Marketing Manager

Posted 18 Days Ago
Los Angeles, CA, USA
In-Office
80K-85K Annually
Mid level
AdTech • Digital Media
The Role
Plan, organize, and execute integrated marketing campaigns and product drops for Complex Shop. Collaborate with creative, PR, merchandising, and cross-functional teams, manage influencer relationships, analyze performance metrics, maintain marketing calendar, and recommend new channels to grow e-commerce and brand awareness.
Summary Generated by Built In
Company And Culture
 
Complex is the definitive platform for global youth culture and music lifestyle, seamlessly integrating cutting-edge content, commerce and live experiences with unparalleled scale. Through innovative content, Complex tells stories of music, streetwear and style, sports, art and beyond. Its content engages in a dynamic conversation with the audience, reflecting and shaping the zeitgeist of convergence culture. A powerful media juggernaut paired with a curated marketplace, Complex is redefining the way fans interact with their favorite brands and artists and reshaping the future of digital culture and commerce.
 
Why Were Hiring
 
Complex is seeking a Marketing Manager who is incredibly organized, detail-oriented and can function in quick paced environments. This role will work directly with the Senior Director of Marketing to plan, organize, and execute upcoming drops for Complex Shop. 

What You'll Do

  • Work closely with the Senior Director of Marketing to develop and execute integrated marketing strategies to drive brand awareness and customer acquisition in alignment with company goals and objectives

  • Collaborate with Creative, PR and Merchandising to ensure cohesive story telling across digital and brand channels, including social media, email marketing, influencer partnerships, and traditional advertising

  • Monitor and analyze marketing performance metrics and provide actionable insights to drive continuous improvement and optimization, including but not limited to daily, weekly, and monthly reporting

  • Maintain and grow relationships with influencers and brand ambassadors to continuously work into the Complex Shop seeding program for affiliate and content returns

  • Work closely with cross-functional teams, including sales, product development, and customer service, to align marketing efforts with overall business goals

  • Act as a liaison between cross-functional teams to develop and execute comprehensive digital marketing campaigns that support Complex Shop campaigns and grow the marketplace across Complex's key categories

  • Work with the Marketing Director develop and execute comprehensive go-to-market marketing plans

  • Collaborate with merchandising and licensing departments to own integrated marketing calendar

  • Project manage several priorities and projects at one time

  • Continuously explore and recommend new marketing channels and tactics to reach new audiences and grow key categories

Who You Are

  • 3+ years of relevant experience in marketing

  • Strong project management, multitasking, and decision-making skills 

  • Proficiency with project management tools, such as Airtable 

  • Deck and presentation development, such as Google Slides  

  • Retail & E-commerce Knowledge: Strong background in retail and e-commerce, with an understanding of how social media integrates with sales funnels, product launches, and editorial content and video.

  • Cross-Functional Collaboration: Demonstrated ability to collaborate with diverse teams (editorial, marketing, e-commerce, influencers) to ensure cohesive strategies that align with broader business goals.

  • Creative & Strategic Thinking: Ability to think strategically about content and campaigns, while also being creative in product integrations and storytelling that resonates with target audiences.

  • Trend Awareness: Up-to-date knowledge of the latest trends in social media, e-commerce, and retail, with the ability to adapt quickly to new tools, technologies, and platform features.

What We Offer

  • Best in class health, dental, and vision insurance
  • Healthcare FSA 
  • Dependent Care FSA 
  • Commuter Benefits FSA 
  • Short-term/long-term disability and life insurance
  • Paid Parental leave
  • 401k with 4% match
  • Pet Insurance
  • Legal and Identity Theft Plans
  • Flexible PTO

We're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
 
The above statements cover what are generally believed to be principal and essential functions of the job. Specific circumstances may allow or require some incumbents assigned to the job to perform a different combination of duties.
 
Complex participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.
 
Candidates must be legally authorized to work in the U.S. without the need for visa sponsorship.

Skills Required

  • 3+ years of relevant experience in marketing
  • Strong project management, multitasking, and decision-making skills
  • Proficiency with project management tools such as Airtable
  • Deck and presentation development skills such as Google Slides
  • Strong background in retail and e-commerce, including social media integration with sales funnels and product launches
  • Demonstrated ability to collaborate cross-functionally with editorial, marketing, e-commerce, and influencers
  • Creative and strategic thinking about content, campaigns, and product integrations
  • Up-to-date knowledge of social media, e-commerce, and retail trends
  • Must be legally authorized to work in the U.S. without the need for visa sponsorship
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The Company
HQ: New York, New York
596 Employees
Year Founded: 2002

What We Do

Complex NTWRK champions the people, brands and new trends you need to know now, will obsess over next, and we build consumer universes around them. We're what a modern entertainment company looks like and what others have followed since 2002. From pop culture and style (Complex), music discovery (Pigeons and Planes), sneaker news (Sole Collector) to our festival of cultural convergence (ComplexCon) — if you want to be part of what's next and build valuable relationships with the audiences who live in it, join us at Complex NTWRK. Complex NTWRK creates and distributes original programming with premium distributors including Netflix, Hulu, Facebook, Snap, Fuse, Pluto TV, Roku and more. Our content spans across music to movies, sports to video games, sneakers, fashion to food and more. In 2016, Complex launched its flagship event ComplexCon in Long Beach, California, to bring the "Internet to life."

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