Marketing Manager

Position Overview: We are seeking a highly skilled and motivated Marketing Manager to lead our marketing efforts and drive growth for our fish feed products. Successful candidate should have native language level of Japanese, and business level of English. The ideal candidate will be passionate about the aquaculture industry, possess strong strategic thinking abilities, and have a proven track record of developing and implementing successful marketing strategies.

Job Description:

Key Responsibilities:
1. Market Analysis: Conduct in-depth market research to identify key trends, opportunities, and challenges in the aquaculture industry. Utilize data and insights to inform strategic decision-making.
2. Marketing Strategy Development: Develop comprehensive marketing strategies aligned with company goals and objectives. Identify target markets, positioning strategies, and competitive differentiation tactics.
3. Product Marketing: Lead the development of new product and execution of product marketing initiatives, including product launches, promotions, and sales support materials. Collaborate with cross-functional teams to ensure effective product positioning and messaging.
4. Brand Management: Manage and enhance the company's brand identity and reputation in the market. Develop brand guidelines, messaging frameworks, and communication strategies to maintain consistency and relevance.
5. Digital Marketing: Oversee digital marketing initiatives, including website management, social media marketing, email campaigns, and online advertising. Monitor and analyse digital marketing performance metrics to optimize campaign effectiveness.
6. Market Expansion: Identify opportunities for market expansion and penetration. Develop strategies to enter new geographic markets, target new customer segments, and diversify product offerings.
7. Partnership Development: Cultivate strategic partnerships and alliances with industry stakeholders, including distributors, retailers, and key influencers. Collaborate with partners to drive mutual business growth and market presence.
8. Budget Management: Manage the marketing budget effectively, allocating resources to maximize ROI and achieve business objectives. Monitor expenditures and track performance against budgetary targets.

Qualifications:

Native level of Japanese Language, Business level of English are essential.
• Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred.
• Proven experience in strategic marketing roles in multinational companies (Desirable but not essential: Experiences within the agriculture, aquaculture, or related industries)
• Strong analytical skills with the ability to interpret market data and insights.
• Excellent communication and presentation skills, with the ability to articulate complex ideas clearly and persuasively.
• Demonstrated leadership abilities with a track record of driving results in cross-functional teams.
• Proficiency in digital marketing tools and platforms, including various social medias, and analytics.
• Passion for sustainability and environmental stewardship in the aquaculture industry.
• Fluent Japanese (Native level) and business English Benefits:
• Competitive salary and performance-based incentives
• Retirement savings plan: 401K
• Opportunities for professional development and career growth both locally and internationally
• A dynamic and collaborative work environment focused on innovation and sustainability Join our team and play a key role in shaping the future of sustainable aquaculture through strategic marketing excellence! Apply now to be part of our mission-driven organization

Our organisation:

Skretting is a global leader in providing innovative and sustainable nutritional solutions and services for the aquaculture industry. Skretting has production facilities in 18 countries on five continents to manufacture and deliver high quality feeds from hatching to harvest for more than 60 species. The total annual production volume of feed is close to 2.5 million tonnes. Our mission is Feeding the Future.

Equal Opportunity Employer: 

Skretting is an equal opportunity employer; applicants are considered for all roles without regard to race, color, religious creed, sex, national origin, citizenship status, age, physical or mental disability, sexual orientation, marital, parental, military status or any other status protected by applicable local law. Please advise us at any point during the recruitment and selection process if you require accommodation. Skretting is committed to compliance with all applicable legislation, including providing accommodation for applicants with disabilities.