Our Opportunity:
Chewy is looking for a data driven, tech-savvy, consumer-centric Senior Manager, Product Marketing to join our Brand Marketing Team, at our headquarters in Plantation, Florida or one of our hub locations (Seattle, Minneapolis, Boston). The leader in this role will partner across Chewy teams to help shape business strategies, inform roadmaps for products & services, and develop high impact marketing strategies and go to market executions that drive results. The ideal candidate will be a well-rounded & data-driven marketing leader – with experience developing product positioning & messaging, launching new businesses and new products in the ecommerce or technology space, translating product features and functionality into consumer facing benefits, and bringing initiatives to life across touchpoints that drive defined KPIs.
What You’ll Do:
- Partner internally with business and product teams to shape short & long terms roadmaps & goals
- Collaborate with consumer insights, user research and business & marketing analytics teams to identify business opportunities, define targets, develop campaign strategies & tactics and measure and report on ongoing performance
- Lead development of marketing initiatives 'end to end' (including positioning, messaging, creative development, GTM plans, execution, measurement and reporting) that drive goals & KPIs
- Create close relationships with marketing channel owners (email, social, digital, direct mail, etc.) to determine the marketing mix and partner to ensure integrated program execution & optimization.
- Work with internal creative teams to develop assets from concepts through execution across a broad range of tactics.
- Act as a marketing champion for priority product, service and new business offerings for Chewy
- Support Product Marketing team leaders focused on growing adoption of prioritiy features & services
What You’ll Need:
- Bachelor’s Degree; MBA Preferred
- 5-7 years of product marketing experience; majority within ecommerce or technology space
- Expertise in connecting business goals & strategy to marketing strategy (insights, targeting, positioning, etc.) and go to market execution across channels & tactics (display, social, email, direct mail, partnerships, etc.)
- Experience growing an established business and also scaling new businesses, services and new product features & offerings
- Strong business & data acumen; fluent in online and offline metrics and measurement
- Adept at working in a cross-functional, matrixed organization with demonstrated ability to collaborate, lead, influence and gain internal mindshare
Bonus (if applicable):
- Pet Industry Experience
Chewy is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact [email protected].
If you have a question regarding your application, please contact [email protected].
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What the Team is Saying
What We Do
We view pets and pet parents as family and are obsessed with meeting their needs and exceeding customer expectations through every interaction. Behind the scenes, our talented teams are made up of innovators, delighters, big-thinkers and of course, passionate pet people—creating a place where you'll be empowered to build, grow and unleash your fullest potential.
We don’t just stand by our company mission—we’re obsessed with it. We seek to be the most trusted and convenient destination for pet parents and partners, everywhere. And we’re constantly finding new ways to do just that.
At Chewy, we understand pet parenthood is full of joyful highs and anxious lows. That’s why we’re here, standing alongside pet parents, providing everything their pets need for a happy, healthy life. We’re a leading online source for pet products, supplies, and prescriptions. We offer a broad selection of high-quality products and services at competitive prices with an exceptional level of customer care and a personal touch.
Since launching in 2011, we’ve combined the personalized service of your neighborhood pet store with the convenience and speed of e-commerce. We pride ourselves on being the only brand available 24/7/365 to support pet parents throughout their journey.
We have a rich history of being recognized for our deep care and personalization while going above and beyond for our customers and their pets.
We view pets and their people as more than just customers and look forward to meeting their needs and exceeding expectations through every interaction. With Chewy, no one pet-parents alone.
Our culture is for those who thrive on delivering results and becoming your best—no matter your role or location. At Chewy, our Operating Principles serve as a common language, or framework, that connects two of Chewy's most valuable elements—our people and our culture. The Operating Principles guide our character, capabilities, imagination, and methods for execution in support of our company's mission.
Why Work With Us
We're proud to be one of the fastest growing e-commerce companies of all time.
With growth comes the exciting opportunity to be a part of a world-class organization of engineering, product, and design team members, responsible for driving our latest innovations and designing "out-of-the Chewy box" experiences.
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Employees engage in a combination of remote and on-site work.
