Responsibilities:
- Manage the marketing for the International Mobile Top Up (IMTU) portfolio of products. Including the execution and measurement of CRM campaigns which include SMS notifications, emails, and in-app push messages.
- Manage the implementation and analysis of programs that drive new customer acquisition, such as Refer a Friend, community events, social media and more.
- Design and implement digital marketing campaigns for International Mobile Top Up business in USA/Canada and other international countries.
- Lead the design of creative elements for campaigns with designers/agency.
- Analyze/monitor international mobile top up data and propose action plans to grow the business.
- Collaborate with product and sales teams to effectively launch and market new or enhanced products.
- Conduct surveys on a needed basis to understand customer behavior, preferences and competition.
- Manage/Track Budget.
- Develop presentations demonstrating campaign results, business analysis, etc.
Requirements:
- 5+ years of Marketing experience in mobile top up or money transfer services the US & international market.
- B2C Digital Marketing experience.
- Marketing Degree
- Bilingual English/Spanish – Fluent in English
- High energy and desire to work in a results-oriented environment.
- Excellent project management, organization, communication, and interpersonal skills.
- Strong digital and creative marketing knowledge and project management skills.
- Ability to work under tight deadlines.
- 2 or more years prior experience in money transfer or financial services industry, marketing, digital preferred, international experience.
- Working for a mobile carrier a plus.
What We Offer:
- Remote work opportunity!
- B2B Employment ($, gross).
- Stable job with long-term growth perspective.
- Competitive salary with annual performance review.
- Really good hardware.
- An exciting and challenging job with talented people around.
- Continuous learning and career growth opportunities.
- Compensation for professional training, seminars, and conferences.
- Referral program – get rewarded for helping us grow the team with talented people.
- Company-supported English classes to enhance your professional growth.
Skills Required
- 5+ years of marketing experience in mobile top up or money transfer services
- B2C digital marketing experience
- Marketing Degree
- Bilingual English/Spanish
- 2 or more years prior experience in money transfer or financial services industry
What We Do
We know that you’ll have looked at quite a few company pages but IDT is different. We want people who want to make a big difference to our company with big ambitions. We’re a truly global team, with 1300 people working across all continents, apart from (at the moment!) Antarctica. But we are proud that despite our size, we encourage and support any in-house entrepreneurs to develop their ideas into business action. Our exciting growth plans make it a great time to join us. Our people are the reason for IDT’s passion for success. The IDT family is made up of people of all backgrounds, expertise, and interests, all with a relentless team spirit. We need people who share both our commitment to success and excitement about our journey. You won’t ever be bored or have to wonder how to fill your time. You’ll find the work challenging but you’ll get the support of a great team to help you beat those challenges. You will also be expected to support others as well as work hard, work well and work with a smile. If you want a join a company that will help you become your brilliant best and achieve amazing results, then you want to join IDT.
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