Marketing Manager

Posted One Month Ago
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Surat, Gujarat, IND
In-Office
Senior level
Hardware • Internet of Things • Appliances • Automation
The Role
Lead the marketing function by developing integrated strategies, managing a marketing team, and driving growth. Oversee digital, brand, content, social media, SEO, SEM, lead generation, campaigns, launches, events, webinars, and PR. Coordinate with sales, analyze market and customer trends, manage budgets, optimize ROI, track KPIs, and report performance to leadership.
Summary Generated by Built In
Role Summary

·       We are seeking an experienced Marketing Manager with comprehensive knowledge across Digital Marketing, Brand Management, Performance Marketing, Content Marketing, Lead Generation, Market Research, Events, PR, and Marketing Analytics. The candidate will lead the marketing function, manage teams, and drive business growth through strategic marketing initiatives.

Key Responsibilities

·       Develop and execute integrated marketing strategies aligned with business goals.

·       Lead, mentor, and manage the marketing team.

·       Oversee digital marketing, branding, content, social media, SEO, SEM, and lead generation activities.

·       Manage product launches, campaigns, events, webinars, and promotional activities.

·       Coordinate with sales and business teams to improve conversions and revenue growth.

·       Analyse market trends, customer behaviour, and competitor activities.

·       Manage marketing budgets and optimise ROI.

·       Track KPIs and present performance reports to leadership.



Requirements

·       Bachelor’s degree in Marketing, Business Administration, Communications, or related field.

·       5-8 years of overall marketing experience.

·       Hands-on exposure to all major marketing functions.

·       Minimum 2-3 years of team management experience.

·       Strong communication, leadership, and stakeholder management skills.


Ideal Candidate Profile

·       Managed a team of 3-10 marketing professionals.

·       Handled both online and offline marketing initiatives.

·       Delivered measurable growth in leads, brand awareness, and revenue.

·       Capable of independently owning the complete marketing function.




Benefits
Why Join WhiteLion?

At WhiteLion, we believe in creating an environment where employees can thrive both professionally and personally. We offer:

  • Competitive Salary and Performance-Based Incentives
  • Comprehensive Health Insurance Coverage
  • Paid Time Off and Leave Benefits
  • Career Growth and Learning Opportunities
  • Leadership Development and Cross-Functional Exposure
  • Employee Recognition and Rewards Programs
  • Collaborative and Inclusive Work Culture
  • Team Engagement Activities and Celebrations
  • Modern Work Environment with Continuous Innovation
  • Opportunity to Work with High-Impact Projects and Industry Leaders
Employee Benefits
  • Health Insurance Coverage
  • Paid Annual Leave & Public Holidays
  • Performance Bonus Opportunities
  • Professional Development & Training Programs
  • Employee Referral Rewards
  • Festival & Annual Celebrations
  • Career Advancement Opportunities
  • Supportive and Growth-Oriented Work Culture
WhiteLion is committed to fostering a workplace that values innovation, teamwork, integrity, and continuous learning, empowering employees to achieve their full potential.


Skills Required

  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field
  • 5-8 years of overall marketing experience
  • Hands-on exposure to all major marketing functions
  • 2-3 years of team management experience
  • Strong communication, leadership, and stakeholder management skills
  • Experience managing teams of 3-10 marketing professionals
  • Experience handling online and offline marketing initiatives
  • Demonstrated measurable growth in leads, brand awareness, and revenue
  • Ability to independently own the complete marketing function
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The Company
HQ: Surat
100 Employees
Year Founded: 2014

What We Do

Whitelion is an Indian home-automation technology manufacturer founded in 2014. The company designs smart-home products including touch panels and smart locks, combining comfort, safety, and convenience for modern homes. Its mission is to provide affordable smart-home automation solutions across India and spread the power of technology through high-quality products and practical applications that make everyday life more efficient for households and businesses throughout the country.

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