The Role
Leads and mentors the marketing team while developing strategies for brand awareness, demand generation, product marketing, and go-to-market launches. Oversees content, SEO, SEM, paid campaigns, and digital performance optimization. Tracks KPIs and ROI, supports lead generation and pipeline growth, and collaborates with Sales, Product, and company founders in a B2B SaaS environment.
Summary Generated by Built In
Position: Marketing Manager
Experience: 5+ Years
Location: Noida (Hybrid)
Required Skills:
- B2B SaaS Marketing
- Team Management
- Demand Generation
- Product Marketing
- Brand Strategy
- Performance & Digital Marketing
- Google Analytics, SEO, HubSpot
Key Responsibilities:
- Lead and mentor the marketing team.
- Develop and execute marketing strategies.
- Drive brand positioning and awareness.
- Oversee content marketing initiatives.
- Manage product marketing and GTM launches.
- Execute SEO, SEM, and paid campaigns.
- Optimize digital marketing performance.
- Track KPIs and improve ROI.
- Collaborate with Sales, Product, and Founders.
- Support lead generation and pipeline growth.
Skills Required
- 5+ years of marketing experience
- B2B SaaS marketing experience
- Team management experience
- Demand generation experience
- Product marketing experience
- Brand strategy experience
- Performance and digital marketing experience
- Google Analytics, SEO, and HubSpot proficiency
Am I A Good Fit?
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.
Success! Refresh the page to see how your skills align with this role.
The Company
What We Do
Arting Digital is an IT services and digital transformation company serving more than 500 clients worldwide. It provides customized technology solutions spanning software and product engineering, web and mobile application development, cloud computing, data and analytics, DevOps, QA testing, robotic process automation, digital marketing, consulting, and related digital services to help organizations improve operations and achieve growth.
