Marketing Manager (Place & Price)

Company Description

At Bosch, we care. For you, our business, and our environment.
Let’s turn visions into reality. At Bosch, we shape the future by inventing high-quality technologies and services that spark enthusiasm and enrich people’s lives. Our areas of activity are every bit as diverse as our outstanding Bosch teams around the world. Their creativity is the key to innovation through connected living, mobility or industry. Our responsibility goes far beyond business. We’re independent of stock markets and bound to the purpose of the Robert Bosch Foundation; our success directly benefits society, the environment, and future generations. Our promise to our associates is rock-solid: we grow together, we enjoy our work, and we inspire each other. Join in and feel the difference.
Work #LikeABosch

Job Description

• Drive, execute and optimize marketing activities with retail partners across Indonesia to reach users, enabling sales growth for all brands while ensuring the alignment with the brand positioning.
• Being key point of contact and work closely with the Marketing head of ASEAN and Indonesia sales team to drive impactful user & dealer interactions and marketing & sales activities.
• Build, align & own annual and quarterly plans (and optimize in quarter) tailored to Indonesia to deliver Marketing goals with regards to sales channel execution plans and pricing with a focus on return on investment of each Marketing activity.
• Collaborate with local marketing & sales teams to steer sales channel and pricing related activity execution that deliver measurable results across all dealer touchpoints.
• Develop sales channel execution plans including request to launch new channel and customer contracts together with sales team
• Implement and oversee trade term system adherence
• Develop profound hunting list to reach Distribution targets of Marketing Concepts
• Develop retail partner specific growth plans (based on global strategy) in close collaboration with sales
• Work closely with the regional offline marketing team and sales excellence team to implement measures.
• Contribute actively for delivering results on each marketing activity including the insights, analysis, reporting & communication of marketing activity results, highlighting key achievements, challenges, and actionable insights to the broader team.
• Manage local marketing budgets effectively, tracking performance metrics and ROI to ensure efficient allocation of resources.
• Monitor and analyze competitive landscape and market dynamics to identify potential threats and opportunities for growth.

Qualifications

• Relevant University degree (Bachelor, Master) – Business Administration, Commerce, Marketing, or a related field
• Demonstrated experience (2+ years minimum) in marketing, pricing, sales channel management, preferably within the (power) tools industry or a related field.
• Good understanding of marketing principles, market analysis, and consumer behavior.
• Experience in developing and executing trade terms, distribution management, sales growth plans in connection with marketing campaigns across multiple channels.
• Ability to communicate clearly and concisely, both written and verbal, with the ability to effectively collaborate with cross-functional teams and external partners.
• Ability to confidently present objectives and desired outcomes to leadership and cross functional teams. Ability to influence, consult and negotiate without authority to get things done in a timely matter.
• Very good English both written and verbal
• Resourcefulness and ability to anticipate issues and work through them in a collaborative and proactive way.
• Strong numeric skill set, able to analyze data, understand trends & measure success of programs in order to optimize results.
• Experience of handling marketing budgets and related KPIs
• Adaptability and willingness to learn new technologies and industry best practices.
• Experience with Microsoft Applications (Outlook, Excel, PowerPoint, Power BI, etc.)
• Independent working ability, attentive to details.

Additional Information

HR Contact Person: Nahda Miftah