Marketing Manager, Software

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Want to join a team with a mission to improve and save lives?

We continually look for motivated and skilled individuals who are interested in supporting our customers – healthcare professionals who use our products to help patients and their communities.

We currently have the following opportunity available - please contact us for more details!

We don’t just build technology. We build hope for everyone dealing with cancer.  

The Marketing Manager, Software, is primarily responsible for driving marketing programs for our software. This position is responsible for marketing planning and tactical execution to help guide the customer journey from awareness to advocacy for Elekta. This includes but is not limited to launch, pricing, positioning, marketing communications, lead generation, and field support. This position is measured on the product line performance and ability to engage customers with program development.

RESONSIBILITIES

• Create a marketing plan with comprehensive engagement programs to communicate the features, advantages, and benefits of Elekta Software, emphasizing presenting a unified solution to customers.

• Consolidate Voice of Customer (VOC) needs in collaboration with Sales, Business Development, and Service teams, particularly for software of products/customers identifying as primary users.

• Develop market segmentation and tailored messaging for each identified segment by leveraging and optimizing internal and external market data and intelligence sources.

• Liaise with product and portfolio management to influence product roadmap development and drive product development teams to shorten time-to-market.

• Execute market product launches in North America in close collaboration with Global Marketing and work with Software Sales vertical to develop go-to-market strategies.

• Collaborate with Global Marketing and Sales vertical team members to provide thought leadership on competitive positioning, competitor/market development, and activities.

• Work with field teams to identify customer champions to suggest and develop reference sites that speak to the value and impact of implemented linac solutions.

• Collaborate with software Sales vertical lead to design, monitor, and execute unbundled product sales strategy and supporting campaigns.

• Provide market and competitive analysis to understand trends affecting the product lines’ success.

• Oversee trade show activities, messaging, and user/society meetings and symposia related to linac and QA products.

• Implement sales promotions to drive market share and adoption.

• Collaborate internally to support training (both onboarding and ongoing) of local Sales staff and other key stakeholders.

• Incorporate Elekta’s values into all departmental functions and responsibilities.

• Perform other duties as assigned or requested.\

QUALIFICATIONS

• Bachelor’s Degree is required.

• Marketing degree or relevant training is required.

• Working knowledge of radiotherapy equipment, linear accelerators and associated QA equipment

• Excellent business acumen with a demonstrated track record of driving profitability and growth under intense competitive pressure.

• Outstanding verbal and written communication skills with the ability to make top management presentations.

• Strong analytical capabilities coupled with a strategic business approach.

• Strong communication and collaboration skills in cross-functional/global settings.

• Strong presentation skills and the ability to communicate technical messaging.

• Strong commercial mentality to establish credibility with sales and management and drive accountability with sales.

• Demonstrated ability to organize and lead multi-disciplined, high-performing teams.

• High energy and drive.

• Persistence and positivity and a self-starter.

What you’ll get:

In this role, you will work for a higher purpose; hope for everyone dealing with cancer, and for everyone regardless of where in the world, to have access to the best cancer care. In addition to this, Elekta offers a range of benefits.  

What we offer:

• Opportunity to work with a proactive and supportive team

• Hybrid work option (you are required to work on location at least 3 days/week) 

• Excellent Medical, Dental and Vision coverage 

• 401k, paid Vacation and Holiday 

• A health of additional benefits including wellness reimbursement, tuition reimbursement and flexible spending account 

• Opportunity to work on cutting edge in medical advancement. 

• Close-knit company culture 

• Upward mobility 

How to proceed? 

We are looking forward to hearing from you! Apply by submitting your application and résumé in English, via the “Apply” button. Please note that we do not accept applications by e-mail.

We are an equal opportunity employer.

We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, disability, veteran status, or any other protected characteristic. 

The US base salary range for this position is $120,000-150,000 annual with 10% bonus.

About Elekta 

As a leader in precision radiation therapy, Elekta is committed to ensuring every patient has access to the best cancer care possible. Elekta is a proud innovator and supplier of equipment and software used to improve, prolong, and save the lives of people with cancer and brain disorders.  

More than 6,000 hospitals worldwide rely on Elekta technology. We openly collaborate with customers to advance sustainable, outcome-driven, and cost-efficient solutions to meet evolving patient needs, improve lives and bring hope to everyone dealing with cancer. To us, it's personal, and our global team of 4,700 employees combine passion, science, and imagination to profoundly change cancer care. We don’t just build technology, we build hope. 

Elekta is headquartered in Stockholm, Sweden, with presence in more than 120 countries and listed on Nasdaq Stockholm. For more information, visit elekta.com or follow @Elekta on Twitter and on LinkedIn.