Marketing Manager (Keune Nordics)

Posted 4 Days Ago
Be an Early Applicant
Stockholm, SWE
Hybrid
Mid level
Beauty • Retail • Manufacturing
The Role
As Marketing Manager, you will develop brand strategies, manage budgets, lead campaigns, and coordinate with teams to ensure alignment with market objectives.
Summary Generated by Built In

Maternity leave cover: MARKETING MANAGER

From September till October 2026


For those with character. That's why you're a perfect fit for this role. As Marketing Manager for the leading supplier of high-quality hair cosmetics you are a high energized person with a go to attitude and a commercial and analytical mindset. You will be responsible for building the brand’s long-term marketing strategy in the Nordic region. You will be leading the brand execution together with the trade marketing and key stakeholders as well as the global subsidiary marketing team. You deliver seamless campaigns and internal presentations. Ownership of hosting sales conferences and events. Adapt the global marketing strategy towards the local market as well as support the global digital team. You will report to the General Manager and have tight communication with the global marketing team. The position is based at the Nordic HQ in Stockholm and occasional travel is required into the Nordics and global HQ in the Netherlands.

MISSION

· Develop brand awareness strategy at B2B (Professional/Hairdresser) and B2C (Consumer) level with defined objectives and integrated action plans.

· Manage the brand budget in collaboration with the General Manager, unit forecast, pricing strategy, brand profitability... etc).

· Be responsible together with the GM in the definition and execution of the brand strategy in the local market.

· Create, develop and manage the marketing team. Be responsible for the marketing expertise and help the rest of the team to grow and evolve.

· Work hand in hand with the Education and Commercial teams to ensure the alignment and execution of the brand strategy in the rest of the departments.

· Lead brand launches by creating local implementation, branding and consumer engagement strategies.

· Guarantee the brand identity, as well as ensure that all actions carried out are fully aligned with the brand's core and values.

· Development of the Social Media strategy, as well as the Digital strategy with the team.

· Leading and growing the Social Media platforms, and responsible for influencer collaborations and secure a good ROI.

YOU

· Essential experience in a previous marketing role, at least 4 years.

· Hands-on mentality

· Previous team management experience.

· People, results and objectives oriented.

· High communication and influencing skills.

· Experience in sales/field experience highly valued.

· High level of English: C1-Advanced.

· Excellent leadership and commerce management skills.

OUR OFFER

· Colleagues who treat each other like family.

· An employer with a B Corp certification.

· An inspiring working environment.

· A very competitive salary.

· Attractive vacation allowance.

· A good pension scheme.

· And never a bad hair day again thanks to the staff discounts on the entire Keune collection!

· This is a parental leave cover for 1 year, preferred start September- October 2026.

ABOUT KEUNE

Keune Haircosmetics is a family-owned company with a long-term vision, where science is at the heart of everything we do. Our story began in Amsterdam in 1922. More than a century later, we are one of the fastest-growing professional haircare brands in the world. From our headquarters in Soest, our products are developed, produced, and distributed to more than 90 countries worldwide. With a strong focus on sustainability and animal-friendly practices, we are proud to be B Corp certified and continue to grow globally year after year. Under the leadership of Philip Berlijn, we are building a strong global brand, strengthening collaboration across markets, and driving sustainable innovation with character.

CONTACT

Would you like to know more about this vacancy? Feel free to contact Ingrid Nielsen, our contact person for all your questions. You can reach her at: [email protected]

 

KEUNE, for those with character.

Skills Required

  • Essential experience in a previous marketing role
  • At least 4 years of marketing experience
  • Previous team management experience
  • High level of English: C1-Advanced
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The Company
1,035 Employees
Year Founded: 1922

What We Do

Keune Haircosmetics is a family-owned business and a market leader in professional haircare products, dedicated to creating scientifically based and exclusive products for over 100 years. They are B Corp certified and focus on sustainability.

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