Marketing Manager - Vision Networks

Posted 3 Days Ago
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North Sydney, New South Wales, AUS
In-Office
Senior level
Information Technology
The Role
Develop and execute B2B marketing programs supporting network expansion, customer acquisition, lead generation, and commercial growth. Responsibilities include campaign planning, content and communications, digital marketing, SEO, paid media, sales enablement, market insights, and agency management. The role partners with Sales, Commercial, and Networks teams across greenfield and brownfield markets, targeting service providers, developers, builders, strata managers, and residents. It requires strong generalist marketing capability, commercial judgment, content skills, budget management, and performance measurement.
Summary Generated by Built In
  • Permanent role

Are you looking for an awesome place to work, where you can proudly be your authentic self, and be part of #oneteam?

We are looking for a passionate team player who aligns with our values and culture, takes pride in their unique contributions, and can challenge the status quo with disruptive thinking. If this sounds like you, come and join us!

You will be responsible for developing and delivering marketing activity that supports Vision Networks’ growth and network expansion objectives across greenfield and brownfield markets.

Working closely with Sales, Commercial, Networks and other key stakeholders, the role develops and coordinates targeted marketing programs to build awareness, generate demand and support customer acquisition across priority audiences including Retail Service Providers (RSPs), property developers, builders, strata and building managers, owner’s corporations and residents.

This is a hands-on marketing role with a strong focus on campaign planning and execution, content and communications, digital marketing, sales enablement and market insights. The Marketing Manager will also manage specialist agencies and suppliers to deliver activities requiring dedicated expertise, ensuring marketing investment is targeted, measurable and aligned to commercial priorities. The role doesn’t have any direct reports.

Key Responsibilities

  • Develop and deliver the Vision Networks marketing plan aligned to business growth, network expansion and RSP acquisition priorities
  • Plan and coordinate targeted marketing programs across greenfield and brownfield segments and priority geographic markets
  • Develop content and communications that support customer acquisition, stakeholder engagement and Vision Networks’ market presence
  • Coordinate the development of case studies, customer stories, presentations, capability materials, product collateral and website/social content
  • Manage Vision Networks’ digital marketing activity across website, email, social media and paid digital channels
  • Coordinate SEO, paid search, paid social and other specialist digital activity through agency partners
  • Partner with Sales and Networks to understand commercial priorities and provide marketing support for target accounts, segments and opportunities
  • Monitor customer, competitor and market developments relevant to Vision Networks’ growth strategy.

Skills & Experience

  • 5+ years’ experience in B2B marketing, ideally within telecommunications, technology, infrastructure, property, utilities or a related industry
  • Demonstrated experience developing and delivering integrated marketing campaigns that support lead generation and commercial growth
  • Strong generalist marketing capability across campaigns, content, digital marketing, communications and sales enablement
  • Good understanding of digital marketing channels including website, email, social media, paid media and search, with the ability to effectively manage specialist agency partners
  • Strong written communication and content development skills, with the ability to translate complex propositions into clear and compelling customer communications
  • Commercial mindset with the ability to understand business priorities and translate them into focused marketing activity
  • Experience managing external agencies, suppliers and marketing budgets
  • Comfortable using data and insights to measure performance and inform marketing decisions.

What We Offer 

Working at Vocus will give you rewarding experiences and the opportunity to do extraordinary work. You will enjoy: 

  • Diverse and dynamic teams with a supportive and inclusive culture. 
  • Supportive career development plans with comprehensive ongoing training, support, and development opportunities. 
  • Generous discounts to over 400 retailers. 
  • Competitive leave options, including anniversary leave, purchased leave, parental leave, volunteering leave, study leave, and 5 extra days of Vocus leave each year, plus more.
  • Study assistance programs to excel your personal growth, learning and development. 
  • Health and wellness offerings, including access to our wellbeing initiatives that can help you from a financial, psychological, and physical perspective. 

Working at Vocus is never just a job – it’s personal. We’re crazy about our customers and believe our people are the difference. Our wonderfully diverse team and a vibrant culture define us. We care about the impact we have on our people, our customers, and our communities and are committed to operating as a responsible, ethical business. 

We pride ourselves on setting audacious and ambitious goals and believe that we can play our part in changing the Australian telecommunications landscape and make a fundamental difference to people’s lives. 

With us, you’ll have the opportunity to lead and inspire teams, work on projects that are shaping the future of telecommunications and become part of a culture that thrives on creativity, encourages new ideas, and provides a collaborative and inclusive environment.  

About Us 

As Australia’s specialist fibre and network solutions provider, we own and operate 25,000km of secure, high-capacity fibre connecting people, businesses, governments, and communities across Australia to the world. Through our well-known retail brands, we deliver simple and affordable broadband, mobile, voice and energy services with the purpose of Building Critical Connections. Enabling Better Possibilities.  

Ready to take the next step? 

If you like the sound of this role and think you’d do a great job, but are worried you don’t tick every box, we encourage you to back yourself – we know that diverse groups are less-likely to apply for roles they’re not 100% qualified for, but just as likely to succeed at them!  

We are a proud equal opportunity employer committed to providing a safe, diverse, and inclusive working environment where all our team members feel like they belong. We know diversity makes us stronger and we encourage applications irrespective of background, age, origin, gender, sexual orientation, identity, or ability.   

If you feel comfortable, please let us know if you have any accessibility requirements upon application, so we can make any adjustments required to support you throughout our recruitment process.  

Skills Required

  • 5+ years of experience in B2B marketing
  • Experience developing and delivering integrated marketing campaigns supporting lead generation and commercial growth
  • Generalist marketing capability across campaigns, content, digital marketing, communications, and sales enablement
  • Understanding of website, email, social media, paid media, and search marketing channels
  • Strong written communication and content development skills
  • Ability to translate complex propositions into clear customer communications
  • Commercial mindset and ability to translate business priorities into focused marketing activity
  • Experience managing external agencies, suppliers, and marketing budgets
  • Ability to use data and insights to measure performance and inform marketing decisions
  • Experience in telecommunications, technology, infrastructure, property, utilities, or a related industry
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The Company
HQ: Melbourne
1,300 Employees
Year Founded: 1998

What We Do

Vocus Group is an ASX-listed, vertically integrated telecommunications provider serving Australia and New Zealand. It delivers business-focused connectivity and communications services, supported by a secure fibre network developed through sustained investment and strategic acquisitions. Vocus describes itself as one of Australia’s largest network infrastructure providers, operating telecommunications infrastructure for customers across its two primary markets and a broad business customer base.

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