Marketing Manager

Posted 5 Days Ago
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Cape Town, Western Cape, ZAF
In-Office
Mid level
eCommerce • Retail
The Role
Develop and execute go-to-market strategies and integrated campaigns for multiple new ventures. Responsibilities include market research, positioning, segmentation, budget management, creative coordination, stakeholder and partner management, KPI development, campaign optimization, reporting, and coordinating launch timelines across five or more concurrent projects.
Summary Generated by Built In

takealot.com, South Africa's leading online retailer, is looking for a highly talented Marketing Manager to join our team in Cape Town

We are a young, dynamic, hyper growth company looking for smart, creative, hard-working people with integrity to join us. We offer a market related, Total Remuneration Package which allows full flexibility according to your needs, a great work environment and a promise that you won’t be bored as long as you are prepared for a challenge and want to build something great.

This position reports to the Head of Brand & Communications

Your responsibilities will include:

Strategic Planning & Positioning:

  • Develop go-to-market strategies for new venture propositions from concept to launch
  • Conduct market research and competitive analysis for untested business models
  • Create positioning frameworks and value propositions for pilot projects in collaboration with the Brand & Communications team
  • Define customer segmentation and targeting strategies for new audiences

Campaign Development & Execution:

  • Plan and execute integrated marketing campaigns across multiple ventures simultaneously
  • Manage marketing budgets
  • Develop creative briefs and oversee asset creation with internal/external teams
  • Coordinate multi-channel campaign deployment (digital, traditional, partnership channels)

Stakeholder Management:

  • Serve as primary marketing liaison with Strategy & Ventures team and channel marketing managers
  • Manage relationships with external partners
  • Coordinate with legal, compliance, and operations teams for regulated offerings
  • Present campaign performance and insights to senior leadership

Performance Management & Optimization:

  • Establish KPIs and measurement frameworks for new business lines
  • Monitor campaign performance and optimize based on pilot learnings
  • Conduct post-launch analysis and recommend scaling strategies
  • Conduct monthly marketing reports in collaboration with channel marketing managers

Project Portfolio Management:

  • Manage concurrent marketing streams for 5+ pilot projects
  • Ensure timeline adherence for venture launches and milestone delivery
  • Coordinate complex project dependencies across multiple business units

Qualification & Experience:

  • 3+ years marketing experience, preferably in e-commerce, fintech, or high-growth environments
  • Proven track record managing product/service launches from concept to market
  • Project management experience handling multiple concurrent initiatives

Attributes Required:

  • Proficiency in marketing analytics tools (Google Analytics, Facebook Business Manager, etc.)
  • Experience with marketing automation platforms
  • Strong Excel/data analysis capabilities
  • Familiarity with A/B testing methodologies

The Environment

  • takealot.com employees are entrepreneurial and dynamic, smart, customer- centric, fun and have the shared ambition of takealot.com being the leading e- commerce company in Africa. 
  • We have fun, work hard, take ownership, work in teams to create solutions, and are always open to direct feedback/new ideas on where we can improve. 
  • We are short on ego and high on output. 
  • We are doers and not only thinkers, its all in the execution after all. 
  • We love what we do and what we are creating.
  • We seek to employ an Extra Ordinary Mind who is Smart, has Integrity, and is Hardworking. 

If you meet the above you are an Extraordinary Mind so come and join us! 

Takealot Group is an Equal Opportunity Employer. We encourage applicants from the previously disadvantaged groups and people with disabilities, to apply.

Skills Required

  • Bachelor's degree in Marketing, Business, or a related field
  • 3+ years of marketing experience
  • Experience in e-commerce, fintech, or high-growth environments
  • Proven track record managing product or service launches from concept to market
  • Project management experience handling multiple concurrent initiatives
  • Project Management certification
  • Proficiency in marketing analytics tools such as Google Analytics and Facebook Business Manager
  • Experience with marketing automation platforms
  • Strong Excel and data analysis capabilities
  • Familiarity with A/B testing methodologies

takealot.com Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about takealot.com and has not been reviewed or approved by takealot.com.

  • Fair & Transparent Compensation Pay is considered aligned with qualifications in select office and tech functions. This indicates pockets where compensation matches role expectations despite broader variability.
  • Wellbeing & Lifestyle Benefits Employee discounts and company-supported learning opportunities are available to some permanent staff. These perks add non-cash value that can help offset leaner core benefits in certain teams.
  • Leave & Time Off Breadth Paid sick leave, holidays, and flexible scheduling appear in some roles. Such time-off and flexibility elements contribute positively where offered.

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The Company
HQ: Cape Town
5,026 Employees
Year Founded: 2011

What We Do

Takealot.com is the leading eCommerce retailer in South Africa and one of the largest, most innovative eCommerce retailers on the African continent. Our mission is to be the most customer-centric online shopping destination in Africa, built around the simple concept that our customer comes first. Need help or have a question? Reach out to us via our Help Center for assistance https://www.takealot.com/help-centre Our focus is dedicated to improving the customer experience, from the moment they arrive on our website to the moment they receive their order. By aligning ourselves to this philosophy, we believe Takealot will be the #1 shopping destination across Africa.

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