-guidelines/

Personal data will be handled in accordance with the Alfa Laval Privacy Policy. https://www.alfalaval.com/privacy

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